First, the elderly shoes industry overview
Shoes for the elderly, also known as shoes for the elderly, is a shoe product that has emerged in the footwear market in recent years specifically for elderly consumers. Due to the body of the elderly, inconvenient legs and feet, the texture of their shoes is different from that of young people, and this kind of shoes should have the characteristics of breathability, comfort and convenience. Middle-aged and elderly shoes can be divided into many kinds, according to age, can be divided into middle-aged and elderly;According to gender, it can be divided into middle-aged and elderly mother shoes and middle-aged and elderly father shoes;According to the use function, it can be divided into middle-aged and elderly sports shoes, casual shoes, dancing shoes, etc.;According to the season, it can be divided into spring middle-aged and elderly shoes, middle-aged and elderly sandals, and winter middle-aged and elderly shoes.
Shoes for the elderly and ordinary ** shoe productsattributesContrast
Source**: Guanyan Report Network.
The elderly footwear industry has experienced four stages: market embryonic period (before 2012), category exploration period (2012-2015), rapid growth period (2016-2018) and market adjustment period (2019-present).
In 2012, the concept of shoes for the elderly began to appear in China, but it was not popularized and mass-produced;Until 2014, the elderly shoes came out and were recognized by the marketSince 2016, leading industry brands such as Foot Health have started the market and consumer education work, which has effectively enhanced consumers' attention to the brand of shoes for the elderly, promoted consumers to form the cognition of "shoes for the elderly should wear shoes for the elderly", and boosted the vigorous development of the marketIn 2017, the self-built factory of Foot Health became a major event in the industry, and in 2020, the world's first automated production line designed by Foot Health for the elderly was put into operationIn August 2021, the Standardization Administration of the People's Republic of China issued a notice that the national standard for elderly footwear products was officially approved, which is an important milestone in the development stage of the industry, and the elderly footwear category has been recognized by policy.
Source**: Guanyan Report Network.
Second, under the huge market demand, the number of elderly shoes entering the game is gradually increasing
China is the first country in the world with an elderly population of more than 200 million, and the aging trend continues to deepen. According to the National Bureau of Statistics, by the end of 2022, there were about 2800 million, accounting for 19 percent of the country's total population8%。According to the data of the Department of Aging of the National Health Commission, according to the current population growth situation, it is expected that by 2035, China's elderly population over 60 years old will exceed 400 million, accounting for more than 30% of the total population. At the same time, with the huge elderly population base, the "silver economy" is expected to become the next "sunrise industry". With the growth of age, most of the elderly foot ligaments and tendons gradually lose their elasticity, the arch of the foot collapses, the plantar fat pad atrophies, and is prone to tripping and fractures. As a necessity in the daily life of the elderly, the growing market demand for elderly shoes has provided impetus for the development of the silver economy. According to the data, the size of China's elderly shoes market in 2019 was about 5 billion yuan, and it is expected that the scale of China's elderly shoes market will show a year-on-year growth trend from 2022 to 2027, with an average annual growth rate of about 98%, in 2027, the size of China's elderly shoes market will reach 1932.2 billion yuan.
Source**: Guanyan Report Network.
With the continuous expansion of the market scale, the brands of shoes for the elderly have gradually increased. In addition to the brands specializing in shoes for the elderly, such as Foot Fitness, Wenerman, Shuyue and Jianzule, Aokang, Red Dragonfly and other main leather shoes, Skechers, Li Ning, Huili, Shuangxing and other sports brands have also made efforts in the elderly shoes track, trying to take a share of the elderly shoes trackIn the past, brands that only did a single segment of footwear are also seizing the silver hair market, for example, Shiju, which specializes in Beijing cloth shoes, and Fumingxuan have also launched shoes for the elderly.
