On December 28, Xiaomi Lei Jun officially unveiled Xiaomi's first model SU7 at the first press conference of Xiaomi Automobile. Lei Jun made it clear before and at the press conference that the ** of Xiaomi cars will not be cheap. The SU7 is positioned as a C-class high-performance sedan, benchmarking against C-class luxury models such as the BMW 5 Series and A6L, and is equipped with Xiaomi's self-developed Modena platform architecture and CATL's Kirin battery, with excellent acceleration performance and cruising range. Although it has not been announced, it is speculated that the entry configuration of Xiaomi cars may be under 300,000, while the top-spec model may be above 350,000.
In terms of motors, Xiaomi has adopted self-developed motor technology, of which V6 and V6S will be installed on the SU7 for the first time, while the higher-performance V8 will be put into use in 2025. Xiaomi's motor uses high-strength silicon steel and other technologies, and the speed performance has surpassed the current motors of Tesla and Porsche, which is at the leading level in the industry.
In addition, the battery jointly developed by Xiaomi and CATL adopts CTB technology, and the battery pack is fully integrated with the body, with 14 layers of safety protection and inverted protection schemes. Xiaomi has also introduced high-efficiency dual-mode heat pump technology, which can work normally and save power in extremely cold winters, in an attempt to challenge the title of the king of winter tram range.
Xiaomi SU7 has also made an important breakthrough in intelligent driving. Xiaomi cars realize the perception function through the zoom BEV, which can be dynamically adjusted according to different scenes. In terms of perception ability, Xiaomi has strengthened the algorithm to realize the perception of more special-shaped obstacles on the road, and has the functions of automatic noise reduction and enhanced accuracy in rainy and snowy weather. Unlike other manufacturers that rely on high-definition maps for intelligent driving, Xiaomi relies entirely on maps generated in real time to achieve accurate guidance.
Xiaomi also demonstrated a demonstration of 0 takeover autonomous driving on a complex urban road, and released features such as valet parking and mechanical parking spaces.
The smart cockpit of Xiaomi cars can be said to be Xiaomi's specialty. The SU7 is equipped with a huge Xiaomi oversized tablet with a size of 161 inch, the resolution reaches 3K. The front of the car is also equipped with a reversible instrument cluster that automatically flips when the vehicle starts. Xiaomi cars use Snapdragon 8295 chips, equipped with the surging OS operating system that has just been developed, and the operation method is very similar to that of mobile phones, with zero threshold for getting started. In addition, the mobile phone can be directly interconnected with the car machine, and the application software on the traditional tablet can also be directly installed on the Xiaomi car.
It is worth mentioning that Xiaomi has reserved an interface in the car, which can facilitate car owners to choose third-party equipment mounts and achieve more functions, and will be open to third parties in the future.
As the first model of Xiaomi Automobile, Xiaomi Su7 is expected to be expected with its advanced technology and intelligent driving functions. However, the ultimate success or failure will depend on the positioning of the car**. Although Lei Jun said that Xiaomi cars will not be cheap, according to market analysis, the entry configuration of Xiaomi cars is expected to be below 300,000, and the top models may be above 350,000. The release of Xiaomi Auto marks Xiaomi's official entry into the automotive field, and the competition will be more fierce in the future, for consumers, there are more choices and more expectations, expecting Xiaomi to win the recognition of the market with excellent quality and practical functions.