During the first batch of study and implementation of the theme education of socialism with Chinese characteristics in the new era, the cultural and tourism system of Liaoning Province deepened theoretical learning, actively promoted the prosperity and development of cultural undertakings, the revitalization and development of cultural industries and tourism, and made every effort to promote the in-depth integration and development of culture and tourism.
At present, during the second batch of theme education, the cultural and tourism system of Liaoning Province summarizes and uses the successful experience of the first batch of theme education, moves the second batch of theme education downwards, faces the grassroots and the masses, reflects the results of theme education to the effectiveness of high-quality development, and strives to win the "Liaoshen Campaign" cultural and tourism battle in the new era.
We will make every effort to promote the in-depth integration of culture and tourism
Since the launch of the first batch of theme education in April this year, the Liaoning Provincial Department of Culture and Tourism has issued the "Action Plan for the High-quality Development of the Cultural and Tourism Industry in Liaoning Province (2023-2025)" in close combination with the three-year action goals and tasks of the comprehensive revitalization of the new breakthrough and the actual work of culture and tourism in Liaoning Province. Policies related to promoting the high-quality development of the cultural and tourism industry will be released, and high-quality tourism routes will be released to fully promote the in-depth integration and development of culture and tourism.
On July 4, the main event of the 2023 National Summer Culture and Tourism Consumption Season hosted by the Ministry of Culture and Tourism was held in Dalian, Liaoning Province. In his speech, Guo Caiyun, Vice Governor of Liaoning Province, sincerely invited friends at home and abroad to cross the mountains and seas to jointly explore the "treasures" of Liaoning's cultural tourismIn August, the 2023 Northeast Asia (Shenyang) Cultural Tourism Creative Expo was held in Shenyang, attracting nearly 200 merchants from 13 countries and regions to participate in the exhibition, receiving a total of nearly 40,000 visitors, and many enterprises reached important cooperation intentions. Through the holding of these large-scale cultural and tourism activities, the popularity and influence of Liaoning's cultural tourism have been continuously improved.
Adhering to the concept that grasping the business environment is to grasp the development and grasp the overall situation, the Liaoning Provincial Department of Culture and Tourism vigorously solves the outstanding problems that the business entities are concerned about, and creates a cultural and tourism development environment with high service satisfaction in an all-round way. Formulate and implement the "Several Measures for Optimizing the Business Environment and Improving Service Quality in the Cultural and Tourism System of Liaoning Province" and the "Guidelines for Handling Things Without Finding Relationships", strengthen the construction of standardization, continue to simplify the approval procedures, optimize the approval process, and provide a good ecology for innovation and entrepreneurship for cultural and tourism enterprises. Establish a comprehensive law enforcement coordination mechanism for the cultural market in the four northern provinces and autonomous regions, work together to promote the construction of comprehensive law enforcement in the cultural market, strive to build a trustworthy society, and create a fair and just business environment based on the rule of law.
Promote the theme education to be deeper and more practical
Since the launch of the first batch of theme education, the units directly under the Liaoning Provincial Department of Culture and Tourism and the local cultural and tourism system have carried out extensive and in-depth theme education, and continuously promoted the theme education work to be in-depth and practical.
The Party Branch of the Shenyang Zhang Xueliang Former Residence Exhibition Hall adheres to the promotion of theoretical learning, investigation and research, promotion of development, inspection and rectification, and establishment of rules and regulations, and transforms the theme education achievements into practical results in promoting the high-quality development of the work of the Zhang Xueliang Former Residence Exhibition Hall in the new era.
Li Shengneng, director of the Shenyang Cultural Museum Center and director of the exhibition hall of Zhang Xueliang's former residence, introduced that in order to promote the revolutionary culture and inherit the red gene, the exhibition hall of Zhang Xueliang's former residence adjusted the direction of academic research, further excavated the red resources in the old residence, and organized researchers to dig deep into the red historical events in the old residence, which expanded the research horizon and inherited the red gene.
The Party Group of Shenyang Municipal Bureau of Culture, Tourism, Radio and Television closely follows the construction of a culturally strong city and an international cultural tourism destination city, takes the construction of "cultural Shenyang, historical Shenyang, and landscape Shenyang" as the main line, deeply implements the three-year "doubling" action of tourism, and determines 10 key research topics and special research topics such as "Research on Implementing the Three-year "Doubling" Action Plan for Shenyang Tourism to Promote the High-quality Development of Shenyang Tourism.
During the May Day" and "Eleventh" holidays, the directors of the cultural tourism and radio and television bureaus at the two levels in Shenyang City, as well as the main persons in charge of various districts and counties (cities), incarnate the "shop Xiaoer" to pick up the airport and promote special products;Docents of various museums serve tourists at the "two stations and one station" cultural tourism service station;The publicity department of the bureau carefully sorted out the city's various cultural and tourism activities, and sorted out information overnight for hot activities, just so that tourists can understand the relevant information in the first time.
Whether it is an old party member who is about to retire or an activist who has just submitted an application for joining the party, party members and cadres at all levels of the Shenyang cultural tourism system have interpreted the determination of the director to start a business with practical actions under the guidance of theme education, and jointly polished the city cultural tourism brand of "Shenyang Yang I yearn for", and the brand awareness of urban cultural tourism has been significantly improved.
Explore new paths for development
According to the first deployment, the second batch of theme education is being carried out by organs at all levels below the provincial level and their directly affiliated units and other grassroots party organizations. Liaoning cultural tourism people vow to transform their enthusiasm for work into a strong driving force for overcoming difficulties and starting a business, and win the "closing battle" to ensure that the whole year is red.
The Culture, Tourism, Radio and Television Bureau of Xinbin Manchu Autonomous County, Fushun City, has taken innovative work measures to create Manchu style plots and folk festivals based on culture, and at the same time added interactive experience projects such as immersive "script shows". The in-depth integration of "tourism + culture" has explored a new path for the rapid development of the local cultural tourism industry.
Jinzhou Development Zone closely combines theme education with the promotion of the integrated development of culture and tourism, takes "the northernmost sea" as the overall concept, comprehensively upgrades Huandao Road and the entire Beacon Hill tour route, strives to create a new form of cultural tourism, and strives to form a comprehensive tourism development model of "living by the sea, playing on the sea, and eating seafood". Since September, the local area has held activities such as the "China's Northernmost Sea, You and I Indulge in Hi" Bijia Mountain and Sea Breeze Festival, Longtoujiao Kite Camping Marine Culture Festival, etc., to promote the in-depth integration of tourism, culture and sports. During the National Day ** week from September 29 to October 6, the development zone received nearly 23 tourists570,000 person-times, a year-on-year increase of 236%.
The Party Group of the Culture and Tourism Bureau of Dadong District, Shenyang City, insists on solving problems while investigating, focusing on the needs of the masses for public cultural and sports facilities, leading the construction of "theater +" and "study room +" cultural formats, and adding 8 small theaters and 2 urban study rooms every year. Build a cultural center of Dongmao Library, which integrates the era library and the hero story experience hall. Times Wencang Park was rated as a national 3A-level tourist attraction and a provincial-level tourism and leisure block. Efforts have been made to improve the quality of cultural service supply, and since the launch of the theme education, a total of more than 200 cultural and sports activities and competitions have been held in Dadong District, such as the "Healthy and Stylish" sports season and the "Dandelion People's Stage" cultural project.
China Culture Daily, December 29, 2023
A special report was published in the first edition.
"Fight and Win the Battle of Cultural Tourism in the New Era".
Editor-in-charge: Chen Chen.