As an important window for corporate image display, the enterprise has many first-class exhibition halls and is an important platform for attracting investment. In this display platform, the quality of color design directly determines the success or failure of the exhibition. So, how do you make the right use of color?Below, I will introduce it in detail to you.
First of all, the color gradation should be clear. Designers need to show the layering of colors through the control of color space order. In this way, the color of the company's multi-leading exhibition hall will give people a clear and complete visual experience. For example, to highlight the exhibits, you can use strong contrasting colors such as red and green to create a sharp contrast between the space and the theme of the display, further highlighting the exhibits. At the same time, the exhibition space will also be more layered.
Secondly, you can borrow from the classic color scheme. Designers can consider the overall design style of the company's multi-leading exhibition hall at the same time, and refine the classic colors to make the exhibition hall more gorgeous and mysterious. In this process, we need to accurately grasp the spirit and style of color, and selectively decompose, refine and combine colors in order to better adjust the overall visual environment and atmosphere of the company's digital exhibition hall.
In addition, it is also important to do a good job of color association. Because there are differences in the understanding of colors among visitors, visitors of different ages have different understandings of different colors. For example, white is a symbol of romance and purity for young people, while it is a necessary color for funerals for elders. Therefore, color association plays a very important role in the design of enterprise digital exhibition halls. For example, the most common green often gives people a psychological hint of tranquility, comfort, safety, reliability, and environmental protection, so green is often used in the design of many exhibition halls in enterprises.
Finally, the use of color must take into account the entire exhibition hall. Generally, the exhibition hall logo will use the iconic color of the enterprise, so it is necessary to take this into account in the application of the color of the enterprise multi-exhibition hall, and use the serialized and unified color to ensure the integrity of the color of the multi-exhibition hall of the enterprise.
In short, color is a component element that can not be ignored in the design of the enterprise multi-exhibition hall, through strengthening the color level, learning from the classics, doing a good job in color association and color integrity, the four methods of reasonably doing a good job in the color matching of the enterprise digital exhibition hall can greatly enhance the visual appeal of the enterprise multi-exhibition hall, highlighting the main body of the display, leaving a deeper impression on the visitors.