3. Special features, quality and safety are important considerations for consumers when buying shoes for the elderly
According to the survey of the comparative test report of shoes for the elderly, consumers first consider their special functions, such as anti-slip and shock absorption, accounting for 30% and 19% respectively. This is mainly due to the decline in physical function of the elderly, the weakening of the muscle strength of the feet, the thinning of the plantar fat pads, the weakening of the perception of the ground, and the tendency to fall. Therefore, special functions such as anti-slip and shock absorption can increase the safety and comfort of the elderly when walking, and reduce the risk of falling. Many businesses will focus on promoting the anti-slip performance of shoes, but the more anti-slip shoes for the elderly, the better. When the friction coefficient increases to a certain extent, the sole of the shoe is easy to stagnate during walking, and then it is easy for the person to fall down due to inertia and the lack of flexibility of the sole of the foot, which is a safety risk.
Secondly, quality and safety are also important considerations for consumers when buying shoes for the elderly. In terms of quality, the choice of materials, manufacturing processes, durability, etc. are all measured criteria;In terms of safety, outsole hardness, slip resistance, shock absorption, support, etc. are all relevant considerations. For example, the outsole is too hard, which is not conducive to the bending of the sole, which is easy to cause fatigue and affect the wearing comfortThe outsole is too soft and cannot support the arch well, which is easy to cause the arch to collapse, and cannot play the role of proper support and protection. If the shock absorption performance is not good, the impact force on the ankle and knee joints of the elderly cannot be effectively cushioned and released, and it is easy to hurt the ankles and knee joints of the elderly. Some senior shoe brands will carry out strict quality control, using high-quality materials and manufacturing processes to ensure the quality and safety performance of the shoes. In addition, some elder shoe brands will also design according to the foot shape and gait of the elderly to provide better support and cushioning, reducing the risk of falling.
Source**: Guanyan Report Network.
Guanyan World Analyst Views:At present, the common types of shoes for the elderly include travel shoes, casual shoes and cloth shoes. In the past, the elderly preferred cloth shoes for short walks and leisure scenes, with the development of the times and technological progress,More professional shoes for the elderly and walking shoes have gradually replaced cloth shoes and become high-frequency footwear products purchased by silver-haired people, and cloth shoes are more to meet the aesthetic needs of the elderly. And in the future, China is oldpeopleOne of the main participants in the footwear market will be the large sports shoes and clothing brands. Overall, experienced oldpeopleAfter the education of shoes on the marketThe elderly will no longer be satisfied with "the same style for young people", and shoes with age-appropriate design concepts will have greater prospects.
Fourth, the elderly shoes are going further and further in the youth, and the product characteristics bring real brand power
With the rapid development of social platforms and the continuous evolution of the manufacturing industry, new development trends are emerging in the elderly footwear industry. Since the beginning of 2023, on the social platforms where young people gather, the shoes of the elderly who are popular in the post-40s and post-60s have been repeatedly mentioned. If you search for the brand on Xiaohongshu, more than 4,000 notes will appear, and a large number of young netizens claim to be very recognized by the design sense and comfort of Foot Fitness, and posted their own DIY tutorials for modifying Foot Strength Shoes, they skillfully use bows, decorative ribbons and other materials to "magically" change Lady Mary Jane shoes or cute girl shoes. In response to the call of young people, Foot Strength Shoes for the Elderly also launched a white mom shoe for young netizens on Xiaohongshu. At the same time, the official held a design competition, and prepared hundreds of copies of the transformation accessory kit, which was distributed to young consumers who placed orders for mom shoes, hoping that they would create more transformation works. At station B, there are hundreds of ** related to this, mainly to share the daily wear content of the elderly's shoes.
Why can a brand that focuses on "shoes for the elderly" gain fans of all ages?The main reason is that its products not only meet the specific needs of the elderly, but also have the characteristics to appeal to consumers of other ages.
First of all, for the elderly, the brand's shoes are professional and comfortable, solving various foot problems that arise due to age, such as less fat, elongated ligaments, collapsed arches, etc., thereby improving their quality of life. This professionalism and comfort not only originate from the design of the product, but also reflected in the brand's user research and product development process. Secondly, the brand also pays attention to the emotional connection with young people in product design and marketing strategy. For example, through the scene narrative that resonates strongly with the elderly and the spiritual core of "living a new and wonderful life", the relationship between the brand and the elderly is connectedAt the same time, it has entered the field of vision of young people with a hot brand attitude, and this strategy has made young people begin to pay attention to and buy the brand's shoes.
