In the chip world, the competition between the two giants, Intel and AMD, is becoming more and more fierce. Recently, Intel launched a new advertising marketing strategy, calling AMD's Ryzen 7000 mobile chip "an untrustworthy product". Prior to this, Intel released a core truth manual claiming that AMD's mobile processor naming scheme was problematic and misleading consumers.
According to Intel's presentation, compared to the Ryzen 5 7520U, the Core i5-1335U chip is 83% faster in performance due to the new architecture. This data may confuse consumers who are less familiar with technology. Indeed, AMD changed the naming conventions for mobile processors last year, making it confusing to use some of the less efficient chips that use older architectures.
Now, AMD says that all mobile processors belong to the latest Ryzen 7000 series, regardless of architecture. However, in the new naming convention, the third number represents the architecture used by the CPU. For example, the Ryzen 5 7640U uses the Zen 4 architecture, while the Ryzen 5 7520U uses the Zen 2 architecture. This difference can be confusing when comparing chips that use older architectures to the latest generation of CPUs.
Still, there are some issues with AMD's naming strategy. The story from a few years ago is still fresh in my mind, and in the years leading up to the Skylake era, Intel postponed plans to apply the 14nm node to desktop processors and gradually improved it. On the latest generation of processors, there are times when the CPU model does not match the actual performance. This incident had a big impact on the market of other mobile processor brands.
In this competitive market, each brand has its own strategy and means. For consumers, which brand of processor to choose, the first thing to consider is their own needs and budget. For enterprises, how to make their products stand out in the highly competitive market, while maintaining a good reputation and reputation, is a matter that needs to be carefully considered. We can't ignore the mistakes AMD made in handling this controversy. Due to the naming strategy of the Ryzen 7000 series mobile processors, consumers are often misled into buying chips with lower configurations, and this chaos persists. And these chips are also widely used in laptops in the market. Thankfully, the AMD Ryzen 7000 series processors aren't as numerous as Intel's, otherwise the controversy would have heated up even more. Regardless, we remain convinced that it is always beneficial to do adequate research and investigation before making a purchase. Before deciding to buy, we should all have an in-depth understanding and comparison of AMD and Intel's products. No matter which brand you choose, it's worth it. List of high-quality authors