Recently, "celebrities fleeing from live broadcasts to bring goods" has become a hot topic. The public's concern for this phenomenon shows that on the one hand, celebrities do have a certain role in the best orientation, and on the other hand, it interprets the so-called "live broadcast with goods" from a more profound perspective that not everyone can do a good job and anyone can do it.
Live streaming is actually a kind of sales work behavior. Because the barrier to entry is low, it will become the focus of public attention. However, all those who think that "live streaming can solve everything" ignore a common sense: the lower the threshold of the job, the fiercer the competition, and the more fierce the roll.
For example, starting a company is also a very low threshold, but it is easy to start a company, but it is difficult to make money for your company. The same is true for selling goods, no matter which way you are engaged in sales, it is easy to perform the act of "selling goods", but it is actually very difficult to sell goods and sell them according to the set quantity and **.
The reason why "live streaming" is so hot is that the online platform behind it is actually creating a hot spot. The more people are willing to work in sales on the Internet, the more people will register on the online platform, and these registrants will try to attract more followers in their own way - whether their goods sell well or not, these followers will settle on the platform - so the platform is the final winner.
Another subtext behind celebrities is that these celebrities have been in a slump in their work as stars, so they have enough time to "do not do their jobs" and earn the returns they want by doing sales work. Let's ask, if a star can't get a film appointment, will he still have time to bring the goods?
Let's take a look at which celebrities have "escaped" from live broadcasting, and then take a look at the "jobs" of these stars, did they first "escape" from their "own jobs" and "lose" in the competition, so they opened up a new battlefield and started a sales job with a different career?
Live streaming is not a "spell", but just one of the types of work in the product circulation link, celebrities can open restaurants, invest in real estate, breed seafood, and develop their own brand ......These can both succeed and fail. Everyone's time is limited, if you want to achieve something in a professional field, you must invest enough time and energy in this professional field to study and ponder, can a scientist easily become a good salesperson?Or, conversely, can a good salesperson become a scientist if he wants to?
Those who fantasize that they can succeed through online sales casually, in fact, they don't have enough respect for the profession of "sales", to put it more bluntly, those Internet celebrity anchors actually spend enough effort to get the attention of the audience.
With the development of science and technology, the threshold for entering various industries will only get lower and lower, especially the breakthrough of artificial intelligence technology, which has made more people see the possibility of working in non-professional fields. It's just that on such a work path, you do it, others can do it, what you have to guarantee is not what you can do, but how you can beat your competitors, only in this way, can you really catch the money.