100 help plan
It is hard to imagine that the president of a large company would be so obsessed with a young employee who was fired half a year ago that he would bring it up every once in a while to "set an example".
Recently, Dong Mingzhu angrily reprimanded Meng Yutong's ** in the induction ceremony of Gree Electric College students, which caused controversy on the Internet. "When I am a secretary, I can't even write an article, I don't know what kind of secretary I am, I just want to use our platform to be an Internet celebrity ......So we fired her. ”said so ruthlessly, and even temporarily "defeated" Dong Yuhui and Dongfang Selection's big drama, which was on the top of the hot search.
After the matter fermented, a reporter went to interview Meng Yutong, and the other party said that he was preparing for the exam, and it was not convenient for him to come out to respond. Onlookers also felt that they had left their posts for more than half a year, and Dong Mingzhu still had to put on a Bole posture to accuse the other party of "not knowing how to be grateful", which was really not decent. But after watching their "deep sadomasochistic relationship" from beginning to end, I just want to say one thing to Sister Dong:"I feel sorry for your two years, but you really don't understand her. ”Dong Mingzhu also has to be "sadomasochistic".How many times has Meng Yutong been?If you take Meng Yutong's perspective, her "breakup" with Dong Mingzhu may be an inappropriate analogy - you think that breaking up with your ex-boyfriend is a good get-together and breakup, but you didn't expect that after a few months, he suddenly began to say that you are lazy and spend money. When she resigned from Gree half a year ago (now Dong Mingzhu said it was expelled), although the outside world could already see obvious cracks, it was at least a peaceful breakup on the surface. At that time, Meng Yutong also posted a full of vitality on social platforms**: I have successfully graduated from Gree. Experiencing such a life change, there is no need to treat it as a negative thing, it is just a choice at a certain stage of our life. ”
And Dong Mingzhu's side also maintained basic decency. Meng Yutong often complained for a while that there was too much pressure and overtime at Gree, and it seemed that he didn't give face to his boss, but Dong Mingzhu never said a word. Even after Meng Yutong announced his resignation, the official account of Gree Electric also posted a peace statement that looked similar to the divorce of a celebrity couple: "Thank you for your concern, I wish Meng Yutong and the majority of netizens all the best." ”
But after everyone thought that this was the end of the matter, Dong Mingzhu suddenly started this huge "de-powdering and stepping back".
In November, she publicly stated on a talk show: "Some people think that being an Internet celebrity is valuable, but they don't know that it is just a source of no roots." ”
This is also the interview that made Wang Ziru out of the circle again.
At that time, netizens only discussed Wang Ziru's amazing ability to pat on the back, but they didn't expect that Sister Dong had already sounded the clarion call to denounce the former Maxima.
In the interview, it seems that the king is free to praise, but every sentence is trampling.
You can't equate him (Wang Ziru) with the other Internet celebrity employees, who have just come out of school and don't know anything about the outside world. ”
also vaguely mentioned that some Internet celebrity employees "advertise other brands on Gree's platform". Although Meng Yutong's name was not mentioned, everyone knew who he was talking about, "Dong Mingzhu said that Meng Yutong's part-time job was not compliant with advertising" immediately rushed to the hot search. In this internal interview**, the denunciation of "is even more vast. 
Not to mention the name, he directly criticized Meng Yutong for his poor ability and only recognition of money. It can be said that it has risen from the level of "we are all right, but we are not suitable" to the level of "she just can't do it". Listening to Dong Mingzhu's recollection of how he chose Meng Yutong among 9 people in the first place, I even directly visualized the words that the shopkeeper said to the girl Xiaocui in "Wulin Gaiden" - "Everyone in the world can be sorry for me, but you can't, because you are my sister!."”
To be fair, at the beginning, everyone could understand Sister Dong's stubbornness.
Looking back at several young people who participated in "We Are New to the Workplace", the treatment she gave Meng Yutong can be said to be a unique luxury.
A little girl in her early 20s was directly appointed as the secretary of the chairman;Dong Mingzhu even introduced to ** in a high-profile manner at the China Manufacturing Summit that year: "I hope to train her to be" the second Dong Mingzhu. ”
For a long time, she went in and out with Meng Yutong.
