Xinmin Evening News (Reporter Zhang Yuyun) The 2nd China International Pet Culture Carnival (hereinafter referred to as the "Pet Carnival") was launched in Shanghai today. With the theme of "Making City Life Warmer", this year's pet carnival will meet the public in various forms such as trend markets, community care, pet cultural events, and list selection.
Photo courtesy of the interviewee (the same below).
With the improvement of people's living standards, pets have gradually become an indispensable member of many families, providing important emotional value. At the same time, China's pet industry is developing rapidly, and with the technological development of the supply side and the upgrading of demand on the demand side, its consumption scale continues to expand. Especially in the first-tier cities represented by Shanghai, pet raising is becoming a popular way of life.
In order to further empower the pet industry and create a pet-friendly atmosphere, this pet carnival gathers a variety of industry resources to provide citizens with services such as pet free clinics, pet science, and legal consultation.
Liang Guoyang, chairman of the Chinese Cultural Management Association, said that in recent years, with the continuous growth of the pet consumption market, the development of pet culture is closely related to the quality of life of residents, and occupies an increasingly important position in the construction of urban culture. This year's pet carnival hopes to use Shanghai, an international cultural metropolis, as a platform to spread the concept of China's pet culture construction and promote the high-quality development of China's pet industry.
Zheng Chang, vice president of the Pet Culture Professional Committee of the Chinese Cultural Management Association and secretary general of the pet carnival, said that this carnival will provide a communication service platform for the pet industry, aiming to create a sample of a harmonious urban environment for people and pets, so that pet friendliness can be truly implemented in the lives of citizens.
At the press conference, China's first specification applicable to shopping malls and other indoor pet-friendly places - "Code for the Operation and Management of Indoor Pet Display and Interactive Experience Venues in Commercial Places" was also released. The group standard is led by the Pet Culture Professional Committee of the Chinese Cultural Management Association, and jointly promoted by the Shanghai Pet Industry Association.
Next, the pet carnival will carry out a year-long series of rich activities, including the Bund BFC Fengjing Market, the west bank of Xuhui Binjiang River, the Senlan International Community in Pudong New Area, Songjiang University Town, Yangpu Binjiang Fuxing Island, and Quyang Road Street in Hongkou District. The Pet Culture Professional Committee of the Chinese Cultural Management Association will also jointly release the list of the most popular consumer goods series in this carnival with Jingdong Pet, Ele.me, China Net Commerce, and China Industrial Design and Research Institute.