Recently, Howard Johnson Nanning Convention & Exhibition Hotel ushered in the award ceremony of the designated products and licensed product partners of the 18th China-ASEAN Expo. This grand event brought together outstanding enterprises from ASEAN countries to witness the arrival of the moment of honor. In a solemn atmosphere, the award ceremony went smoothly, adding more international style to the beautiful city of Nanning. At this event, Zhongheng Group won the honor of designated epidemic prevention materials supplier and licensed commodity enterprise at the 18th China-ASEAN Expo. Its well-known brand "Double Money" Turtle Ling Jelly and Turtle Ling Bao were rated as licensed products of the 18th China-ASEAN Expo. Mr. Wang Tianjiao, assistant to the president of Zhongheng Group, executive director and general manager of Shuangqian Industrial, and also president of Tianqijiahua, attended the award ceremony and solemnly received these honors. His attendance not only represents the great importance that Zhongheng Group and Shuangqian Industrial attach to this event, but also reflects the company's respect and cherishment of honor.
Shuangqian Industry, as a bright star of Zhongheng Group, has always adhered to the forefront of the protection, inheritance and promotion of turtle jelly making skills. The company has the industry-leading turtle jelly production line in China, and with its excellent technical strength and innovation ability, it has launched the first "double money" brand canned and plastic bowl turtle jelly, which has injected new vitality into the market. With their excellent quality and unique taste, these products have not only won many awards such as "Guangxi Famous Trademark", "Guangxi Consumer Trustworthy Goods" and "National Geographical Indication Protected Products", but also won the national "May Day Labor Award" in 2007, which is a recognition of their outstanding contributions and outstanding achievements. In 2011, the "Double Money" brand was given the honor of "China Time-honored Brand", which proved the important position of Double Money Industry in China's traditional culture and business history. In 2020, the preparation technique of turtle jelly was included in the fifth batch of national intangible cultural heritage representative items by the Ministry of Culture and Tourism for its unique traditional craftsmanship and cultural value, and has been highly recognized and protected by the state.
In the following 2021, Shuangqian Industry was honored as the protection unit of the representative project of national intangible cultural heritage by virtue of its outstanding turtle jelly production skills and contributions, and undertook the important task of inheriting and promoting the culture of turtle jelly.
Since its establishment, Shuangqian Industry has always adhered to its original intention and adhered to the business philosophy of "classic formula, original taste, quality assurance, and credit". On the basis of following the traditional technology, the company continues to carry out technological innovation and product quality improvement, and strives to build a first-class turtle jelly brand in China. In addition, Shuangqian Industry has been actively engaged in the protection, inheritance and promotion of turtle jelly production skills, and has made outstanding contributions to the promotion of turtle jelly culture and the inheritance of excellent traditional Chinese skills through unremitting efforts and practice. The company's measures and efforts have not only enhanced the popularity and influence of turtle jelly, but also set an example for the protection and inheritance of traditional culture.
It is worth mentioning that Shuangqian Industry has won the honor of licensed goods of the China-ASEAN Expo for the second consecutive year, and the re-acquisition of this honor not only fully proves the high recognition and encouragement of the "Shuangqian" brand of the ASEAN Expo, but also the strict test and spur of the product quality that Shuangqian Industry has always adhered to. This continuous recognition not only demonstrates the leading position of Shuangqian Industry in the industry, but also affirms its contribution to promoting the culture of turtle paste and promoting the development of the industry. Looking forward to the future, Shuangqian Industry will continue to shoulder the mission of inheritance and innovation, carefully create healthy turtle jelly products with the spirit of craftsmanship, and contribute more to the health of the whole people, promote the development of the health food industry and promote the culture of turtle jelly.