When his peers were still desperately studying for graduate school, brushing up practical Xi, racking their brains to get an ordinary position in a large company, Meng Yutong had already gotten the golden **** script in advance.
Dong Mingzhu gave her a professional suit, praised her vigorously in various public occasions, and even helped hold the microphone on the side when she spoke.
Therefore, when Meng Yutong first left Gree because of "overtime and poor pay", he did receive a lot of criticism such as "ingratitude".
*When did the wind start to reverse?may be in Dong Mingzhu's "condemnation" again and again.
Even people who look at the modern workplace with the most traditional values of "gratitude and gratitude" have begun to feel that they have parted ways for half a year, and there is no need for a big entrepreneur to chase and beat the little girl hard.
In particular, the sentence "Young people who only want to make more money are the walking dead" is seen by many people as "** The incompetent rage of failure:
"The cake that Meng Yutong didn't eat is now stuffed for the new fresh graduates”
It's appreciationIt's also businessBut wait, as an entrepreneur who has been in the shopping mall for many years-
Does Dong Mingzhu really care so much about the departure of a young employee who "can't write", "wants to be an Internet celebrity impetuously" and "accepts advertisements in violation of regulations"?
Her disappointment and anger towards Meng Yutong may be true, but it is probably not simply because the person she pulled up with one hand finally "betrayed" her.
Just as Meng Yutong was praised as a "** person" back then, it is not just a story of Bole discovering Maxima and can't help but give her a chance.
Dong Mingzhu's "We Are New to the Workplace" was in 2021, and it was in 2020 that she suddenly announced her entry into the live broadcast industry.
personally toured 13 times on various platforms, and relied on himself to achieve Gree's performance for nearly a quarter.
Gree's original sales mainly relied on first-class merchants and distributors at all levels. After the rise of e-commerce, such a model is not only rigid, but also not conducive to enterprises to reduce costs and fight the best war.
Online and live streaming are a must. But although Dong Mingzhu himself has his own traffic, it is impossible to leave the president's job and become a professional anchor.
Although Dong Mingzhu has emphasized countless times that Meng Yutong's job is a secretary.
But the outside world generally believes that this girl's real "career plan" in Gree is to become an anchor with her own Gree label.
In the show, Dong Mingzhu praised Meng Yutong's "good eloquence and ability to dance".
After joining the company, Meng Yutong often appeared in the live broadcast room - even the name of the live broadcast room was "Pearl Yutong Preferred".
We are new to the workplace", which seems to be a variety show where a boss is looking for potential young people.
But for Dong Mingzhu and Gree, the actual effect is more like participating in a cultivation draft
Meng Yutong was still an amateur when he appeared on the show, but by the end of the show, he had become an Internet celebrity with his own attention and firmly labeled as "Dong Mingzhu's ** person". If all goes well, Gree can have its own "Dong Yuhui".
Take the express train of online sales, directly face consumers, get rid of the dependence on first-class merchants at all levels, and also launch younger, hundreds of small household appliances with hundreds of yuan.
However, Meng Yutong may have been a representative of "outstanding young people" in Dong Mingzhu's eyes, but as an anchor with goods, he really has nothing special to do. The personal style is bland, shaking the burden and throwing stalks is boring - being a fashion blogger may be able to receive advertisements, but the sales of tens of billions of dollars in the first quarter of a large company like Gree are obviously not something she can leverage.
A very embarrassing data is that in the first week of the opening of the "Gree Pearl Selection" account, ** its total sales were only 100,000. Meng Yutong strongly recommended two young small household appliances: desktop air purifiers only sold 16 pieces, and humidifiers only sold 492 pieces. Even after Meng Yutong left in May this year, the sales of Gree's live broadcast room did not improve. It is estimated that the monthly sales of "Gree Pearl Selection" are between 10 million and 25 million, and even if calculated according to the highest amount, the annual sales are only 300 million.
