Jiangnan TimesSince the beginning of this year, all units of China Huarong Asset Management Co., Ltd. have conscientiously implemented the financial work deployment, deeply cultivated the main business of disposing of non-performing assets, adhered to the "online + offline" multi-point flowering, actively expanded promotion channels, continuously improved the efficiency of asset disposal, effectively supported financial institutions to resolve non-performing assets, and served regional economic and social development.
Beijing: Launched the "Wisdom Gold Rush" series of asset promotion conferences
China Huarong Beijing Branch has successively held the "Wisdom Gold Rush, Beijing Color Blooming" and "Wisdom Gold Rush, Fruitful Beijing Autumn" asset promotion conference, inviting more than 300 investors from nearly 100 asset management, investment banks, intermediary platforms and other institutions to participate in the meeting. The meeting analyzed the current situation of the non-performing asset market and the asset situation and discussed cooperation, focusing on the promotion of more than 70 selected assets, including residential, hotel, commercial real estate in the core area of Beijing, high-quality commercial and residential projects in Beijing-Tianjin-Hebei and Beijing-Huanjing.
Jiangsu: Adhere to the normalization of promotion and continue to increase the promotion of assets
China Huarong Jiangsu Branch, together with Yunnan, Jiangxi, Liaoning and Henan Branches, successfully held the "Suxing Clouds, Ganmei Vast Region" regional non-performing assets offline promotion conference, attracting nearly 100 social investors, financial institutions and auction houses from all over the country to participate in the promotion meeting. In recent years, China Huarong Jiangsu Branch has actively expanded channels and carried out in-depth asset promotion "online + offline", with a total of nearly 300 assets and a debt amount of more than 30 billion yuan. In addition, the branch continues to publish asset investment announcements online through WeChat, introducing asset details to investors on a regular basis, further smoothing information interaction and enriching channel supply. In the past two years, more than 180 investment announcements have been issued, involving assets of more than 2 billion yuan.
Chongqing: Strengthen coordination and linkage and actively promote regional non-performing assets
China Huarong Chongqing Branch, together with Sichuan and Zhejiang Branches, successfully held the "Riding the Wind and Waves to Move Forward Together" Sichuan-Chongqing-Hubei Regional Offline Creditor's Rights and Assets Promotion Conference in Chongqing, giving full play to the advantages of customer groups in Jiangsu and Zhejiang, and promoting more than 30 high-quality assets in Sichuan, Chongqing, Hubei and Qinghai regions across regions, as well as 61 creditor's rights in Hunan, Guangxi, Tianjin, Dalian and other places, with a creditor's rights scale of 986.5 billion yuan. There are many types of collateral assets, including industrial real estate, commercial complexes, tourism, minerals, health care and other types, all of which have great potential for investment appreciation.
Shandong: Precise and targeted promotion to continuously improve the efficiency of asset promotion
China Huarong Shandong Branch and Shandong Financial Assets Exchange Center successfully held a special asset promotion meeting of "Hand in Hand with Huarong Wonderful Qilu". Through the method of "precise invitation" + "targeted promotion", more than 150 assets are selected according to the needs and concerns of investors, with a debt scale of nearly 10 billion, which realizes the two-way matching of customer needs and recommended assets, and continuously improves the success rate of asset promotion.
In recent years, relying on Internet technology, the company has become a normalized means to promote non-performing assets through online platforms such as the official website and official WeChat "China Huarong", WeChat mini-program Huarong "Rong Yitao", and has continuously expanded the cooperation with JD.com, Ali and other leading Internet auction platforms, enhanced the activity of the market, and launched the brand of China Huarong real estate promotion. More transparent and symmetrical information will also help promote the transaction of non-performing assets and shorten the disposal cycle.
Since the beginning of this year, China Huarong has carried out more than 20 promotion conferences, launching nearly 2,000 assets with a total amount of more than 200 billion yuanThe company's WeChat innovation launched the "Weekly Selection" topic, and released a total of 41 asset promotions, involving high-quality assets with a debt scale of nearly 40 billion yuan. In the next step, China Huarong will continue to deepen its main business of non-performing assets, deepen cooperation with investors through online and offline linkage, and provide high-quality financial services for economic and social development.