The company once said, "In terms of brand strategy, the company still focuses on shoes for the elderly." This path will continue to persist and continue to build professionalism. It can be seen that the products of the company do not take the initiative to approach young people, and under the trend of "reverse consumption" of young people, the product characteristics of "easy to wear, comfortable and fit" are showing more and more strong attraction. This also brings the following enlightenment to relevant enterprises in the industry:
The successful experience of Foot Power Fitness has brought enlightenment to the elderly footwear-related enterprises
Source**: Guanyan Report Network.
Guanyan World Analyst Views:We talked about the success of Foot Strength today, behind the reflection of more is notMereis a brandofThe road to growth, but to recognizeThe focus of the shoes of the elderly has never been "shoes", but "old people". For example,Foot fitnessForImprove the problem of the elderly getting lostIn cooperation with Xidian University, the "Smart Wearable Joint Laboratory" was established to create "smart shoes for the elderly" by introducing electronic science and technology to footwear products。This also gives the brand of shoes for the elderlyNew developmentsIdeas, if you want to do a good job in shoes for the elderly, the product is important, butLearn moreOlder adultsIn the endWhat kind of shoes are needed is more important, onlyFrom the perspective of the elderly, only by designing and producing shoes that meet their needs can we win market recognition and reputation.
Fifth, the national standard for shoes for the elderly is about to be introduced, and the industry will have laws to follow
1. The shoes of the elderly frequently "overturn", and the sampling inspection of large batches of products is unqualified
As a subdivision of the footwear market that has emerged in recent years, shoes for the elderly have been developing rapidly. However, while the sales of shoes for the elderly are becoming more and more popular, the problems behind the market have gradually emerged, some spot check reports show that the products are not up to standard, some samples have failed phthalate tests, and even toxic substances and carcinogens have been detected. According to the results of the 2022 national supervision and random inspection of the quality of online sales of shoes for the elderly by the State Administration for Market Regulation, among the 72 batches of products produced by 70 enterprises in 12 provinces (cities), 6 batches of products were found to be unqualified, and the failure rate of the random inspection was 83%。It was found that the unqualified items were the wear-resistant performance of the outsole and the decomposable carcinogenic aromatic amine dye (the decomposable carcinogenic aromatic amine dye is a prohibited azo dye, which will decompose carcinogenic aromatic amines under special conditions, and after activation, it will change the DNA structure of the human body, and eventually cause lesions or carcinogenesis, seriously endangering human health). Among them, the content of decomposable carcinogenic aromatic amine dyes is a safety item, and 1 batch of products is unqualified.
Before that, the shoes of the elderly were also frequently "overturned" in the random inspection. As early as 2019, the Qingdao Municipal Consumer Council announced to the public the results of 40 batches of random inspection of elderly shoes, and found that 34 elderly shoes were detected with toxic substances and carcinogen nonylphenol ethoxylate. A year later, CCTV News also conducted an investigation on the shoes for the elderly sold on the market, and conducted laboratory tests on 80 batches of randomly selected shoes for the elderly, and the results showed that 38 batches of samples were unqualified in terms of durability, wear resistance and sole quality.
2. The national standard is about to be introduced to standardize the development of the elderly shoe industry
According to the results of national supervision and random inspection, combined with the analysis of past cases, it is found that the reason for the unqualified quality of shoes for the elderly is that the enterprise does not understand the standard system of the domestic market and does not know the details of the technical and quality requirements specified in the implementation standardQuality management does not run through the entire ** chain or is not strictly implemented;A business model that is not a virtuous cycle, such as a business model that pursues a low unit price to increase sales at the expense of product quality.
