Beiqing reported that Migu Sports has reached a principled consensus with the Chinese Super League on the copyright cooperation in the next five seasons, injecting new vitality into the Chinese Super League. According to the agreement between the two parties, the cooperation** is expected to be 1500 million yuan, a total of 7 in five years500 million yuan.
Looking back at the history of the Super League's copyright, it was sold at a sky-high price of 8 billion yuan in the five-year period from 2016 to 2020, of which the sports Olympic power paid 1 billion yuan per year in the first two years, and 2 billion yuan per year in the last three years, with an average annual price of 1.6 billion yuan. However, in 2018, Sports Olympic Power renewed the copyright of the Super League until 2025, and the total price dropped to 11 billion yuan, with an average annual decline from 1.6 billion yuan to 1.1 billion yuan.
It is worth noting that the Super League royalty was only paid 4 billion yuan from 2016 to 2019, and only 1500 million yuan, and in 2021, it was terminated by the Chinese Football Association. In this context, Tencent in the same year with only 2The total price of 400 million yuan was purchased for the three-year copyright of the Super League in the future from 2021 to 2023, and the number of ** in a single season increased by 9700 million yuan, 0800 million yuan and 0900 million yuan.
The copyright of the Super League was purchased by Migu Sports, a total of 7500 million yuan covers five seasons from 2024 to 2028, with an average annual value of 1500 million yuan, almost double the amount of the previous contract. For the Chinese Super League in the ice age, this move is undoubtedly a relief in the snow, injecting strong financial support into the league, and is expected to promote the Chinese Super League to usher in a new round of development. Football