Friends of Trucks reported on the spot.
The sea crosses the pillar of the sea, and the mountains are majestic to see the main peak. As a leading enterprise in the domestic commercial vehicle industry, FAW Jiefang held the 2024 Business Conference in Wuxi on December 16. "Friends of Trucks" learned at the scene that in the 2023 heavy truck sales war in which the market continues to be sluggish, FAW Jiefang has achieved remarkable results at home and abroad. Domestically, the share of the medium and heavy truck industry was 216%, terminal share 266% of the high-light performance, firmly occupy the leading position of the industry and the terminal. Overseas, the company has grown by more than 60% for three consecutive years, achieving continuous growth.
All things are foreseen, and those who are not prepared are wasted. Although this year's results are good, in the face of never-ending market sales, FAW Jiefang, which chooses to continue to temper its edge, has launched a 2024 armament upgrade plan.
Strategically, we will unswervingly adhere to the six unwavering. At the meeting, Wu Bilei, chairman and secretary of the Party Committee of FAW Jiefang, set the tone that in 2024, FAW Jiefang will adhere to China's first and world-class strategic goalsAdhere to the leading technology, the leading product, adhere to the innovation and change of the two-wheel drive unswervingly;Adhere to the customer-centric, value creator-oriented;Adhere to business success unwaveringly, adhere to the internationalization strategy unwaveringly.
In terms of product layout, FAW Jiefang will fully rely on the two major vehicle manufacturing bases in Changchun and Qingdao to upgrade the product technology of traditional fuel vehicles, gas vehicles and new energy vehicles.
In terms of Changchun base, on the basis of the high-end heavy truck Jiefang J7, it will launch a J167 product that can compete with imported trucks and represent the highest manufacturing and R&D level of FAW Jiefang, which will not only match the relevant powertrain of Jiefang's latest intelligent power domain, but also use a number of low fuel consumption and intelligent network technologies.
In 2023, natural gas heavy trucks ushered in an unprecedented market explosion in an unexpected way, and in the face of the burgeoning natural gas market, Changchun base will also actively lay out Jiefang J7, J6V, J6P and other vehicle platform products, equipped with 13 liters of M3, 14 liters of M4, and 16 liters of product portfolio, and plans to continue to consolidate the advantages of low gas consumption and high cost performance of Jiefang Power with three major platforms and three major displacement blockbuster products.
In terms of Qingdao base, in 2024, FAW Jiefang will also take frequent actions to continue to deploy upgraded products of Yingtu and JH6 in high-end key areas. Among them, Yingtu, which continues to strengthen the value attribute of imported vehicles to replace them, will continue to launch refrigerated trucks, high-end fish transport vehicles and other related product portfolios according to the adaptability of scenarios. And for the express delivery market, the launch of related gas vehicle products. As the leader of the sales of the Jiefang Qingqi market, the upgraded products of JH6 will also be focused on next year, it is understood that the related products will not only match the powertrain of the liberation of the intelligent power domain, but also make the space advantage of the cab further highlighted.
In view of the hot upward trend of the new energy heavy truck market in recent years, FAW Jiefang will continue to propose products to increase sales, it is understood that in 2024, FAW Jiefang's new energy products will be fully switched to 2In the 0 era, we enrich the product line and tailor related products for potential incremental markets such as ports, mines, and long-distance special lines.
In view of the basic advantages of continuous leapfrog growth in overseas markets in 2023, FAW Jiefang will also strengthen its internationalization strategy and strengthen the penetration rate of overseas markets in 2014. We will not only continue to provide basic services overseas, but also continue to add more overseas production bases and do a good job in product localized development, so as to get closer to overseas markets and customers with better and more professional products.
Xiongguan Mandao is really like iron, and now it is stepping forward from the beginning. Marketing services are also the focus of the liberation of troops in 2024. It is understood. Next year, FAW Jiefang will focus on the three major areas of channel planning, channel management and channel empowerment to find the right entry point, grasp the key points, and strengthen the focus points, and at the same time, focus on the three dimensions of customer development and operation at home and abroad, customer problem solving, and full life cycle services, fully implement the "customer-centric" business philosophy, and help the liberation cause to lead a new journey and continue to lead.