Standards are an important guarantee of quality. Because "shoes for the elderly" is an emerging product, there is no special product standard, at present, the vast majority of manufacturers express the implementation of the standard is the standard GB T 15107-2013 for travel shoes, the standard for casual shoes QB T 2955-2017 or the standard for cloth shoes QB T 4329-2012, there are also some shoes for the elderly to implement enterprise standards, but these standards do not actually put forward requirements for the anti-slip performance and shock-absorbing performance of shoes. Because there is no widely applicable and unified standard for elderly shoes in China, the performance indicators (such as high elastic cushioning, anti-slip, etc.) claimed by the elderly shoes sold on the market cannot be supervised and standardized, which brings trouble to the quality control at the production level and the quality supervision at the market supervision level.
In August 2021, the National Standards Committee issued a project plan for the national standard "Shoes for the Elderly", and after more than two years of work, the standard will soon be released to the public. It is understood that the upcoming national standard "shoes for the elderly" on the style design, safety performance, identification, sensory quality, physical and mechanical properties (effective heel height, peel strength, folding resistance of shoes, etc.), odor has been stipulated, multi-dimensional consideration of the performance of the shoes for the elderly, while standardizing the declaration requirements of important functions, it is expected that through the implementation of the standard, will effectively regulate and lead the development of the shoes industry for the elderly. （lzc）
Note: The above information is for reference only, please refer to the body of the report for details.
The "Research on the Development Trend and Investment Prospect Analysis Report of China's Elderly Footwear Industry (2023-2030)" released by Guanyan Report Network covers the latest industry data, market hotspots, policy planning, competitive intelligence, market prospects, investment strategies, etc. It is supplemented by a large number of intuitive charts to help enterprises in the industry accurately grasp the development trend of the industry, market trends, and correctly formulate corporate competitive strategies and investment strategies. Based on authoritative data released by the National Bureau of Statistics, the General Administration of Customs and the State Information Center, this report combines the environment in which the industry is located, and conducts market research and analysis from multiple perspectives such as theory to practice, from macro to micro.
The industry report is one of the important decision-making bases for enterprises, relevant investment companies and first-class departments in the industry to accurately grasp the development trend of the industry, gain insight into the industry competition pattern, avoid business and investment risks, and formulate correct competition and investment strategy decisions. This report is an indispensable and important tool for a comprehensive understanding of the industry and for investing in the industry. Over the years, Guanyan has provided professional industry analysis reports for tens of thousands of enterprises, consulting institutions, financial institutions, industry associations, individual investors, etc., and its customers include Huawei, PetroChina, China Telecom, China Construction, HP, Disney and other leading enterprises at home and abroad, and have been widely recognized by customers.
Outline of the Table of Contents
Chapter 1 2019-2023Overview of the development of China's elderly footwear industry
Section 1 Overview of the development of the elderly footwear industry.
1. Relevant definitions of the elderly footwear industry.
Second, the characteristics of the elderly shoes analysis.
Third, the basic situation of the elderly shoes industry.
Fourth, the business model of the elderly footwear industry.
1. Production mode.
2. Procurement mode.
3. Sales and service model.
Fifth, the main body of demand analysis of the elderly footwear industry
Section 2 Life Cycle Analysis of China's Elderly Footwear Industry.
1. Overview of the life cycle theory of the elderly footwear industry.
2. Life cycle analysis of the elderly footwear industry.
Section 3 Analysis of economic indicators of the elderly footwear industry.
1. Analysis of the profitability of the elderly footwear industry.
Second, the economic cycle analysis of the elderly footwear industry.
3. Analysis of the improvement space of the added value of the elderly footwear industry.
Chapter 2 2019-2023Analysis of the market development status of the global elderly footwear industry
Section 1 Review of the development process of the global elderly footwear industry.
Section 2 Market size and regional distribution of the global elderly footwear industry.
Section 3 Regional Market Analysis of Asian Elderly Footwear Industry.
