Signage is an important means of commercial communication, which can effectively attract the attention of customers and increase brand awareness. Design is a key part of the process of making a signage, as it determines the appearance and appeal of the signage. Below we will ** how to design a vertical advertising signage to achieve the best visual effect and business value.
What you need to consider when designing vertical advertising signage is the shape and size of the signage. The shape can affect the visual effect and attractiveness of the signage, and the size determines the visibility and eye-catching of the signage. When choosing a shape, we can consider using basic shapes such as circles, squares, triangles, etc., or design unique shapes according to brand characteristics and industry characteristics. At the same time, the size of the signage also needs to be reasonably designed according to the place of use and distance to ensure that the signage can be observed from a distance and has enough eye-catching.
What you need to consider when designing vertical signage is the color and font of the signage. Color is one of the most important elements in signage design, and it has the ability to directly influence the mood and reaction of customers. When choosing colors, we need to consider the characteristics of the brand and the industry to ensure that the color of the signage matches the brand image and can attract the attention of customers. At the same time, the choice of font is also very important, as it can affect the readability and attractiveness of the signage. When choosing a font, we need to consider the style, size and typography of the font to ensure that the content of the signage is legible and attractive enough.
What needs to be considered when designing vertical advertising signage is the content and message of the signage. The content of the signage should be concise and straightforward, and directly convey the characteristics and values of the brand. When writing signage content, we need to consider the needs and psychology of customers to ensure that the signage content can arouse customers' interest and inspire them to buy. At the same time, we also need to pay attention to the information capacity and readability of the signage to ensure that the content of the signage can convey enough information within the limited capacity and be easily understood by customers.