On December 14, Yu Minhong, the founder of New Oriental, issued a statement on social platforms to respond to the controversy caused by the recent selection of "small essays" by Oriental. He said that what was originally a small matter within the company has evolved into a surging public opinion due to improper handling.
According to Yu Minhong, the incident originated from a "small essay" by Dong Yuhui, the anchor of Oriental Selection. On December 5, Dong Yuhui used a small essay of about 700 words to warm up for the "trip to Jilin" selected by the East from December 8 to 10. However, the next day, the Dongfang Selection content team pinned a comment in the comment area, claiming that the "small composition" copywriting used for the opening or transition of the live broadcast was jointly completed by the anchor, the copywriting team, the shooting team, and the editing team.
This statement sparked strong dissatisfaction among Dong Yuhui's fan base. They said that Yu Minhong himself and Dongfang Selection had said many times before that Dong Yuhui was the creator of "Little Composition", and his reply was regarded by fans as a backstab to "Dong Yuhui". In the subsequent live broadcast, Dong Yuhui talked about the issue of "small composition" and said, "Our self-proclaimed to know the business very well 'Hu replied' in the comment area."
Yu Minhong said in ** that the practice seriously lacks professionalism and also exposes a big loophole in the company's management. He pointed out that this incident should arouse the company's great attention, and deeply reflect and learn lessons.
As the founder of New Oriental, Yu Minhong personally responded to the "small composition" turmoil this time, which not only reflects his sense of responsibility and spirit, but also shows that New Oriental attaches great importance to this incident. At the same time, he also called on the majority of netizens to look at this matter rationally and jointly maintain a good network environment.
For Dongfang Selection, this incident is undoubtedly a severe test. As a well-known educational institution, Oriental Selection should pay more attention to internal management and the improvement of employees' professionalism to ensure that similar incidents do not happen again. At the same time, Dongfang Selection should also take active measures to strengthen communication and interaction with fan groups to eliminate misunderstandings and enhance trust.
In short, this "small composition" turmoil is an important warning for New Oriental and Oriental Selection. We should learn lessons from this, strengthen internal management, and improve the professionalism of employees to ensure the steady development of enterprises and the good maintenance of social image.
100 help plan