1. Analysis of the market status of the Asian elderly footwear industry.
2. Analysis of the market size and market demand of the Asian elderly footwear industry.
3. Analysis of the market prospect of the Asian elderly footwear industry.
Section 4 Regional Market Analysis of North American Elderly Footwear Industry.
1. Analysis of the market status of the elderly footwear industry in North America.
2. Analysis of the market size and market demand of the elderly footwear industry in North America.
3. Analysis of the market prospect of the elderly footwear industry in North America.
Section 5 Regional Market Analysis of European Elderly Footwear Industry.
1. Analysis of the market status of the European elderly shoes industry.
2. Analysis of the market size and market demand of the European elderly footwear industry.
3. Analysis of the market prospect of the European elderly footwear industry.
Section 6 Distribution trend of the world's elderly footwear industry from 2023 to 2030**.
Section 7 Market size of the global elderly footwear industry from 2023 to 2030**.
Chapter IIIAnalysis of the industrial development environment of China's elderly footwear industry
Section 1 Analysis of China's Macroeconomic Environment.
Section 2 Analysis of the impact of China's macroeconomic environment on the elderly footwear industry.
Section 3 Analysis of the policy environment of China's elderly footwear industry.
1. The current situation of the industry regulatory system.
Second, the main policies and regulations of the industry.
3. Main industry standards.
Section 4 Analysis of the impact of policy environment on the elderly footwear industry.
Section 5 Analysis of the industrial and social environment of China's elderly footwear industry
Chapter IVChina's elderly footwear industry is in good condition
Section 1 Introduction to the development of China's elderly footwear industry.
1. Review of the development process of the industry.
2. Analysis of industry innovation.
3. Analysis of the development characteristics of the industry.
Section 2 Analysis of the market size of China's elderly footwear industry.
1. Factors affecting the market size of China's elderly footwear industry.
Second, the market size of China's elderly footwear industry.
3. Analysis of the market size of China's elderly footwear industry.
Section 3 Analysis of China's elderly footwear industry.
First, the largest scale of China's elderly footwear industry.
Second, the characteristics of China's elderly footwear industry.
Section 4 Analysis of the demand of China's elderly footwear industry.
First, the scale of demand for China's elderly footwear industry.
Second, the demand characteristics of China's elderly footwear industry.
Section 5 Analysis of the balance of supply and demand in China's elderly footwear industry.
Chapter 5Analysis of the industrial chain and market segments of China's elderly footwear industry
Section 1 Overview of the industrial chain of China's elderly footwear industry.
1. Introduction to the principle of the industrial chain model.
Second, the operation mechanism of the industrial chain.
Third, the elderly shoes industry chain.
Section 2 Analysis of the industrial chain of China's elderly footwear industry.
First, the development status of upstream industries.
2. Analysis of the impact of the upstream industry on the elderly footwear industry.
Third, the development status of downstream industries.
Fourth, the impact of the downstream industry on the elderly footwear industry analysis.
Section 3 Analysis of the market segment of China's elderly footwear industry.
First, market segment one.
Second, market segment two.
Chapter 6 2019-2023Analysis of market competition in China's elderly footwear industry
Section 1 Analysis of the current situation of competition in China's elderly footwear industry.
1. Analysis of the competition pattern of China's elderly footwear industry.
Second, the main products of China's elderly footwear industry
Section 2 Analysis of the concentration of China's elderly footwear industry.
1. Analysis of the influencing factors of market concentration in China's elderly footwear industry.
2. Analysis of market concentration in China's elderly footwear industry.
Section 3 Analysis of the Competition Characteristics of China's Elderly Footwear Industry.
1. Characteristics of regional distribution of enterprises.
Second, the distribution characteristics of enterprise scale.
3. Characteristics of the distribution of enterprise ownership.
Chapter 7 2019-2023Model analysis of China's elderly footwear industry
Section 1 Analysis of the Competition Structure of China's Elderly Footwear Industry (Porter's Five Forces Model).
1. The principle of Porter's Five Forces Model.
Second, the bargaining power.
