Title: Yu Chengdong: From the limelight to the constant "bragging".
Yu Chengdong, a name that frequently appears on the hot search in the technology circle, seems to be inseparable from the spotlight forever. A series of incidents in which he was accused of misleading users and scolding testing institutes, all seemed to revolve around his eye-catching "bragging" Xi. This kind of "bragging" has become the secret of getting huge attention and traffic for himself and the companies behind it, such as Xiaomi and Wenjie series of cars. However, with the rise of Huawei, Yu Chengdong's exaggerated propaganda seems to have hit a bottleneck.
Huawei, a giant in the technology field, has long established its brand image and user recognition. In the past, Yu Chengdong's exaggerated publicity may have been an effective means to build brand awareness, especially in the early stages of Huawei's mobile phone and car business, which urgently needed user recognition. However, Huawei has now become a tech giant in the minds of consumers, and there is no need for excessive publicity to prove itself.
The article stresses that with the consolidation of Huawei's position, there is no longer a need for excessive publicity or boasting, as this may have a negative impact on the company's brand image. Instead, what Huawei needs today is more cooperation and support, rather than isolating itself or fighting with its competitors. Therefore, it is recommended that Yu Chengdong adjust his strategy, no longer exaggerate the advantages of the product, but frankly display the performance and characteristics of the product, and meet the market and users with a more realistic and pragmatic attitude.