Zhao Benshan's return to the Spring Festival Gala, can he save this show?This is a problem, but if we analyze it carefully, we will find that the problems in the Spring Festival Gala are by no means limited to Zhao Benshan's absence. In fact, there are still three important issues that have not been solved in the Spring Festival Gala. First of all, the review standards for language programs need to be revisited. Zhao Benshan used to be a frequent visitor to the Spring Festival Gala, and his sketches were classic and popular all over the country, but he was not the only good comedy star. There are also many excellent comedy stars on comedy variety shows such as "Happy Comedian" and "Smiling Proud Jianghu", and their performances can also detonate the audience's laughter. But why is it difficult for the works on these shows to get to the stage of the Spring Festival Gala?The problem is the setting of audit criteria.
Last year's Spring Festival Gala's "First Sight Photo Studio" was scolded the most, and there was not a single laugh in the whole process, which is really incomprehensible. If the Spring Festival Gala is to rely on Zhao Benshan alone to save it in the future, it is obviously impossible. Second, there is no holiday in the Chinese New Year's Eve. The Spring Festival Gala is a program that everyone from young people to old people will watch, but the premise of watching the Spring Festival Gala is that there is a holiday on the 30th night, and you can watch TV with peace of mind. If you still have to work at thirty nights, then the interest will definitely be greatly reduced. Therefore, this is also a problem that the Spring Festival Gala needs to face. Finally, the director of the Spring Festival Gala needs to be replaced. Zhao Benshan once left the Spring Festival Gala because he thought that this show had put the cart before the horse, putting "making people laugh" at the end to educate people.
If the director of the Spring Festival Gala does not change direction, then even if Zhao Benshan returns, it will be difficult to come up with excellent works. Starting from this year, the Spring Festival Gala will carry out drastic reforms in the review of language programs, which requires directors to have greater courage and courage. Therefore, whether Zhao Benshan can save the Spring Festival Gala is a question that needs to be considered. However, if we only focus on Zhao Benshan, we will ignore the other problems existing in the Spring Festival Gala. To make the Spring Festival Gala program truly revitalize, we need to fundamentally solve these problems in order to make the Spring Festival Gala a favorite Spring Festival cultural feast for people across the country again. Spring Festival, for Chinese, is one of the most important festivals of the year. People crave to be able to reunite with their families and have fun together. However, reality often contradicts expectations.
Because of the holiday time, many people have to spend precious ** Spring Festival Gala time on the road. This made them feel regretful, and it also affected the ratings of the Spring Festival Gala to a certain extent. In addition, the Spring Festival Gala program team also faces another problem: the lack of more popular stars. Although Zhao Benshan's performance can attract the attention of middle-aged and elderly audiences, if he alone relies on him, it cannot meet everyone's needs. In order to obtain higher ratings, the Spring Festival Gala needs to invite more popular stars to participate in the performance, such as the 713 Reemployment Men's Group, Daolang, Zhang Songwen, etc., these people are all stars liked by the audience, and their appearance will definitely attract the attention of more audiences.
However, the Spring Festival Gala program team has not yet announced the news of contact with these stars, which is one of the reasons why it is becoming more and more difficult for the Spring Festival Gala to attract audiences. As the former king of ratings, the Spring Festival Gala program team should reflect on the experience of failure and create more exciting programs based on the needs of the audience. The audience likes not only Zhao Benshan's cross talk, but also the creative stage design, technology and gorgeous special effects, and hilarious laughter. In this era of social **, the Spring Festival Gala also needs to use the power of the Internet to attract young audiences. For example, more people can see the Spring Festival Gala programs through live webcasts, and at the same time carry out interactive activities on social ** to enhance the audience's sense of participation.
These measures can make the Spring Festival Gala closer to the audience and attract more people's attention. To sum up, the Spring Festival Gala program team needs to start from many aspects and find solutions, so that the Spring Festival Gala can once again become the focus of attention of the people of the whole country. Only by constantly innovating and making progress can we win the favor of the audience and become a Spring Festival Gala in the true sense.