3. Bargaining power of buyers.
Fourth, the threat of new entrants.
5. Threat of substitutes.
Sixth, the degree of competition in the same industry.
7. Conclusion of Porter's Five Forces Model.
Section 2 SWOT analysis of China's elderly footwear industry.
1. Overview of the SOWT model.
Second, the analysis of industry advantages.
Third, the disadvantages of the industry.
Fourth, industry opportunities.
5. Industry threats.
6. SWOT analysis conclusion of China's elderly footwear industry.
Section 3 Analysis of the Competitive Environment of China's Elderly Footwear Industry (PEST).
1. Overview of the PEST model.
Second, policy factors.
3. Economic factors.
Fourth, social factors.
Fifth, technical factors.
6. Conclusions of PEST model analysis.
Chapter 8 2019-2023Analysis of the demand characteristics and dynamics of China's elderly footwear industry
Section 1 Market dynamics of China's elderly footwear industry.
Section 2 Analysis of the characteristics of the consumer market of China's elderly footwear industry.
1. Demand preference.
2. Preferences.
3. Brand preference.
4. Other preferences.
Section 3 Analysis of the cost structure of the elderly footwear industry.
Section 4 Analysis of influencing factors of the elderly footwear industry.
1. Supply and demand factors.
Second, the cost factor.
3. Other factors.
Section 5 Analysis of the current situation of China's elderly footwear industry.
Section 6 The average trend of China's elderly footwear industry.
1. Analysis of the average trend of China's elderly footwear industry.
2. Influencing factors of the average change in China's elderly footwear industry.
CHAPTER IXMonitoring of the operation data of the industry to which China's elderly footwear industry belongs
Section 1 Analysis of the overall scale of China's elderly footwear industry.
1. Analysis of the number and structure of enterprises.
2. Analysis of the scale of industry assets.
Section 2 Analysis of production, sales and cost of China's elderly footwear industry.
1. Current assets.
Second, sales revenue analysis.
3. Liability analysis.
Fourth, the analysis of profit scale.
5. Analysis of output value.
Section 3 Analysis of the financial indicators of China's elderly footwear industry.
1. Industry profitability analysis.
2. Analysis of the solvency of the industry.
3. Analysis of industry operating capabilities.
Fourth, the analysis of industry development capabilities.
Chapter 10 2019-2023Analysis of the regional market status of China's elderly footwear industry
Section 1 Analysis of the regional market size of China's elderly footwear industry.
1. Factors affecting the regional market distribution of the elderly footwear industry.
Second, the regional market distribution of China's elderly footwear industry.
Section 2 Market Analysis of Elderly Footwear Industry in East China.
1. Overview of East China.
2. Analysis of the economic environment in East China.
3. Market analysis of the elderly footwear industry in East China.
1) The market size of the elderly footwear industry in East China.
2) The market status of the elderly footwear industry in South China.
3) The market size of the elderly footwear industry in East China**.
Section 3 Market Analysis in Central China.
1. Overview of Central China.
2. Analysis of the economic environment in central China.
3. Market analysis of the elderly footwear industry in Central China.
1) The market size of the elderly footwear industry in Central China.
2) The market status of the elderly footwear industry in Central China.
3) The market size of the elderly footwear industry in Central China**.
Section 4 Market Analysis in South China.
1. Overview of South China.
2. Analysis of the economic environment in South China.
3. Market analysis of the elderly footwear industry in South China.
1) The market size of the elderly footwear industry in South China.
2) The market status of the elderly footwear industry in South China.
3) The market size of the elderly footwear industry in South China.
Section 5 Market Analysis of Elderly Footwear Industry in North China.
1. Overview of North China.
2. Analysis of the economic environment in North China.
3. Market analysis of the elderly footwear industry in North China.
1) The market size of the elderly footwear industry in North China.
2) The market status of the elderly footwear industry in North China.
3) The market size of the elderly footwear industry in North China**.
Section 6 Market Analysis in Northeast China.
