CCTV*** Although there is still some time before the 2024 New Year's Day and Spring Festival, the attention to holiday travel and related bookings have begun to quietly heat up. The reporter learned from the ** travel booking platform that the overall travel bookings for the New Year's Day holiday increased by 4 times year-on-year, of which air ticket orders increased by 4 times year-on-year, and hotel bookings increased by 5 times year-on-year.
According to the data of the ** tourism platform, as of now, the tourism popularity of this year's New Year's Day holiday has increased by 181% year-on-year. Since December, the number of bookings for travel products during the New Year's Day holiday has increased by 57% month-on-month, and playing in the snow and avoiding the cold have become the two major themes of holiday travel.
This winter is a good opportunity to observe the aurora in the northern hemisphere, and the aurora theme tourist route is becoming more popular**, and the number of inquiries is nearly 200% compared with the same period in 2019**. The domestic Harbin-Mohe tourist route and the Northern Europe, Finland and other countries are the most popular among tourists, and some popular Aurora-themed products for New Year's Day travel have been sold out.
"Ice and Snow Tour" activates the winter tourism market.
With the arrival of snowfall and cooling weather, the enthusiasm for ice and snow travel continues to rise, and the tourist flow of Shenyang, Changchun, Dalian and other stations has increased significantly compared with previous years.
Recently, Liaoning's first "Ice and Snow Tour" tourist train departed from Shenyang and went to Changchun, the northern spring city, Harbin, Changbai Mountain and other places. During the 7-day itinerary, tourists can observe the eight major parts of the puppet Manchurian in Changchun City, the spring city of the northern country, play the ice and snow world in the ice city of Harbin, experience splashing water into ice in Heilongjiang Snow Township National Forest Park, check in and take photos at the "Internet celebrity" scenic spot in Yanji City, enjoy passionate skiing in Yabuli, the holy land of skiing, and watch the spectacular scenery of glacier waterfalls in Changbai Mountain, the highest peak in Northeast China, and experience ice and snow recreation projects in an all-round way.
In Mohe Arctic Village, Heilongjiang, an ice dragon boat race brings together tourists from all over the world to enjoy the fun of sports in the ice and snow.
In order to welcome the arrival of a large number of tourists, this year, in addition to upgrading two ski slopes, Arctic Village Snow Resort has also launched a number of new snow entertainment projects.
The data shows that since the beginning of winter, the number of tourism bookings in the Mohe area of the Daxing'an Mountains has increased significantly. Hotel bookings in the Mohe region increased by 50% month-on-month in December, and air ticket bookings to Mohe increased by 12 times. Among them, the routes with special gameplay such as chasing the aurora, glacier winter fishing, and feeding reindeer are more favored by tourists.
International routes continue to add encryption to help the recovery of outbound travel.
With the recovery of outbound demand, new encryption has been added to international flights, and the newly restored capacity has also provided a boost to the recovery of outbound travel.
With the New Year's Day and Spring Festival holidays approaching, tourists' willingness to travel internationally has increased significantly. Recently, international flights have also continued to be "new", and China Southern Airlines plans to resume a number of new international routes from December to January.
From December to January next year, China Eastern Airlines plans to resume direct flights from Shanghai to Cairo, Fukuoka, Dubai, Brisbane and other routes, and international and regional routes are expected to reach 80% of 2019 levels by the end of the year.