2024 has just begun, and the three northeastern provinces of China have quickly become the "top stream" in the tourism industry by virtue of their advantages in ice and snow resources. Since New Year's Day, the snow-covered land of the Northeast has welcomed a large number of southern tourists. Yanbian Prefecture also ushered in an exciting start to the New Year with its unique ice and snow charm and rich folk characteristics.
According to data from the Meituan platform, since the New Year's Day holiday, Yanbian Prefecture tourism has been "full of enthusiasm", and from January 1 to 5, orders related to leisure and entertainment such as bathing and song halls in the state increased by 348% year-on-yearThe number of dine-in transaction orders for food and beverage increased by 194% year-on-year. It can be seen that the number of tourists who come to Yanbian Prefecture to experience the ice and snow culture and food in Northeast China has increased significantly.
During the New Year's Day, Yanbian Prefecture's tourism consumption orders (including hotels, homestays, scenic spot tickets, transportation, etc.) ranked second in Jilin Province, with a year-on-year increase of 230%, which is enough to show the strong growth momentum of Yanbian Prefecture's tourism industry. According to the data, Beijing is the largest source of tourists from outside the province in Yanbian Prefecture, and tourists from Shenzhen, Guangzhou, Shanghai, Chongqing and other places have also flocked to Yanbian to experience the unique natural scenery and customs.
Yanbian Prefecture is also showing all the enthusiasm to entertain tourists, jointly issuing ** consumption coupons with the Meituan platform, taking tourists to the streets, and holding various ice and snow activities. The "Dancing Youth, Hot Snow Yanbian" Yanbian Ice and Snow Tourism Happy Moment that began on January 1 was held every night on the west side of the main gate of Yanbian University and opposite the Yanji Internet celebrity barrage wall.
In order to give tourists from other places a better experience of playing in the snow, Yanbian Prefecture held the 11th Yanji International Ice and Snow Tourism Festival, and set up branch venues in Yanji China Korean Folk Park, Yanji People's Stadium, Yanji Dinosaur Kingdom and Mengdumei Folk Tourism Resort to facilitate foreign tourists to skate and step on the snow.
In the major shopping malls and markets in Yanbian, they are crowded and lively. Tourists carry large bags and small bags to purchase, rice wine, spicy cabbage, dried mentai fish and other special delicacies have become the special products that tourists from all over the world must buy, and everyone's faces are full of happy smiles.
At the beginning of the new year, Yanbian Prefecture's high-quality ice and snow tourism resources, unique folk customs, and mouth-watering food have made domestic and foreign tourists have fun and eat satisfactorily, making our state's tourism more blossoming and achieving a good start.
Reporter: Kim Mun-chol.
First instance: Hong Tao.
Second trial: Zhao Yang.
Third trial: Sun Minghui.