At 18:00 on December 25, the box office (including screenings and pre-sales) of new films in the 2024 Chinese New Year file exceeded 400 million yuan. According to the current pre-sale data, the 2023 New Year file across 2024 can be described as full of surprises and accidents - both "Twinkle Twinkle Star", which is far ahead in all aspects of data, and the documentary "Taylor Swift: Times Tour", which is halfway out of the way to bite the gold, Andy Lau, who will release two starring films at the same time, "Fight Yourself", and "If You Are Honest, Do Not Disturb 3", which is pre-sold "Cold", ......Who can be the leader of Chinese New Year's Eve?Who can have the last laugh in this Lunar New Year?(The data in this article are all from Maoyan Professional Edition, as of 18:00 on December 25.) ）
"Twinkle Twinkle Twinkle Star" became the box office champion on the first day of pre-sale
At present, in the film market, the performance of most films is relatively weak, whether it is "high-quality, low-fermentation" "The Three Teams", "Lighting Store" and "Angry Tide" with a box office volume of about 200 million yuan, or the Hollywood superhero blockbuster "Aquaman 2: The Lost Kingdom" with lower and lower box office appeal, the film market is in a relatively sluggish state, and it seems that everyone is waiting for the upcoming New Year's Day holiday. In this December full of crime films, a variety of different types of films are scheduled for the Chinese New Year, which can break the current status quo of homogeneous and homogeneous cinema films.
At present, there are several key new films scheduled for the 2023 New Year and the 2024 New Year, namely: the romance film "Twinkle Twinkle Twinkle Star", and the comedy film "The Annual Meeting Can't Stop!"."If You Are Honest Do Not Disturb 3", the crime film "Sneaking" and "Goldfinger". In addition to these new domestic films, there are also the documentary "Taylor Swift: The Times Tour" and the re-screening "Your Wedding". At 18:00 on December 25, the box office (including screenings and pre-sales) of new films on New Year's Day in 2024 exceeded 400 million yuan.
Twinkle Star became the box office champion of the first day of pre-sale of domestic films in Chinese film history.
Surprisingly, among the new films in this year's Chinese New Year file, the romance film "Twinkle Twinkle Twinkle Star" is the leader in the pre-sale stage. The film will be released on December 30, and after the pre-sale was opened on December 5, the pre-sale box office on the same day exceeded 70 million, surpassing "Detective Chinatown 3" and becoming the box office champion on the first day of pre-sale of domestic films in Chinese film history.
The movie "Twinkle Twinkle Twinkle Twinkle Star" is adapted from the web series of the same name and is a fantasy love story. The online drama quickly became popular after its premiere in January 2022, and the show was evaluated by the audience as a "crush on the ceiling". The online drama is from the perspective of the heroine Lin Beixing played by Zhang Jianing, telling the story of a 30-year-old lovelorn girl who travels back to high school. The movie version is also created by the original team, but the difference is that the movie version is restarted from the perspective of the actor Zhang Wansen played by Qu Chuxiao, which makes many fans who were uneasy to calm down when watching the online drama have full expectations.
The movie "Twinkle Twinkle Twinkle Star" has been the brightest star since it was set and pre-sale began. At present, the pre-sale of this film on the first day has reached 1500 million yuan, the pre-sale of the schedule reached 300 million yuan, and more than 1.9 million people "want to see" on Maoyan.com, which can be said to be far ahead in all aspects.
"Migrant workers" must see "The Annual Meeting Can't Stop!".》
"Migrant workers" must see "The Annual Meeting Can't Stop!".》
The second-ranked pre-sale "Annual Meeting Can't Be Stopped!".At present, the pre-sale box office of the schedule exceeds 47 million yuan, which is one of the few comedy films in the entire Chinese New Year file, and it is also one of the few films that dare to be screened in advance. At present, the word-of-mouth of the film is slowly fermenting, and the word-of-mouth feedback is relatively positive.
It is understood that the "Annual Meeting Can't Be Stopped!".Dong Runnian, the director of "Lao Paoer", "Heart Flower Road", "Crazy Alien" and other films, this time he cooperated with filmmakers such as Dapeng, Bai Ke, Wang Xun, Kong Lianshun, Yi Yunhe and other comedians to present a hilarious New Year's Eve comedy for the majority of "workers".
The annual meeting can't be stopped!"Focusing on the workplace, it tells the story of fitter Hu Jianlin (played by Dapeng) who was transferred to the headquarters by mistake when the group laid off employees, and changed from a "blue collar" to a "gold collar". The film uses humor to vividly show the inside story of office culture, bureaucracy, unspoken rules, industry slang and other common things in the workplace.
Film critic Nan Rumin believes that migrant workers watching this film are simply looking in the mirror. This time it is so close to life and the workplace, but all migrant workers should have a certain resonance, for the current film market that "talks about emotional value and a sense of leaving", emotional resonance will be beneficial to "The Annual Meeting Can't Stop!".is a blessing.
Taylor Swift: Times Tour has become the fastest imported film to exceed 10 million yuan at the pre-sale box office in 2023.
Andy, Xiaogang Cannon, and Uncle Ge were cold in pre-sale
Surprisingly, the documentary "Taylor Swift: Times Tour" ranked third on the box office list of new films on New Year's Day in 2024, and the pre-sale box office of the film has reached 16 million yuan, becoming the fastest imported film to exceed 10 million yuan at the pre-sale box office in 2023. It is understood that the film mainly shows the scene of the American pop diva Taylor Swift's Times Tour in 2023, with the performance of Sophie (Sofi) Stadium in Los Angeles as the main axis, gathering all the ** works of Taylor Swift since his debut, the film was quite popular when it was released overseas, and this film strives to turn the theater directly into a concert site.
What is also surprising is that the two crime films "Sneaking" and "Goldfinger" starring Andy Lau ranked fourth and fifth in pre-sale with a box office of more than 11 million yuan and more than 9 million yuan respectively. In "Sneaking", Andy Lau played a drug dealer who was ruthless to outsiders and gentle to his wife. "Goldfinger" is a new work of Tony Leung and Andy Lau working together again after 20 years. and Feng Xiaogang, starring Ge You and **, the pre-sale box office of "If You Are Honest Do Not Disturb 3" is only more than 2 million yuan, which is not as good as the re-screening of "Your Wedding" and the animated film "Shuke Beta Pentagon Flying Saucer".
If You Are the Truth, Do Not Disturb 3" will be released on December 30.
Many viewers didn't expect that one day the new films of "Andy", "Little Steel Cannon" and "Uncle Ge" would be cold in the pre-sale of the Chinese New Year. Some film practitioners believe that it is not surprising that such a situation occurs, "Andy Lau, Tony Leung, Feng Xiaogang, Ge You, ** Although they have long been big names in the Chinese film industry that everyone knows, most of their fans and fans are middle-aged. Its fans are not the main force of current movie ticket consumption, and the box office conversion rate may not be able to exceed that of a youth film." He also added, "The pre-sale box office is not the final box office - the pre-sale box office films may lack stamina, and the films with low pre-sale box office may rely on the late word-of-mouth fermentation to reverse the decline in the early stage." Therefore, in the end, who can have the last laugh in the Lunar New Year file will have to wait for the film to be released. ”
*: Jinan Times.