"Check-in" Jilin Province in the ice and snow, how can you unlock the "Northeast Taste"?
The fragrant iron pot stew, the greasy sticky bean buns in the mouth, and the crispy and tender pot wrapped meat - the classic "three major pieces" of food, there is always one that will become a must-choose item and taste bud memory for snow friends all over the world to "check in" Jilin. As the new snow season continues to heat up, the "Northeast Taste", which is a key part of the ice and snow economy in cold regions, is also boosting the ice and snow flow in Jilin Province in the breath of fireworks.
After the heavy snow solar term, the appearance of the pine water of Baishan is higher. As soon as Suzhou snow friends Tai Lingling and Liu Hao walked out of Changbaishan Airport, they felt the clear air rushing to their faces. On the way straight to Changbai Mountain Wanda International Resort, the two of them were immersed in the silver wraps in their eyes, and "wow" kept coming. "The ice and snow in the Northeast have a kind of magic for southerners!Skiing, hot springs, rafting, gourmet ......We chose this place for our newlywed honeymoon. Tai Lingling said.
Riding a snowboard in the Changbai forest and sea, taking a short ** with the theme of ice and snow love, and then gluttonizing a meal of authentic food composed of a large iron pot, firewood, stupid soybean oil, local pork, dried beans, sweet corn, etc., is the happy trip that the newlyweds have planned for a long time, and it is also an important reason for many tourists to chase snow and ice to Jilin.
It snows during the long day, **latitude zone". Since the successful holding of the Beijing Winter Olympics, the public's demand for ice and snow consumption has been further upgraded, which has also brought an opportunity for Jilin Province, which is endowed with resources. The large amount of snow, good snow quality and long snow period have made Jilin Province's popularity continue to rise since the "opening" of the new snow season. In Changbaishan Wanda International Resort, located in Fusong County, Baishan City, there are more than 4,000 people per day.
The popularity of ice and snow tourism in cold lands not only brings strong ice and snow sports, cultural tourism with fire and ice, and hot ice and snow economy, but also drives rural revitalization, allowing northeast farmers who were once Xi to "cat winter" to "borrow snow to make gold".
As night fell, in Guosong Village, Donggang Town, 1 km away from the Wanda International Resort in Changbai Mountain, the air was filled with a faint smell of firewood. There are more than 20 restaurants in the village, and the main dishes are not "running" the sequence of iron pot stew, sticky bean buns, and pot wrapped meat. Tai Lingling and Liu Hao sat on a dining chair printed with the pattern of "Northeast Flower Quilt" around a restaurant's cauldron, attracted by the various iron pot stews on the menu.
Before they came to Jilin, they had heard the name of "Northeast Messy Stew" for a long time, but when they ordered, they found that the combination was not "messy": the chicken should be served with hazel mushrooms, the pork ribs should be served with beans, the goose should be served with sauerkraut, the river fish should be served with wide powder, and the forest frog should be paired with potatoes ......"Although the dishes are large and have many ingredients, they are well matched. Retaining the taste buds of tourists can make people remember the enthusiasm of our Northeast people. Xu Juan, owner of Guosong Iron Pot Stew Restaurant, said, "This year's turnover has increased by 40% compared with last year, and we can sell nearly 50 pots a day." ”
There are more tourists skiing, the sales of ski resorts have risen, the surrounding restaurants have made money, and the farmers who operate planting and breeding upstream have become rich. In Nangou Village, Yongji County, Jilin City, less than a 10-minute drive from Beidahu Ski Resort, Yu Shufen, a 54-year-old villager, has also started a courtyard economy to run a homestay restaurant. "A quarter of the 160 geese and 110 chicks we have raised this year have been used so far. She said, "I also dried more than 40 catties of mushrooms in advance and froze more than 200 bags of wild vegetables, which is the favorite of snow friends." ”
Ice and snow are also mountains of gold and silver. As of December 6, the search popularity of "ski +" related products on the platform has more than doubled year-on-year, of which the orders for ice and snow hotels with a destination in Jilin Province in December increased by 78% year-on-year, and the orders for ice and snow group tour products increased by nearly 10 times year-on-year.
Jilin Province is not only a large ice and snow province but also a major agricultural province, and how to do a good job in the development of ice and snow economy is also an important topic for local exploration and promotion.
The cultivation of a number of Winter Olympic champions such as Zhou Yang, Li Jianrou, Wu Dajing, Qi Guangpu, etc., the data of the top domestic ones such as the market share of ice and snow cultural tourism, product sales, and the total scale of reception, and the superposition of ecological advantages such as powder snow and quiet wind, high mountains and dense forests, and clear sky and blue air ......Jilin Province is committed to taking advantage of the above advantages to build a world-class ice and snow destination, and has put forward the goal of cultivating "four clusters" of trillion-level agriculture, trillion-level equipment, trillion-level tourism, and 100-billion-level big data.
"Taste of the Northeast" is a part of the integration of "food, housing, transportation, entertainment, and shopping" of ice and snow cultural tourism in Jilin Province, and it is an indispensable step of the "four clusters". Since the new snow season, many platform anchors have "brought goods" to the content, not only the snow resort**, the number of ski slopes, the mountain drop, but also "what to eat after skiing the snow". A few days ago, during the "Oriental Selection" Jilin tour, the anchor Dong Yuhui just got off the car and chanted "eating sauerkraut", attracting netizens to comment and praise.
With the flow belt "retention", through the promotion of ice and snow products, agricultural products, etc., Jilin Province is constantly exploring new hot spots for consumption in the snow season. "Through the way of live broadcast with goods and live broadcast of cultural tourism, the effect of bringing fire goods and cultural tourism is achieved. Chen Siyu, deputy director of the Jilin Provincial Department of Culture and Tourism, said.
In addition to iron pot stew, Manchu winter specialties such as sticky bean buns and pot-wrapped meat, which are nicknamed "French-style ** soft fried pork cutlets", are also popular during the snow season. During the Beijing Winter Olympics, the Northeast athletes collectively shined, "Wu Dajing, the pot meat is going to be cold", "Ren Ziwei's mother celebrates the championship and makes pot meat for her son", "The most ruthless dish in the Northeast was brought out of the pot by the Winter Olympics champion" and other topics also made the Northeast cuisine complete a wave of "grass planting" among the majority of snow friends.
Although the western part of Jilin Province lacks mountains and snow, it has done enough articles on ice, and it is about to usher in the peak of ice traffic at the end of the year - ice sculpture, ice skating, winter fishing, and eating fish are the reasons for people to come here to "check in".
In order to stew fish, I consume 30 jars of miso in my backyard every year. Wang Mingzhong, the owner of a fish farm in Zhentai County, Baicheng City, said, "It's almost the Winter Fishing Festival, and I plan to stock up on some ingredients." ”
Reporter Wang Haofei, Wang Fan, Zhou Wanpeng).
CHANGCHUN, Dec. 11 (Xinhua) --
*: Xinhua Daily Telegraph.