In the face of the challenging year 2024, major domestic tire manufacturers have held annual dealer meetings to present their business plans and strategic plans, showing a variety of strategies and goals for enterprises to respond to market changes.
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At Sailun Group's China Distributor Conference held in Qingdao, Yuan Zhongxue, Director of the National Rubber Tire and Tire Engineering Technology Research Center and Honorary Chairman of Sailun Group, emphasized that the company will enhance its competitiveness in the global market through global production capacity layout. The company plans to actively explore the international and domestic markets, and cooperate with the majority of dealer partners to jointly promote the rubber industry to new heights. Chairman Liu Yanhua also mentioned that the company will adhere to long-termism, accelerate transformation and build basic systems around value creation, and continue to sink channels to get closer to the market and customers.
It is understood that at the 2023 dealer annual meeting held by Linglong Tire in Sanya, Vice President Yu Hang elaborated on the strategic plan for 2024. Linglong Tire plans to work with dealer partners to launch a higher goal. The company will focus on medium and long-term strategic planning, brand promotion plan, product planning, marketing planning, delivery guarantee and other aspects to enhance channels in an all-round way. In addition, Linglong also officially released its new generation of products, which have been rigorously tested in multiple road conditions, the new Linglong Master Series.
The 2024 Passenger Car Tire Dealer Conference of Shuangqian Group was held at the production base in Wuhu, Anhui Province, and Chairman Zhang Wanyou emphasized that the company will continue to adhere to the customer-centric marketing concept, accelerate the construction of the second phase of the project, increase investment in passenger car tires, and expand the scale of the factory. At the meeting, the group also officially released two new energy operating tires, the Shuangqian DC-780 EV and the Pull Back R700 EV.
At the Wanli Tire 2024 Dealer Conference held in Foshan, Guangdong, General Manager Cao Zhidong announced that the company expects revenue of more than 6 billion yuan in 2023 and sales of about 28.75 million pieces. Wanlead Tire will continue to adhere to the dual-chain strategy of "product development chain + technological innovation chain", plans to invest in the construction of overseas factories, and has started the construction of the third phase of the production line of Conghua base.
Fengshen Tire's 2024 annual meeting of dealers in the domestic market was held in Chengdu, and general manager Wang Jianjun said that the company will accelerate the transformation of the factory management model and pay more attention to collaboration with customers. Fengshen Tire will continue to adhere to a pragmatic work style, adhere to market orientation, and strengthen market norms in 2024.
At the first partner conference held in Chengdu, Song Erhua, chairman and general manager, looked forward to the strategic plan for 2024. The company plans to promote the improvement of industrial scale, and the annual output value is expected to exceed 4.5 billion yuan. At the same time, through the improvement of innovative R&D and marketing mechanism, we will strive to rank among the top ten in the industry in the next few years.