1. Overview of the ready-made yogurt industry
Freshly made yogurt is a kind of dairy product based on yogurt, made in stores and ** according to the real-time order needs of consumers. Compared with the traditional packaging yogurt that needs to add artificial additives such as preservatives and through retail sales, freshly made yogurt has two main characteristics, one is that there is no need to consider the long-term preservation of the product, and there is no need to add artificial additives, which meets the increasing demand of consumers for healthy drinks, and the other is different from the traditional sales method of yogurt, which quickly interacts with consumers through offline methods and faces consumers in a more direct way.
Source**: Guanyan Report Network.
Second, the market segment of ready-made yogurt has performed well and has the highest growth
The scale of China's ready-made beverage market has reached 100 billion yuan, with a compound growth rate of more than 20% in the past five years. Among them, the ready-made yogurt market segment has performed well, and the national market size has reached 74 in 2022400 million yuan, is expected to maintain an annual growth rate of more than 30% in the next three years, and is one of the highest-growing sub-categories.
1. Multi-brand entry into the field of ready-made yogurt
Compared with traditional yogurt products, freshly made yogurt pays more attention to quality and freshness in raw materials, pays more attention to the fine control of process and taste in the production process, and at the same time contains the added value of brand and consumer experience, and also reflects the fresh, delicate and healthy life attitude to a certain extent. According to research, in the past two years, more and more companies have followed the layout of similar products, and ready-made yogurt has gradually been recognized by consumers, and the consumer group has gradually expanded.
Source**: Guanyan Report Network.
Since 2013, a number of companies have followed the layout of the ready-made yogurt market. At present, the brand positioning of freshly made yogurt is divided into three directions: first, the main brand of freshly made yogurt, such as jasmine yogurt, prince forest, K22, blueglass, etc.;One is a comprehensive ready-made beverage brand, in addition to its milk tea, coffee, tea business, the launch of ready-made yogurt series, such as Hey Tea, Nai Xue, Shu Yi Yao Xiancao, Tea Baidao, Peet's Coffee, etc.;There is also a traditional dairy enterprise, such as New Hope Dairy's "a yogurt cow", Wandashan's "milk is fresh", etc. In 2023, the top 10 of China's freshly made yogurt brands include brands such as Mo Yogurt, Blueglass, and One Yogurt Cow.
viewResearchAnalyst view of the world: the normalization of epidemic prevention and controlIncreased health awarenessConsumption conceptofTransformationMakeFreshly made yogurt has become the preferred product for healthy life and the pursuit of quality. The consumption scenarios of freshly made yogurt are diversified, and innovative taste and nutritional value may bring growth opportunities to the industry. The product form of fruity milk flavor is loved by the majority of consumers, and the category development is expected to continue to expand.
2. Freshly made yogurt** will eventually return to rationality
If you look at the best segmentation, the business model of the ready-made yogurt industry can be divided into three categories: one is the high-end store model represented by blueglass, with a unit price of about 40 yuan;The first is a cost-effective small store model represented by a yogurt cow and K22 yogurt strawberry, with a unit price of 12-20 yuan;There is also a special fried yogurt model represented by Mr. Bianliang Xu's thick-cut fried yogurt, with a unit price of 17-21 yuan.
Among them, 15-30 yuan or so ** is more common, overall, compared with the new tea drink, the involution of the ready-made yogurt track is more intense, taking blueglass as an example, a cup of avocado yogurt ** is 45 yuan, and the cheapest yogurt is also 299 yuan a cup. You must know that the highest-priced drink of "Nai Xue's tea", "Domineering Cheese Strawberry", is priced at only 32 yuan;Heytea's highest-priced product, "Zhizhi Fleshy Lychee", is less than 30 yuan. The price of most other freshly made yogurt brands is also between 20-35 yuan, which is higher than the 10-20 yuan of the new tea drink waist brand, and much higher than the 4-15 yuan of Mixue Bingcheng. However, due to the intensification of competition, it is impossible to adapt to more consumer groups, and since last year, some ready-made yogurt brands such as Hey Tea and Nai Xue's tea have been adjusted, bidding farewell to the "3-word head" belt.
Source**: Guanyan Report Network.
Benchmarking coconut drinks, lemon tea and other subdivisions, ready-made yogurt drinks are still in the early stage of category outbreak, and they are also on the rise. At present, a large part of the "best of the best yogurt comes from the emotional premium, and in the future, with the further optimization of the ** chain and the intensification of market competition, the high premium is not a long-term route. In other words, the freshly made yogurt brands on the market now have to find their own routes, differentiating functionality and pricing for products at different price points.
viewResearchAnalyst Perspective:The new tea drink was also constantly hovering in raw materials and ** at first, but as the industry entered the second half of development,Price reduction sinksIt has become an inevitable choice for survival. It can be said that to some extent,Freshly made yogurtIt is undoubtedly repeating the old path of new tea drinking, but it is also learning from experience, and I believe that it will come out of a new way in the futureDrink differentlyof the road.
