The Zheshang Museum is 10 years old, and a group of Zhejiang businessmen came to celebrate the birt

Mondo Culture Updated on 2024-01-29

Chao News client reporter Chen Ying.

Courtesy of Zheshang Museum.

Today (December 13), the Zheshang Museum of Zhejiang Gongshang University ushered in the 10th anniversary of its opening.

Since its opening in 2013, the Zheshang Museum has taken "the spiritual home of Zhejiang businessmen in the world" as its overall positioning, trying to show the "people, things and things" of Zhejiang's economy for thousands of years, and comprehensively presenting the style of Zhejiang businessmen who are "industry-oriented, industry-oriented and serving the country". In the past ten years, the Zheshang Museum has witnessed the development of Zhejiang businessmen all the way, and is a one-stop window to understand Zhejiang's private economy and Zhejiang businessmen.

Courtesy of Zheshang Museum.

It is necessary to create an online exhibition hall that "never ends".

In the view of Yang Yiqing, director of the Zheshang Museum, the more time passes, the more the value of the Zheshang Museum can be reflected.

At the beginning of its opening in 2013, the Zheshang Museum has a collection of more than 1,000 pieces of various physical materials. The bronze sculpture of the "Zhejiang Merchants Global Pass Zero Kilometer Starting Point Sign", the well-known Zhejiang businessmen cartoon wall, the national map of Zhejiang businessmen and other special contents in the venue allow the public to have an in-depth understanding of the background of Zhejiang's private economic development and the entrepreneurial road of Zhejiang businessmen.

Many of the objects on display at the Zheshang Museum are impressive, including a rusty tricycle that bears witness to the starting point of Zong Qinghou, the founder of Hangzhou Wahaha Group, when he started his business at the age of 43, and an earthen jar that records the struggle of Xu Guanju, chairman of Transfar Group, and Xu Chuanhua, his father, ......On the anniversary, many Zhejiang businessmen said that the stories in those years were very nostalgic.

When I was in college, I asked Chairman Xu Chuanhua for sponsorship because of the drama competition. Tian Ning, chairman of the board of directors of Panshi Group, was full of emotion after visiting the museum: "I didn't expect to see the big clay jar used by him at the beginning of his business in the museum today, and I really felt the entrepreneurial spirit of Zhejiang businessmen who had the courage to open up, and there was a sense of intimacy to relive the years." ”

The Zheshang Museum has witnessed the struggle and growth of Zheshang businessmen, and also inspired more latecomers. Zong Qinghou, the founder of Hangzhou Wahaha Group, hopes that the Zheshang Museum will continue to carry forward the spirit of Zheshang and pass it on to more young people.

In the past ten years, the collection of Zhejiang Merchants Museum has reached five or six thousand pieces related to Zhejiang merchants, and there are as many as two or three thousand pieces currently on display. Not only that, the Zheshang Museum also announced today that it will start a major update and adjustment of the exhibition in the museum, and at the same time prepare to build the Zheshang Digital Museum (online exhibition hall).

At that time, from design to construction, from equipment to furniture, from the ground to the roof, from the offline entity to the online exhibition hall, not only the theme expressed and the content displayed are the stories of Zhejiang businessmen, but also every brick and tile, table and chair and even a lamp and a line, which are expected to be all "produced by Zhejiang businessmen".

In addition, the Zheshang Museum has formed a wide range of co-construction relationships with various chambers of commerce, benchmarking enterprises and social organizations at home and abroad, and there are currently more than 70 Zhejiang businessmen cultural co-construction units.

The Zheshang Museum records the history of Zhejiang businessmen's entrepreneurship and inherits the mission of the spirit of Zheshang businessmen. As a witness and recorder of the development of Zhejiang businessmen, Yang Yiqing believes that at the beginning of the development of Zhejiang businessmen, they were poor and white, "barefoot" went into battle, and now some of the Zhejiang businessmen have put on "good shoes", and some have taken a back seat, ** to the new generation, in this case, it is particularly important to inherit the spirit of good Zhejiang businessmen.

