Toyota: Total Transformation, Determination and Speed Unprecedented In 2023, Toyota has accelerated its development in electrification, intelligence, and diversification with unprecedented determination and speed.
This marks that Toyota, as the world's No. 1 car company in terms of sales, is undergoing a comprehensive transformation. By accelerating the development of electrification, intelligence and diversification, as well as cooperation with Chinese companies
Toyota is moving towards a more sustainable future. So, how did Toyota show this determination and speed?First of all, Toyota has continued to invest in electrification and has achieved good results.
Since becoming a pioneer in hybrid vehicles in 2005, Toyota has been a staunch supporter of the promotion and development of new energy technologies. Nowadays,
Toyota has reaffirmed its commitment to all-round electrification and plans to introduce all-solid-state battery technology to its BEV models from 2027 to 2028
Further electrification will be promoted. Secondly, Toyota has also shown strong strength and determination in the field of hydrogen fuel cell vehicles. Despite hydrogen fuel cell components,
Hydrogen raw materials themselves still face the problem of cost and difficulty in popularization, but Toyota continues to expand the scope of cooperation and continue to invest in research and development of FCEVs
It is expected to receive orders for about 100,000 hydrogen fuel cells in 2030, driving the growth of the hydrogen fuel cell market. In addition, in terms of new models, Toyota has launched the fifth-generation Prado
The ninth-generation Camry, Bozhi 4X and other models have achieved good sales results, proving the forward-looking and market recognition of its HEV technology. In addition to the achievements in terms of models,
Toyota is also accelerating the development of intelligence and actively cooperating with Chinese companies. At this year's CIIE and the Guangzhou Auto Show, Toyota showcased the L4 driverless Robotaxi concept car
It is equipped with Pony.ai's seventh-generation autonomous driving software and hardware system. In addition, Toyota has launched the e-Palette shared mobility platform and incorporated dual safety measures into the development of intelligent driver assistance systems. Most importantly, Toyota realizes that in order to realize its plans for full electrification, it must be based in China and make China a global driving force. As a result, Toyota has set a sales target of 3.5 million BEVs and 1 million Lexus units by 2030, and plans to introduce 35 new electrified models by 2025, with 50% electrified vehicles by then. At the same time, Toyota has also focused on technology implementation and technology research and development in China, and has joined forces with local technology companies to develop. To sum up, Toyota has shown unprecedented determination and speed in 2023. These transformational initiatives are timely, but how will Toyota respond to the changes in the global automotive market in the future?Do you think Toyota's transformation initiatives are timely enough?Feel free to leave a comment to share your thoughts.