Let's share an article about the traceability system of agricultural products, and look at the information recorded in the production, processing, transportation and sales of agricultural products through this system, so as to realize the traceability and supervision of the quality and safety of agricultural products.The so-called traceability system of agricultural products refers to the collection of production information, processing information and quality inspection information of agricultural products. The use of one thing, one code technology, bar code technology, the implementation of agricultural products information management, from the planting of agricultural products to the terminal sales of all aspects of real-time monitoring and management, so as to ensure the quality and safety of agricultural products at the root.
Get it for free: Experience of Agricultural Products Traceability System Solution".
The traceability system of agricultural products takes the first product as the carrier, uses advanced Internet of Things technology, Internet technology, automatic identification technology, and other technologies, combined with one thing and one code traceability system and management tools, to carry out pre-production management, in-production management, post-production management, production early warning, statistical analysis and other digital management of agricultural products for agricultural products.
At the same time, the traceability system of agricultural products also provides a complete quality supervision and comprehensive service platform for the entire life cycle of agricultural products, such as basic agricultural resources, planting point monitoring, agricultural product production and processing, testing, logistics and transportation, and terminal sales.
1. Production enterprises: anti-counterfeiting traceability of agricultural products to maintain brand reputation.
Maintain a good word-of-mouth brand communication. The system allows consumers to query product information through the national platform, and the unique information collection code and product traceability code query product details, including product name, production date, implementation standards, production and planting status, sales scope, etc., so that consumers can consume with confidence. At the same time, it can also integrate the secondary marketing of terminal consumption.
2. Counterfeiters: increase the cost of counterfeiting and curb counterfeiting.
From the counterfeiter's point of view: "one product, one code", "one thing, one code" product quality anti-counterfeiting traceability, greatly increases the cost of counterfeiting, making counterfeiting unprofitable!Anti-counterfeiting traceability can clearly record the flow direction and standards of products, count the number of product inquiries and query methods at all times, and set up a query warning line according to the requirements of the enterprise, which is complex enough for counterfeiters to be daunted.
3. Consumer psychology: pay attention to anti-counterfeiting traceability and enhance purchase confidence.
From the point of view of consumer psychology: ordinary consumers have such common sense: stalls or low-value goods will not do anti-counterfeiting traceability, but the best value of goods does not do anti-counterfeiting traceability, for higher value goods, not only producers attach great importance to anti-counterfeiting traceability, and consumers also pay more attention to whether the product has anti-counterfeiting traceability, and now many high-end goods on the market have established their own anti-counterfeiting traceability system. When consumers buy these goods, they have developed the habit of scratching off the anti-counterfeiting label and querying the product anti-counterfeiting code.
4. Development of agricultural products: solve the problem of trust in agricultural products and improve brand value.
From the perspective of the development of agricultural products, in recent years, food safety problems will cause people's distrust of agricultural products every time, how to make consumers regain confidence in agricultural products, is a problem that must be solved in the development of agricultural products, and the anti-counterfeiting and anti-channeling traceability platform of agricultural products is an effective way to alleviate this problem. Organic can enhance the edible value of vegetables, and traceability can double the brand value of vegetables, so comprehensive consideration from multiple angles to trace the origin of agricultural products has become a necessary procedure for high-quality agricultural products.
The above article is all about the functional benefits of the agricultural product traceability system in this issue. If you are interested in this area, please contact us for a free trial of the system and cases.