Foreword——
In the course of the development of China's tourism industry, 5A-level scenic spots can be described as the favorite tourist attractions of many tourists, and they represent the highest level of China's tourism industry. However, there are four 5A-level scenic spots that used to be infinitely beautiful, but they were "removed" by the state due to their desire for profit and stealing customers, but now they are facing the dilemma of infamy and crowding.
These four 5A-level scenic spots, they used to be the best tourist attractions, with their unique natural scenery and well-built scenic facilities, attracting countless tourists to stop. These scenic spots enjoy an excellent reputation in the tourism industry and keep tourists coming back for more. However, it is the aura of these honors that makes the managers of the scenic spot complacent and gradually forget the improvement of the management and service within the scenic spot.
Complacent managers have begun to focus short-sightedly on the pursuit of short-term economic interests, ignoring long-term development. They have relaxed the management standards for key links such as environmental sanitation and service quality, so that tourists encounter harsh conditions and unsatisfactory services in the scenic area. As time went on, there were more and more complaints from tourists, and the reputation of the scenic spot deteriorated.
These four examples of 5A-level scenic spots have sounded the alarm for us. In the development of tourism, we cannot forget the essence and original intention because of temporary honor and interests. The core value of the scenic spot is to provide tourists with high-quality tourism experience and services, which cannot be ignored at any time. At the same time, it also reminds us that no industry should be complacent and complacent because of temporary success, but should always maintain a sense of awe and professionalism, and constantly pursue progress and development.
——Shanhaiguan, one of the first 5A-level scenic spots——
Shanhaiguan, a majestic barrier between the North China Plain and the ocean, as an important part of the Great Wall of the Ming Dynasty, has been rated as the first batch of 5A-level scenic spots together with the Forbidden City and the Badaling Great Wall in the scenic spot rating with its profound historical heritage and magnificent natural scenery. This honor made the management team of Shanhaiguan ecstatic, they thought that with this high rating they could sit back and relax, so they gradually relaxed their vigilance in the daily management of the scenic spot.
Due to the fame of Shanhaiguan, it naturally attracts a large number of tourists to visit. However, in the face of the crowd of tourists, the environment in the scenic area is deteriorating day by day, and the problem of dirty mess has made many tourists feel disappointed and dissatisfied. What is even more disappointing is that the management of the scenic spot shows an indifferent attitude to these problems, and they turn a deaf ear to the complaints and suggestions of tourists, making Shanhaiguan a target of public criticism. In the end, a large number of reports made Shanhaiguan one of the first scenic spots to be removed from the rating.
This blow made the person in charge of Shanhaiguan learn from the pain, and they began to carry out a comprehensive rectification of the scenic spot. After some efforts, the scenic spot has been restored to its previous cleanliness and beauty. However, despite the makeover, Shanhaiguan has suffered a facelift, but its reputation has been tarnished. Even if the scenic spot has tried its best to rectify it, it will not be able to return to its former peak. Today's Shanhaiguan, although still beautiful, is no longer the preferred tourist destination in people's hearts.
- Free admission to restore the rating of Orange Island Head ——
Located in Changsha, Hunan Province, Orange Island is a famous scenic spot that many tourists yearn for, and it attracts countless tourists to visit with its unique charm. Standing at the head of Orange Island, you can enjoy the magnificent scenery of the Xiangjiang River at a glance, which is a picturesque landscape. At the same time, it is also a sacred place for people to remember the great man, and every visitor who comes here will be shocked by the bronze statue, as if he can feel the breath of that great era. At night, Orange Island is transformed into a place of dazzling fireworks, presenting a visual feast for tourists.
However, despite all the advantages of Orange Island Head, there are also some problems of management negligence. Many visitors climb over railings despite safety tips during their tours, and there are not enough staff on site to manage them, even smoking in public. These phenomena not only affect the tourists' experience, but also have a negative impact on the image of the scenic spot.
What's more serious is that Orange Island once faced the problem of black cars stealing customers. Many tourists have been defrauded of taking black cars, and there have been many complaints about this scenic spot. However, these problems did not break the confidence of the head of Orange Island, but prompted them to actively rectify it. Through a series of effective measures, Orange Island has successfully improved the overall image of the scenic spot and has once again won the rating of 5A scenic spot.
It is worth mentioning that since the opening of Orange Island, the entrance fee has been free, which has greatly enhanced the attractiveness of the scenic spot. Because of this, Orange Island has regained its former prosperity in a short period of time, and has once again become a tourist attraction for tourists to visit. Whether it's enjoying the beautiful scenery of the Xiangjiang River, remembering the style of great people, or experiencing the fireworks display at night, Orange Island can bring tourists an unforgettable travel experience.
——Unrepentant Chongqing Shenlong Gorge——
Shenlong Gorge, located in the territory of Chongqing City, is a naturally formed canyon, and its magnificent natural landscape and the legendary story behind it have attracted much attention in the tourism industry. As a 5A-level scenic spot, Shenlong Gorge has attracted countless tourists with its beautiful scenery and rich cultural connotation. However, as time goes by, the management of the scenic spot seems to only see the huge benefits behind the scenic spot, and ignore the long-term development of the scenic spot.
Tickets that originally cost only 20 yuan have now soared to more than 100 yuan. As a result, many tourists are reluctant to spend a lot of money on the tour and turn to other more cost-effective destinations. After the rating was revoked, the management of Shenlongxia did not take effective corrective measures and continued to go their own wayAs a result, Shenlong Gorge is still an ordinary scenic spot without rating.
Today's Shenlong Gorge has lost its former glory, and the future development of its scenic spot is also worrying。For managers, how to balance the relationship between interests and quality and ensure the sustainable development of scenic spots has become an urgent problem to be solved. It is hoped that Shenlong Gorge can regain its former glory as soon as possible and become a tourist attraction that tourists are fascinated by again.
——Qiao's compound that has lost its cultural charm——
Qiaojia Courtyard, known as a bright pearl in northern China's residential architecture, as an outstanding representative of Jin Shang culture, its historical heritage and architectural aesthetics are incomparable. It embodies the wisdom and strength of Jin merchants, as well as the deep imprint of commercial civilization. In this compound, every brick and stone, every beam and column, tells an ancient and legendary story.
However, with the sharp increase in the number of tourists in the scenic spot in recent years, the original unique style of the ancient buildings in Qiaojia Compound is suffering from an unprecedented impact. Many of the original ancient buildings have been restored and renovated by the administrators, so that they have lost their original historical charm and characteristics while being rejuvenated. This change is undoubtedly a misunderstanding and distortion of the Jin Shang culture, which makes people feel extremely sad.
Although there are voices calling on the administrators to stop this destructive behavior, return to their original intentions, and protect this ancient complex of high historical and cultural value. However, the fact is that even after many rectifications, it is difficult for the Qiao family compound to return to its original appearance. This change has penetrated into the marrow of the building, leaving behind endless regrets and regrets.
We hope that managers can truly recognize their mistakes and respect and protect this treasure of Jinshang culture. Let the Qiaojia Courtyard continue to stand on the land of China with its original posture, showing the charm and uniqueness of Jin Shang culture to the world.
-Conclusion-
The sinking of these four scenic spots that have lost their 5A ratings gives us profound inspiration. In the tourism industry, only by really paying attention to the quality of service and the level of management, can we be invincible in the fierce competition. Complacency is a huge risk, and once the trust of tourists is lost, it can be difficult to recover again. Every 5A-level scenic spot should take the lessons of these four scenic spots as a warning, and always maintain humility and diligence to ensure that visitors have an enjoyable and memorable experience in the scenic area.