"Ugly!What a waste of time!"This is the audience's straightforward evaluation of "Twinkle Twinkle Twinkle Star". This movie, as the pre-sale box office champion of the New Year's Day file, was supposed to be a dark horse, but it turned out to be a skinny donkey. Just a few days after its release, its box office plummeted like a kite with a broken string. On social platforms, a casual search for "ugly" reveals thousands of negative comments, as dense as snowflakes in winter. The problems of the movie are a whole bunch: the plot jumps, the characters are empty, and even the basic story logic can't be found. The connection between "The Wandering Earth" and "Twinkle Twinkle Twinkle Star" that the audience was looking forward to was only empty in the end. In this way, a movie with high hopes has become a nightmare for the audience, and even the entire New Year's Day file has been overshadowed.
The aura of Hong Kong films is no longer there. "Stealth" gathers a group of actors, known as "8 superstars join forces", but it is like a flashy feast. The film has sparked a huge controversy among viewers, and its rating is high on a ticketing app, but it is far from what the audience really feels. The character settings are full of loopholes, and there are so many plot bugs that they can be compiled into a book. The female characters have become ornaments, as if they exist just to increase the role. This is not only a failure of a movie, but also a satire of Hong Kong films. The wonderful performances of Andy Lau, Lin Jiadong and other celebrities that the audience was looking forward to turned into a tasteless performance in the end. The failure of "Stealth" is not only at the box office, but also in the hearts of fans.
"Goldfinger" was supposed to be a hardcore Hong Kong film, and the re-collaboration between Andy Lau and Tony Leung made people look forward to this movie. However, the style of Hollywood blockbusters and the soul of Hong Kong cinema do not seem to be perfectly combined in this work. Director Zhuang ** confidently declared, "With him, Hong Kong films will not die", but the reality is a resounding slap in the face. The box office and word-of-mouth of "Goldfinger" are not satisfactory, although the performances of Andy Lau and Tony Leung are remarkable, but under the constraints of the plot and directorial techniques, their light has also dimmed a lot. The failure of this film once again proves that Hong Kong cinema is experiencing an unprecedented crisis. The audience walked into the cinema in anticipation, but was full of disappointment when they stepped out, which is not only an evaluation of a work, but also a deep reflection on the entire Hong Kong film industry.
Who would have thought that the two comedies "Annual Meeting Can't Stop" and "If You Are Honest Do Not Disturb 3" on New Year's Day brought different surprises and disappointments to the audience like a roller coaster. Although the cast of "The Annual Meeting Can't Stop" is not luxurious, its box office performance was unexpectedly good, and the total box office exceeded 100 million the next day. It seems that sometimes a small cost can explode!But although this movie made money, the degree of comedy was not satisfactory, and many viewers shook their heads when they came out of the cinema, saying that it was decent and nothing new. On the other hand, "If You Are the Truth, Do Not Disturb 3" was not so lucky. Director Feng Xiaogang, actors Ge You, ** such a luxury lineup, unexpectedly failed at the box office, and the total box office on the day of release did not even touch 20 million, which is really staggering. It seems that no matter how famous it is, if there is no good story, the audience will not buy it.
I got on the thief ship, but I couldn't get off!This is what many viewers have to say about "Twinkle Twinkle Twinkle Star". This movie became the pre-sale box office champion on New Year's Day with its dazzling pre-sale box office, but the word-of-mouth after its release plummeted. Fans have spoken out on social **, saying that they have been scammed. They complained that the plot of the film was boring, the plot was nothing new, and it did not meet the expected level at all. The film was originally expected to be high, but it turned out to be a black hole of word-of-mouth, which not only disappointed the audience, but also sounded the alarm for the film's production team. From the failure of this movie, we can see that the audience has higher and higher requirements for the movie, no longer just pursuing star effect, but also paying more attention to the intrinsic quality of the movie.
Speaking of the two Hong Kong films "Sneaking" and "Goldfinger", it is really breathtaking. "Stealth" gathered four golden statue actors and one golden statue queen, and the publicity was huge, which made people look forward to it. However, after the movie was released, the audience could only describe it as "disappointed". The plot is full of bugs, the character settings are also full of loopholes, and the female characters seem to have no sense of existence. Although the lineup of "Goldfinger" is equally luxurious, it cannot escape the critical eyes of the audience. The box office and word-of-mouth of these two films failed to meet expectations, casting a shadow on the road to revival of Hong Kong films. This shows that even with a top star lineup, it is difficult to win the hearts of the audience without a solid script and a wonderful story.
After the twists and turns of the New Year's Day file, the audience's eyes are now focused on the upcoming Spring Festival. Everyone is looking for the dark horse that can make a splash, hoping that it can reverse the current decline. After all, who wouldn't want to watch a lively and good-looking movie during the Chinese New Year?But the question is, can there really be such a movie?The disappointment experience of the first two schedules has made audiences more cautious and picky, and they are no longer easily attracted by the flashy publicity and star cast, but pay more attention to the quality of the film itself. Therefore, the Spring Festival movies are facing a greater challenge: they must not only attract audiences to the cinema, but also satisfy the audience in terms of quality, in order to truly win a double harvest of word-of-mouth and box office.
The New Year's Day movies are really surprising. From the fiasco of "Twinkle Twinkle Twinkle Star" to the collapse of the reputation of Hong Kong films "Sneaking" and "Goldfinger", everything tells us a truth: the audience's eyes are bright. Movies are not only a show for stars, but also a transmission of stories and emotions. If you just blindly pursue commercial hype and ignore the connotation of the movie itself, the final result will undoubtedly be the departure of the audience and the dismal box office. The performance of this New Year's Day movie has sounded the alarm for all film production teams: no matter how the market changes, quality always comes first.