On December 20, a piece of news caused waves among coffee lovers and the business community: Luckin Coffee officially responded to the question of "about being claimed 10 billion baht by Thailand's fake Luckin", saying that the situation still needs to be verified. What's going on here?
According to the Chinese Overseas Chinese Network, citing Thai headlines, a number of Thai ** reported that on the morning of the 19th, the Thai Royal 50R Group (50R Group) formally submitted a lawsuit to the court, asking the court to sentence China Luckin Coffee to compensate for economic losses of 10 billion baht (about RMB 204.6 billion yuan), the court has filed and accepted the case. This news is shocking, as Luckin Coffee, as a well-known coffee chain brand in China, enjoys a high reputation at home and abroad. And Thailand's fake Luckin dares to claim compensation from genuine Luckin, and the claim amount is as high as 10 billion baht, which is undoubtedly an astronomical amount. 
So, what is the origin of this so-called "Thai fake Luckin"?Why should it claim compensation from Luckin Coffee?It is understood that this "Thai fake Luckin" is actually a company called "50R Group", which has opened a number of coffee shops in Thailand, and uses a similar trademark and decoration style to Luckin Coffee, making many consumers mistakenly think that it is a branch of Luckin Coffee. However, this "Thai fake Luckin" is not authorized by Luckin Coffee, nor does it have any partnership with Luckin Coffee. Its actions have constituted trademark infringement and unfair competition, which has caused great losses to Luckin Coffee. 
At present, Luckin Coffee has responded to this question, saying that the situation has yet to be verified. It is believed that under the protection of the law, Luckin Coffee will be able to safeguard its legitimate rights and interests, so that the "Thai fake Luckin" will be punished. At the same time, it is also a wake-up call for other companies to respect intellectual property rights, abide by laws and regulations, and do not try to gain competitive advantages through improper means in market competition. Only in this way can we promote the healthy development of enterprises and maintain fair competition in the market. Luckin Coffee responded to the claim by Thailand's Luckin Coffee