1. Overview of the Northeast region.
2. Analysis of the economic environment in Northeast China.
3. Market analysis of the elderly footwear industry in Northeast China.
1) The market size of the elderly footwear industry in Northeast China.
2) The market status of the elderly footwear industry in Northeast China.
3) The market size of the elderly footwear industry in Northeast China.
Section 7 Market Analysis in Southwest China.
1. Overview of the Southwest Region.
2. Analysis of the economic environment in southwest China.
3. Market analysis of the elderly footwear industry in southwest China.
1) The market size of the elderly footwear industry in southwest China.
2) The market status of the elderly footwear industry in southwest China.
3) The market size of the elderly footwear industry in southwest China**.
Section 8 Market Analysis in Northwest China.
1. Overview of the Northwest Territories.
2. Analysis of the economic environment in Northwest China.
3. Market analysis of the elderly footwear industry in Northwest China.
1) The market size of the elderly footwear industry in Northwest China.
2) The market status of the elderly footwear industry in Northwest China.
3) The market size of the elderly footwear industry in Northwest China**.
Chapter XIAnalysis of companies in the elderly footwear industry (adjusted with data updates).
Section 1 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
1. Main economic indicators.
2. Analysis of corporate profitability.
3. Analysis of corporate solvency.
4. Analysis of enterprise operation capabilities.
5. Analysis of enterprise growth ability.
Fourth, the company's advantages analysis.
Section 2: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages and disadvantages analysis.
Section 3: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 4 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 5 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 6 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 7: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 8 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 9 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 10 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Chapter 12 2023-2030Analysis of the development prospects of China's elderly footwear industry and **
Section 1 Analysis of the future development prospects of China's elderly footwear industry.
1. Analysis of the domestic investment environment of the elderly footwear industry.
2. Analysis of market opportunities in China's elderly footwear industry.
Third, the growth rate of investment in China's elderly footwear industry**.
Section 2 The future development trend of China's elderly footwear industry**.
Section 3 Scale Development of China's Elderly Footwear Industry**.
First, the market size of China's elderly footwear industry.
Second, the growth rate of the market size of China's elderly footwear industry.
3. The output value of China's elderly footwear industry is **.
Fourth, the growth rate of the output value of China's elderly footwear industry.
Fifth, the supply and demand of China's elderly footwear industry**.
Section 4 Profit trend of China's elderly footwear industry**.
Chapter 13 2023-2030Analysis of entry barriers and investment risks in China's elderly footwear industry
Section 1 Analysis of entry barriers to China's elderly footwear industry.
1. Analysis of financial barriers in the elderly footwear industry.
2. Analysis of technical barriers in the elderly footwear industry.
3. Analysis of talent barriers in the elderly footwear industry.
Fourth, the analysis of brand barriers in the elderly footwear industry.
5. Analysis of other barriers in the elderly footwear industry.
Section 2 Risk analysis of the elderly footwear industry.
1. Macro environmental risks in the elderly footwear industry.
Second, the technical risk of the elderly footwear industry.
Third, the competition risk of the elderly footwear industry.
Fourth, other risks in the elderly footwear industry.
Section 3 Problems in China's Elderly Footwear Industry.
Section 4 Analysis of the strategy of solving the problem in China's elderly footwear industry.
Chapter 14 2023-2030Research conclusions and investment suggestions for China's elderly footwear industry
Section 1 A review of the research on China's elderly footwear industry in the world.
First, the investment value of the industry.
2. Industry risk assessment.
Section 2 Analysis of the entry strategy of China's elderly footwear industry.
First, the target customer group of the industry.
Second, the selection of market segments.
Third, the choice of regional market.
Section 3 Analysis of marketing strategies for the elderly footwear industry.
First, the product strategy of the elderly shoes industry.
Second, the pricing strategy of the elderly footwear industry.
Third, the channel strategy of the elderly footwear industry.
Fourth, the best strategy of the elderly footwear industry.
Section 4 Investment Advice from Analysts.