There are also huge differences between different countries and different brands in the market pricing of the same thing, and the shield machine is the best example......
According to reports, the price of a shield machine in Germany is 300 million, while the price of similar products in China is only 30 million.
So why is our EPB so low?Can we raise the price to get a higher profit?
As one of the world's leading machinery manufacturing countries, Germany also has a high monopoly position in shield machine technology, and they have rich experience and advanced technology, and can independently develop high-quality and high-performance shield machine products.
And before 2008, Germany had a monopoly on the technology of shield machines, so their shield machines were simply sold at sky-high prices, and even wanted to earn us Chinese 700 million.
However, the final result can be imagined, we in China were naturally unwilling to be the main boss at that time, so not only did they not earn us a penny, but in the end, even the company was let us buy.
After experiencing that dark era of war, China officially ushered in its rise, so it is indispensable to engage in infrastructure construction, and we have a large land and resources, so we naturally cannot lag behind in construction.
However, in the face of those high mountains and rugged terrain, if we in China want to build tunnels, we have to dig through the mountains, and this equipment for digging through the mountains is only available in Germany, so we in China went to buy it at that time.
And as the only company that monopolizes technology in the world, they directly offered 700 million, you must know that 700 million at that time is equivalent to 200000000000000000000000000000000000000000000000000000000000000000000000000
However, due to the high credibility of German shield machine products in terms of quality and performance, they have always been known for their high quality and high performance, which also makes German shield machine products highly competitive in the market.
And the German shield machine products have a high degree of reliability and durability, so they have been trusted and recognized by the majority of users.
Therefore, in desperation, we in China had to make it ourselves, due to historical reasons, our China's shield machine industry started late, and the initial stage was mainly based on imitation and introduction, so in the early stage of the investment process, it is natural to pay more.
But six years later, China still built its own shield machine ......
The shield machine is a kind of special mechanical equipment for tunnel excavation, which has high technical content and high quality requirements, and also integrates complex equipment with multiple technologies, including mechanical, electrical, hydraulic, pneumatic and computer, etc.
The main components of the shield machine include the shield shell, propulsion system, excavation system, lining system, earth discharge mechanism, etc.
The shield shell is the core part of the shield machine, which can protect the construction personnel and equipment, and at the same time can withstand the pressure of the soil layer and the pressure of groundwater.
The propulsion system is a mechanism used to control the excavation direction and speed of the shield machine, the excavation system is a mechanism used to excavate earthwork and rock, the lining system is a mechanism used to build tunnel lining, and the earthmoving mechanism is a mechanism used to transport the excavated earthwork out of the tunnel.
The shield machine also plays an important role in tunnel construction, which can improve the construction efficiency of the tunnel and reduce the construction time and cost.
It is important to know that the traditional tunnel excavation method requires a lot of manual operation, while the shield machine can achieve fast and accurate excavation operations through automation and intelligent technology, thus greatly improving the construction efficiency.
The EPB also improves the quality and stability of the tunnel, as it controls and supports the earthwork during construction, avoiding problems such as collapse and deformation.
In the construction of urban subway, the shield machine is one of the main equipment for excavating subway tunnels, through the use of the shield machine, the impact on the urban environment and residents can be reduced, and the construction efficiency and quality ...... can be improved
As far as ** is concerned, it is not that we can't sell**, but it is the result of a combination of factors such as market supply and demand, competitive environment, and brand influence.
In the field of shield machine, although China's technical level has made great progress, there is still a certain gap with developed countries such as Germany in terms of brand influence and market recognition.
And the low price strategy is not necessarily the only way to compete, although the lowest may attract customers in the short term, but in the long run, product quality, technical level, after-sales service, etc. are the key factors that determine customer choice.
After the construction of the shield machine in our country, Germany could not sit still, they dropped directly from more than 300 million ** to 50 million, plus they are an old brand, if we sell too high, it is naturally a situation where no one buys.
Therefore, under the measurement, we can only use low prices to open the market, and only by letting others see the advantages of our shield machine can we break the German monopoly.
In fact, the construction of shield machines is not expensive, especially in Germany, which has long been developed early, and they have long mastered the construction of the least cost, so even if they reduce the price to 50 million, there is still a lot of profit margin.
However, in the early stage of research and development of shield machines in China, we have invested a lot of manpower, material and financial resources to improve its technical level and independent innovation capabilities.
If there is no financial support from enterprises to encourage researchers to actively carry out research and constantly explore new technologies and methods, it will be difficult for us to do this.
At the same time, we also actively introduce international advanced technology, through digestion, absorption and innovation, and gradually achieve technological catch-up.
China also attaches great importance to the cultivation of talents in the field of shield machines, and has cultivated a large number of technical talents and R&D teams through universities, enterprises and social institutions.
These talents play an important role in the design, manufacture, maintenance and operation of shield machines, and provide strong talent support ...... for the development of China's shield machine industry
Shield machine is a highly competitive field, there are many enterprises and brands at home and abroad are producing shield machine, so due to the fierce competition in the market, in order to maintain competitiveness, Chinese shield machine enterprises must maintain the best advantage in order to attract more customers.
And compared with the international well-known brands, the brand awareness of China's shield machine enterprises is relatively low, which makes customers more inclined to choose a well-known brand when choosing a shield machine, which affects the price of China's shield machine.
So it's not that we can't sell **, but we don't deceive customers, integrity-based!