Fenjiu series products may be stationed in the new retail business channel of Sinopharm Health

Mondo Finance Updated on 2024-01-31

Recently, Fenjiu International released the news that Fenjiu has been deeply involved in the health of Sinopharm and that Fenjiu has "played" new tricks. It was disclosed that on the afternoon of December 21, Zhang Liqin, director of offline channel marketing of Sinopharm Health, and his party visited Shanxi Xinghuacun Fenjiu International ** Co., Ltd. (hereinafter referred to as ITC) and held talks with relevant leaders and department heads of ITC on business cooperation.

The meeting mainly focused on the in-depth exchange of another channel opened up by ITC after the duty-free channel of Sinopharm Group, and discussed the market positioning, first-class setting, brand promotion and organization and management of Fenjiu series products stationed in Sinopharm Health. Zhang Liqin saidThe entry of Fenjiu series products into the new retail business channel of Sinopharm Health will be one of the opportunities for Sinopharm to deepen the industrial chain and diversify its development. In the future, it will fully rely on the 210,000 employees, 1,700 subsidiaries and 8 listed companies within Sinopharm Group to inject traditional Chinese liquor culture into new sales channels and open cross-border cooperation between liquor culture and Sinopharm Health.

The news mentioned that this meeting marks the further optimization and improvement of the Fenjiu brand in terms of Sinopharm Group channel expansion, brand building, cross-border cooperation, and product coverage. In the future, the cross-border co-branded products of the two sides are more worthy of everyone's expectations.

Fenjiu International***

Related Pages