Reporter Zhu Jinyi.
The bubble house in the Yeluzi camp of the Quye Cultural and Creative Park. Photo by Zou Yun, reporter of this newspaper.
Narati International Ski Resort Tianjietai Ropeway scenery. Photo by reporter Dong Xingchen.
The night float parade performance launched by the "Shengshi Huajiang Jiugong City Park" scenic spot. Photo by Xinhua News Agency reporter Li He.
In the middle of winter, the north and south of the Tianshan Mountains are covered in silver. The reporter followed the theme interview activity of "chasing snowflakes to see Xinjiang" into Urumqi County, Xinyuan County, Turks County, Zhaosu County and other places in Xinjiang, exploring the new trend of the development of the cultural tourism industry surging under thousands of miles of ice, and recording the local story of letting the "cold resources" of ice and snow release "hot energy".
Ice and snow.
Cat Winter "good place."
On the day I arrived in Urumqi, it was snowy. From the perspective of tourists, can the snow and the warmth be both?In the Urumqi County Quye Cultural and Creative Park, which is less than 1 hour's drive from Urumqi City, the snow camping project gives the answer.
Walking into the Yeluzi camp in the cultural and creative park, the transparent tents shaped like asteroids are eye-catching. In the tent, camping chairs, small tea stoves, barbecue grills and other items are complete, waiting for three or five friends to come here to sit in the "cat winter" and make tea around the stove.
Before the arrival of the snow season this year, we replaced the regular tents in the camp with bubble houses that can heat up and enjoy the outdoor scenery, and we are ready to welcome visitors. Zhou Cheng, the founder of Quye Cultural and Creative Park, told reporters that even if the outdoor temperature is as low as minus ten degrees, the temperature in the bubble house can be kept at about 25 degrees.
It is understood that new winter tourism methods such as camping in the snow and stargazing and moon viewing in the "space capsule" hut have made Yeluzi Camp an Internet celebrity check-in place, receiving more than 1,000 tourists every day on weekends. "I can't imagine that what was once a wasteland has now become a treasure spot frequented by tourists. Zhou Cheng said.
How to let tourists stay is a must-answer question for the development of ice and snow tourism. "There are 55 characteristic homestays in our village that can accommodate 1,000 tourists at the same time. Speaking of the homestay industry in the village, Li Guiqin, the party secretary of Pingxiliang Village, Shuixigou Town, could not hide his pride, "The homestay for the 2024 New Year's Day holiday was fully booked last month!."”
Walking into the village's Leisure and Children's B&B, the rooms with different theme styles such as Dinosaur Paradise, Princess House, and Airship Cottage are full of fun.
Miao Yu, the person in charge of the homestay, said that he and his team operated 3 homestays with different themes and 1 restaurant in Pingxi Liang Village.
In recent years, Pingxi Liang Village has relied on the homestay industry to help villagers broaden their income channels. "By renting houses, participating in homestay catering and cleaning, the villagers have a stable income every month, and if they become homestay housekeepers, they can earn 6,000 yuan a month!Li Guiqin told reporters that about 7% of the villagers' current income comes from ice and snow tourism and homestay business, "Now everyone is looking forward to the snow becoming ** and living a better life together." ”
Scenic Area + Ski Resort".
Realize travel in all seasons.
The sea of flowers in the Tianshan Mountains, the grasslands of the river valleys, the lakes and mountains are ......Every summer, Ili Prefecture has become a popular destination for Xinjiang tourism with its rich combination of landscapes. What does Ili look like in winter?Landing at Nalati Airport in Xinyuan County, Yili Prefecture, the distant mountains are continuous, and the snow is used as a blanket, as if sleeping in the warm sunshine.
When I came to Nalati International Ski Resort, I realized that the winter here is not silent. The snow slopes are crowded, and the roar of snowmobiles, snow *** and other projects is heard from time to time in the entertainment snow area.