In the past ten years, the times are changing, and people and industries are constantly staging metabolism and the transformation of the old and the new, but the 'four thousand spirit' that is not afraid of hardship and tiredness is the eternal background color of Zhejiang businessmen, and it cannot be lost at any time. Yang Yiqing said that in a world full of uncertainties, only by keeping the original intention can we break through the clouds and fog.

"Zhejiang businessmen show sweet potatoes on site and share the sweet potato economy. Courtesy of Zheshang Museum.

A large number of well-known Zhejiang businessmen rushed to "help".

The celebration of the 10th anniversary of the opening of the Zhejiang Merchants Museum has also become a grand gathering of Zhejiang businessmen.

On the occasion of the 10th anniversary of the opening of the museum, the Zheshang Museum held a forum on the theme of "sweet potato economy" and the new pattern of development of Zheshang businessmen. Wang Licheng, chairman of the board of directors of Huali Group, Chen Ailian, chairman of the board of directors of Wanfeng Group, Tian Ning, chairman of the board of directors of Panshi Group, and a large number of well-known Zhejiang businessmen came to help, how to make "sweet potato vines all over the world".

Chairman Wang Licheng and Chairman Chen Ailian invariably mentioned one word - transformation and upgrading.

If we look back at today from five years later, maybe we will think that it is a good thing, why?Force, we really transform and upgrade. Many of our Zhejiang enterprises do not have a brand, do not have their own logistics and warehousing system, and now the external environment full of uncertainty forces the original enterprises to establish their own market, to master the user, to master the terminal. I think this forced out of independent property rights and forced out a number of international enterprises. ”

Wang Licheng, Chairman of the Board of Directors of Holley Group. Courtesy of Zheshang Museum.

Under the leadership of Wang Licheng, Holley Group is a pathfinder for the nationalization and globalization of Zhejiang's industrial layout, with industrial parks in Thailand, Mexico, Uzbekistan and Morocco. At the meeting, Wang Licheng elaborated on the importance of the "sweet potato economy" opening project to Zhejiang businessmen, and shared Holley's practices and experiences in the process of globalization.

Chairman Wang Licheng gave an example, "There are serious overcapacity of domestic enterprises, but in a large number of foreign countries and regions, this industry is still blank, why can't it enter the market in the form of SKD (parts) assembly, use production capacity for global cooperation, and exchange production capacity for the market."”

But you can't be blind, you must find the right position according to the characteristics of your own enterprise. He added that in a sense, this ** change, enterprises can not lie flat, only change has opportunities, and opportunities are often given to forward-looking, courageous, sensitive to market trends of enterprises.

Chen Ailian, Chairman of the Board of Directors of Wanfeng Auto Group. Courtesy of Zheshang Museum.

The vine expands so that the tuber grows thicker and larger, and the "root" of the sweet potato is always rooted in the place where it sprouts. Chen Ailian, chairman of the board of directors of Wanfeng Auto Group, believes that it is now possible to strengthen the promotion of new industrial chains, new innovation chains, new capital chains, and new talent chains, and continue to transform to "specialized, refined, special and new", and feed back to Zhejiang.

Today, ten years later, Wanfeng has achieved initial internationalization, enterprise development, industrial upgrading, scientific and technological innovation has improved, and then we have brought it back. How do you bring it back now?We have introduced high-end equipment, robotics industry, foreign capital and high-end talents to achieve high-quality development. ”

Time capsule drop box. Photo by Chao News reporter Chen Ying.

Photo by Chao News reporter Chen Ying.

At the 10th anniversary celebration ceremony, a "time capsule" with the theme of the new era of Zhejiang businessmen attracted much attention, and the guests wrote down their dreams and wishes for the next five years, put them into a separate envelope, and sealed them in a special "time capsule". About five years later, that is, on the 50th anniversary of reform and opening up, I will open the "time capsule" to see if the original goal has been achieved.

Chairman Wang Licheng revealed to reporters his message in the "time capsule": I wish Zhejiang's Zhejiang businessmen to become China's Zhejiang businessmen and the world's Zhejiang businessmen.

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