In order to promote the upgrading of the cultural industry and tourism in the Yangtze River Basin, enrich the supply of high-quality cultural products, build the Yangtze River International Tourism Belt, and give full play to the unique advantages of tourism in spreading and promoting the Yangtze River culture, the Yangtze River Sleepless City designed and built by Guoyi Zhonglian made a stunning appearance.
Located in Ma'anshan City, Anhui Province, the Yangtze River Sleepless City is a comprehensive leisure tourism resort integrating national tide scenes, lighting art, performance art, science and technology experience, special food, Internet celebrity check-in, water feature water show, naked-eye 3D holographic and immersive parade performances. According to statistics, during the November holiday this year, the number of visitors to the Yangtze River Sleepless City block exceeded 580,000, the number of transactions reached 450,000, and the number of Douyin reached 25 million, ranking in the praise list of Ma'anshan regional attractions on the Douyin platform.
1. The first place in the popularity list of scenic spots and the first place in the list of eating, drinking and playing.
With the "New Yangtze River Culture" as the core of the content, this Yangtze River Sleepless City block presents consumers with the ancient charm and majestic momentum of the thousand-year-old Yangtze River culture, and uses modern expression techniques to make the highly innovative part of the new Yangtze River culture vividly displayed in front of consumers. The new Yangtze River culture is an expansion and sublimation of the connotation and extension of the Yangtze River culture on the basis of the historical Yangtze River culture, which reflects the value of the times and the modern significance of the Yangtze River culture.
The new Yangtze River culture should not only protect, inherit and carry forward the traditional elements of the Yangtze River culture, but also inject new ideas, new contents and new forms, so that the Yangtze River culture can better meet the requirements of the new era, better adapt to the needs of the new era, better reflect the characteristics of the new era, and show the style of the new era.
For the cultural tourism industry, in order to present the new Yangtze River culture, it is not only necessary to deeply understand and excavate the traditional Yangtze River culture, but also to find the connection point between the traditional Yangtze River culture and modern civilization, so that the Yangtze River culture thousands of years ago can turn into a breeze and gently blow into this large block. The Yangtze River Never Sleeps City has found this ingenious connection point, showing the past of the 11 provinces and cities in the Yangtze River basin in the form of miniature landscapes.
Consumers can truly feel the original intention and persistence of the 11 provinces and cities in the Yangtze River basin in the historical changes. In the city that never sleeps at night, the crowds are surging, the lights are flickering, and the stars and the moon are reflected. The aromas and cries from the food town tempt the taste buds and ears of tourists. The Yangtze River Never Sleeps City is not only an artistic display of the new Yangtze River culture, but also an excellent place for consumers to experience the Yangtze River culture.
The Yangtze River Sleepless City is an innovative interpretation of the new Yangtze River culture and an in-depth exploration of regional characteristic culture. It is a large-scale cultural tourism district full of fun, and an innovative cultural venue that showcases cultural diversity and inclusion. The new Yangtze River culture is constantly inheriting and innovating, and the Yangtze River Sleepless City is a cultural tower of the National Arts Zoomlion for the new Yangtze River cultural building.