Taking the people s line to win with technology, SAIC GM Wuling sold 59,372 new energy vehicles in N

Mondo Cars Updated on 2024-01-29

It is reported that in November, SAIC-GM-Wuling New Energy sold 59,372 vehicles, an increase of 66% month-on-month. Among them, Wuling Binguo sold 34,573 units, an increase of 19% month-on-month, and Wuling Hongguang MINIEV sold 23,518 units, of which 18,570 third-generation macarons were sold. In addition, Wuling Starlight pre-orders exceeded 8,000 vehicles, and the data was eye-catching.

In recent years, Wuling Motors has achieved a win-win situation in terms of sales and reputation, and behind this achievement is the result of the interaction of "people-friendly ** + people's line + technology upgrade + product iteration". "What the people need, Wuling will build", this is not a slogan, in recent years, Wuling in the new energy market, has made a lot of attempts, but also achieved proud results.

In the mini car market, which was previously ignored by many car companies, Wuling launched a Hongguang miniEV priced at 2-50,000 yuan, so that the masses can enjoy the upgrade of the travel experience with the least cost, of course, consumers have not disappointed Wuling, with a cumulative sales of one million units and a market penetration rate of 442%, sales have repeatedly surpassed Tesla, such a result is unprecedented. Riding the victory, seeing the consumption capacity and demand of car lovers, Wuling built a new native new energy architecture, and successively launched pure electric models Binguo, Yunduo, etc., Wuling Binguo sold more than 10,000 in the first month of listing, and sold more than 2 in October60,000 units, and sales in November reached 3450,000 units.

In the hybrid market, where hundreds of thousands or hundreds of thousands of dollars are often used, Wuling's "Wuling Lingxi Hybrid" and "Shenlian Battery" are two self-developed core technologies. Wuling Lingxi Hybrid is based on industry-leading hardware such as "hybrid engine", "electromagnetic DHT", "electric drive system" and "hybrid battery", 43The highest thermal efficiency of 2% has obtained the A-level certification of high-efficiency electric drive of China Automotive Research Institute, which is rare in the industry. "Shenlian Battery" has passed a number of tests of the "Power Battery Quality Challenge", and the battery cells to the battery pack far exceed the national standard and industry standard. With the blessing of advanced technology, Wuling has successfully lowered the quality of hybrid models to create a series of 100,000-level cost-effective models, such as hybrid SUVs Wuling Capgemini and Wuling Xingchen, hybrid super A family sedan Wuling Xingguang, hybrid MPV Wuling Jiachen, etc.

The firm people's line and the vehicles needed by the people are the foundation for SAIC-GM-Wuling to achieve leapfrog development in the field of new energy, but what really contributes to this result is Wuling's continuous technology research and development, innovation and upgrading, and product iteration in recent years. Spend 10.2 billion yuan to establish a new energy laboratory in Guangxi, which has 18 sub-laboratories, 8 academician teams and 9 well-known universities in ChinaInvest 2 billion yuan to build a new native new energy architecture, more than 27 million user reputation, and the quality performance of new energy models "millions as one" all come from this.

At present, Wuling Motors has successfully participated in the formulation of new energy vehicle industry standards, and for the first time, Chinese standards have been written into the United Nations regulations UNECE. In the future, Wuling Motors' goal is to build a full-chain R&D system of "applied basic research, industrialization common key technology development, achievement transfer and transformation, industrial incubation, and market promotion" through continuous efforts, and join hands with many domestic automobile brands to realize the development of the domestic new energy industry.

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