Today, Dong Yuhui changed his signature Dongfang Selection Internal Strife Dong Yuhui once said that Yu Minhong gave a lot of money and enough to spend It and other topics appeared on Weibo hot searches.
On December 13, Dong Yuhui's social ** homepage was found to have changed his signature. Previously, Dong Yuhui's personal signature was "I used to be a teacher, and now I am a salesperson". And now it has been changed"Don't will, don't must, don't fix, don't me".。In addition, Dong Yuhui's IP address shows that he is currently in Shaanxi Province.
The cause of the incident originated from the recently opened "Jilin Tour" of Oriental Selection, and the copywriting read out by Dong Yuhui, the anchor of Oriental Selection, in the live broadcast was praised by netizens. Some netizens asked who did it, and the account responded, "Every time a small essay is made, the anchor is in front of the camera, and behind it are the friends of the copywriting team, shooting team, and editing team. ”
This remark caused dissatisfaction among Dong Yuhui's fans, and some fans thought that this was Dongfang Selection's backstabbing Dong Yuhui. On the evening of December 11, Gaotu Jiapin's live broadcast room was swiped by fans of Dongfang Selection anchor Dong Yuhui. Many netizens with orange signs on their heads poured into the Gaotu live broadcast room to "report", calling "The splashing wealth sent by Oriental Selection, you have to catch it", expressing the hope that Gaotu Jiapin will dig Dong Yuhui over. 2Compared with 70,000 people, 600,000 people poured into the live broadcast room of Gaotu Jiapin that day.
This incident impacted the live broadcast performance of Dongfang Selection on the day. On December 11, the number of ** people in the Dongfang Selection live broadcast room was only 8.18 million, while the data in the previous three days was 12.1 million to 16.91 million. On the same day, the stock price of Oriental Selection was **713%。This shows that the emotions and attitudes of Dong Yuhui's fans have affected their ** and consumption behavior of Dongfang Selection.
Dong Yuhui himself, Dongfang Selection CEO Sun Dongxu
Respond to this
On the evening of December 12, Sun Dongxu, CEO of Dongfang Selection, officially responded to the matter. In the early morning of the 13th, Dong Yuhui himself responded, in addition to clarifying the internal situation of copywriting, both of them expressed their resistance to the fan circle culture.
Dong Yuhui posted a long article in the early morning of the 13th:
Dong Yuhui's latest response. Source: Dong Yuhui Douyin.
In his response, he introduced the small essay creation mode of Oriental SelectionThe first is Dong Yuhui's own creation, such as Xi'an field and Inner Mongolia field. Second, Dong Yuhui provides ideas and suggestions, creates, and the two sides discuss and revise. The third is to create small compositions independently, and Dong Yuhui rarely changes or does not change.
The latest Jilin field essay belongs to the third situation, Dong Yuhui said: "The writing is different from the idea we mentioned at the beginning. ”
In response, Dong Yuhui mentioned the original intention of starting a businessDevelop agriculture, resist "rice circles" and stigmatize anyone, while calling for rational speech. "Always think about yourself, don't talk about people's wrongs. I don't like to talk about people, to get into conflict with people, or to have intense emotional confrontations, and people who know me know that I love and who love me respects me. Dong Yuhui said.
On the evening of December 12, Sun Dongxu, CEO of Oriental Selection, responded to the recent small essay incident in the live broadcast room. He said that first of all, he should criticize the team, the work is emotional, and the communication style is inappropriate. Dong Yuhui's mood was affected, so he temporarily decided not to broadcast live on the 10th.
He claimed that he was still very young and naïve, inexperienced, and everyone criticized and gave more opinions. Finally, Dong Yuhui thanked Yu Minhong, Sun Dongxu, the two bosses and colleagues of the company.
He also responded to the question of "why does the company treat Yuhui badly" raised by a fan. Sun Dongxu said that the company recognized Dong Yuhui's contributionsThere is no deficit in its treatment, and its annual salary is more than tens of millions of dollars on the Internet, which is only part of Yuhui's income. Our company has been using practical actions to express its high recognition of Yuhui.
In the end, he said that the company resolutely said no to the behavior of the fan circle and hoped that fans would remain calm.
Netizen: People say that the annual salary of tens of millions is only a part of him, care more about yourself, and strive to be what he is
222222 in all fairness: Why did I buy a vegetable and become a rice circle, spending money and being educated.
What to eat at noon today: A monthly salary of several thousand yuan, worried about the annual salary of tens of millions.
It's not good that people are too comfortable: people say that the annual salary of tens of millions is only a part of him, care more about yourself, and strive to be what he is.
Oh my god honey cake: There is no rice circle, your Oriental Selection has gone out of business, and you are still scolding the rice circle.
Nomadic Beijing: When making money, say that we are fans, and don't engage in fan circles when throwing the pot.
Tangbao and Doubao: To be honest, if there was no Dong Yuhui, no one would know Dongfang Selection.
puppyyyyy7: Yuhui's high income is what he deserves, and he should also be respected accordingly.
*: Orange Persimmon Interactive Comprehensive Report.