Zhong Yixuan, 11, is from Suzhou and is learning snowboarding from his coach. "We came to the Nalati Scenic Area this summer, and we were in the aerial grassland to see the scenery and experience horseback riding. I didn't expect it to be a snow resort in winter, and it wasn't cold when it snowed. Zhong Yixuan's father, Mr. Zhong, told reporters that the child likes it here and has made an appointment with his classmates to come back next year.
Li Xiangyang, deputy director of the Propaganda Department of the Party Committee of Yili Prefecture, said that Yili Prefecture has abundant ice and snow resources, with international scale, scale and quality of ski resort resources. In recent years, in order to change the development model of single summer tourism tourism, the local government has actively developed the "scenic spot + ski resort" model relying on the advantages of scenic spots such as Nalati and Karajun, and introduced cultural and tourism enterprises to help upgrade the winter tourism industry and create a good ice and snow tourism experience for tourists.
In the yurt of Tianmutai in Nalati Scenic Area, the reporter met Ye Ersen, the principal of the ski school of Nalati International Ski Resort.
I have been to Norway, Finland and other Nordic countries, and I feel that the ice and snow resources in Xinjiang are no worse than there. Yeerson used to be an athlete of the national cross-country skiing team, and after retiring, he resolutely chose to return to his hometown and started a career of "sports + tourism" in the Nalati scenic area.
Today, Yerson is a coach and a young cross-country skierHe also served as the head of the champion horse team, leading the team members to carry out winter tourism projects such as snow horse racing and horse-drawn plough climbing to serve more tourists.
We used to rest in the winter, but now we're very busy. Yelsin hopes that more people will come to Nalati in winter to enjoy a different kind of scenery.
According to the data, a new tourism pattern of "all seasons" in Yili Prefecture is taking shape, and 365 domestic tourists were received in November alone this year130,000 person-times, achieving tourism income of 311.2 billion yuan.
The relevant person in charge of Nalati Scenic Area said that the leading role of the development of all-season tourism is becoming increasingly prominent, and the scenic spot has been solved through tourism 250,000 people are employed, achieving an annual per capita income increase of 1More than 80,000 yuan.
Colorful folklore. Rich new ways to play.
I heard that there was a new night garden in front of my house, so I took my children to see it. In the "Shengshi Huajiang Jiugongcheng Amusement Park" in Turks County, Ms. Wu's daughter is having fun in the snow bumper ball project area. On the square not far away, Li Hang, a college student who had just had a winter vacation, was interacting with the singers and dancers at close range, feeling the enthusiasm of the folk dance.
This is the first year-round folk culture block in Xinjiang. Wang Ping, a member of the Standing Committee of the Turks County Party Committee, told reporters that the Jiugongcheng Park covers eight major formats: folk commerce, entertainment interaction, parade floats, gourmet catering, boutique homestays, creative lighting, immersive performances, and snow appreciation, creating a diversified new winter tourism scene for tourists and lighting up the "ice and snow + folk customs" night economy.
On the Karkant prairie in Zhaosu County, nearly 200 horses gallop freely, stepping on thousands of snow waves, and the spectacular scene of "Tianma stepping on the snow" attracts visitors. It is understood that Zhaosu is the hometown of the ancient Wusun Kingdom in the Han Dynasty, since ancient times, it is known for its abundance of good horses and good breeding of famous horses, and now it is taking horses as the theme to develop a horse culture tourism industry integrating horse breeding, ornamental recreation, leisure riding, competitive events and ecological tourism.
Crystal ice and snow meet colorful folk customs, colliding with more new ways to play ice and snow tourism with regional customs. Hu Jiangjie, deputy director of the Yili Prefecture Bureau of Culture and Tourism, said that in the future, it will further combine ice and snow resources, folk culture and intangible cultural heritage to create ice and snow products, promote intangible cultural heritage and folk customs such as horse racing, girl chasing, sheep hunting, and winter slaughtering festivals, so as to enrich the supply of ice and snow cultural tourism products.