In contrast, Dong Mingzhu sold 47.6 billion in 13 live broadcasts in 2020. But unlike "Gree Pearl Selection", which mainly faced consumers, her live broadcast room at that timeMost of them are directly placed by dealers in batches, which is actually equivalent to "purchase". It may not only be Meng Yutong who broke Dong Mingzhu's heart, but also a set of logic associated with her embracing live broadcast and embracing young people. After tossing for a long time, in the end, consumers didn't buy it, and dealers bought it. After Meng Yutong, Wang Ziru, who is now pushed to the front of the stage by Dong Mingzhu, is responsible for docking dealers after joining the company. Last month, Wang Ziru said "The dream is to follow a top entrepreneur", and the whole network complained that his value is mainly emotional value. But thinking about it another way, it may also show that younger and consumer-facing are no longer the direction that Dong Mingzhu planned for Gree. What do Meng Yutong want,Sister Dong will never understandDong Mingzhu's praise to Meng Yutong not only represents an attitude towards an employee, but also may also represent her vision for the future path of the company. But to say that she didn't have the sincerity to "support" this little girl back then?Not necessarily. In the ** that caused controversy this time, Dong Mingzhu had a sentence that angered the public, "Money should not be the ideal of college students, money should be the result of success." Although she has said a lot of contradictory things lately, the idea that young people don't care too much about money has never changed. In "We Are New to the Workplace", Meng Yutong attracted Dong Mingzhu for the first time because he chose the lowest monthly salary of 4,000 at the beginning. She said that her previous Xi salary in the Internet industry was 150 yuan a day, and she was very satisfied if she could be higher than this.
At that time, Dong Mingzhu had a good impression of this girl, praising her for being down-to-earth and "having a positive outlook". Later, he also smiled and told the story of Meng Yutong's refusal to raise his salary and wait for "two years later".
Today's young netizens of course think that this is the boss painting a big pie, but the logic of "sacrificing immediate interests for long-term success" has indeed worked in a generation. Take Dong Mingzhu herself, she first started as a salesman apprentice, and ran business early and dark for a little commission. This hard work, regardless of gains and losses, paid off - one year she alone sold 1 6 of Gree's total sales, and was appreciated by the chairman at the time. In the end, step by step, he became the voice of a large company. This is her own successful experience, and it is probably also the career path she planned for Meng Yutong.
It is the understanding of the so-called "cooperation" of many traditional enterprises. Gold always has to endure hardships before it shines, perhaps because it is willing to hone in an ordinary position, or it is to sacrifice temporary income for long-term success. As Bole, he only needs to be keenly aware of the gold when it shines, so that they will not be covered with dust.
No matter what Meng Yutong said at that time, judging from the later results, she obviously disagreed with this set. Before she left, she had intentionally or unintentionally mentioned that she had worked 21 hours in a row, and her monthly salary was only "the ordinary level of a Gree fresh graduate".
I feel that the work content is very suspended", "I am interrupted by ** at any time", "The arranged work will change in the next second", ......In addition, Dong Mingzhu said, "When I was still in Gree, I was already receiving advertisements outside." Of course, Dong Mingzhu couldn't stand this. But for any young man these days, when"I can't get a salary of 10,000 yuan and wait to be a Gree ** person in more than ten years", and "When an Internet celebrity realizes it, I can easily earn millions of advertising fees".With both options in front of you, you will probably choose the latter without hesitation.
The bosses can hold more than ten years of professional vision, or even decades of corporate vision. But young people can't wait, the anxiety of survival is always lingering around them, and the only thing that can alleviate this anxiety is to realize all the opportunities they can grab. Therefore, Dong Mingzhu taught young employees to "pursue long-term success". Meng Yutong, the hind foot, has been praised on the Internet as a "model worker" who does not eat the cakes drawn by the boss and uses large companies as a springboard to improve himself. "Only what I can get my hands on now belongs to me. ”
Looking back at the picture of "traditional enterprises embracing young people" two years ago, it is more like an awkward mutual accommodation.
The bosses think that they can tolerate the uninhibited flamboyance of young people, and the young employees try to play the sensible juniors in the boss's heart. Now that the purpose of accommodation has not been achieved, and the generation gap between the two sides cannot be bridged after all-Dong Mingzhu is no longer reconciled, this big drama of "appreciating young people" can only end so dismally.