3. Capital is eyeing up, and players are staking their ground
The track of freshly made yogurt is hot, and more and more capital stories are being staged. According to incomplete statistics on hydrogen consumption, from 2020 to July this year, there have been no less than 20 financings for ready-made yogurt brands and pantothenic yogurt beverage brands, with the highest financing amount reaching hundreds of millions of yuan.
In July, the brand of freshly made yogurt and pantothenic yogurt drinkFinancing(incomplete statistics).
Source**: Guanyan Report Network.
In the current freshly made yogurt market, with the continuous influx of capital, the players in the entire ready-made yogurt track have basically been staking their ground in recent years, and the speed of opening stores can be said to be faster than one another. According to relevant data, as of November 2023, there are three brands with more than 1,000 stores in the entire ready-made yogurt track brand: Mo Yogurt, Ranch Energy Yogurt Tea and a Yogurt Cow. Among them, Mo Yogurt is the first 1,000-store brand in the ready-made yogurt track. According to narrow-door data, Mo Yogurt will open nearly 100 new stores in March 2023, nearly 200 stores in April, and nearly 300 stores in May. As of November, the number of stores opened in 2023 has exceeded 1,000, and the number of jasmine yogurt stores nationwide has exceeded 1,600A yogurt cow that also adopts the franchise model was acquired by New Hope Group in 2021 with a 60% stake, and has now penetrated from the southwest region to the whole country, with more than 1,000 stores, and is entering the US and Australian markets. It is worth mentioning that although the ranch energy yogurt tea drink started late, it has developed rapidly.
Overview of some freshly made yogurt brands in China
Source**: Guanyan Report Network.
Although the above-mentioned thousand-store brands have made remarkable achievements in the ready-made yogurt track, have formed a relatively considerable scale in a relatively short period of time, and have also successfully launched brand awareness, the company as a whole in the industry is still a distance from the listing goal, and the future market still has a lot of room for development. With the promotion of consumption upgrading and health trends, more brands with innovation and quality assurance may appear in the ready-made yogurt track in the future, so as to achieve brand development on the scale of 10,000 stores.
Third, the brand accelerates the upstream layout, and "dairy enterprise + ready-made" is the development trend of the industry
Innovation and breakthrough are the first driving force of freshly made yogurt, and innovative products are naturally inseparable from fresh, high-quality raw materials, which prompts freshly made yogurt brands to gradually deploy raw materials upstream. For example, at the 2023 China Grassland Yogurt Conference, Mo Yogurt announced that it had officially reached a strategic cooperation with Jining District, Ulanqab. It is understood that Ulanqab City is located at 40°-43° north latitude, which is recognized as the world's leading milk source belt, with unique natural conditions, and is known as the "Chinese grassland yogurt capital". The steppe herders have a long history of making yogurt, and Mongolian yogurt, which is fermented through traditional methods, has been included in the "intangible cultural heritage". The layout of Mo Yogurt's upstream raw materials is conducive to the rapid building of its brand, which can further consolidate its leading position in freshly made yogurt, and make the brand characteristics deeper, more practical and firmer. In addition, Mo Yogurt has also strengthened the cooperation between the two sides at multiple levels, including raw materials and product research and development, through strategic cooperation with Junlebao, such as Junlebao has 380,000 acres of grassland in Zhangjiakou Bashang Grassland, and Bashang Grassland Ranch will set up a Mo Yogurt exclusive pasture.
The company has also added the "one yogurt cow" freshly made tea beverage brand through mergers and acquisitions, and the brand has also carefully polished the raw material chain. Among its new two new products in 2020, "lemon soda yogurt" and "orange orange soda yogurt", in addition to the milk produced by dairy cows raised in Dali natural pastures, the low-temperature yogurt cultivated by special strains is as stable as everThe coconut fruit added to the "Lemon Yogurt Soda" comes from Thailand, and the oranges in the "Orange Orange Yogurt Soda" are carefully selected from the sunshine orange juice imported from Israel, and served with fresh orange slices.
viewResearchAnalyst Perspective:future"Dairy+ ready-made".The operating model will become the development trend of the industry, compared with other ready-made beverages, freshly made yogurt supplyYesChain investmentHeavier, brandedYesI want to scale upFactors such as high-quality dairy product selection, cold chain transportation, etc., can increase operating costsIn terms of the financial strength of the scale of 1,000 stores, it is difficult to achieve self-determination nationwideBuilt**Chain system. comparativelyMilk-based raw material substitutionwork, with the possession of **Chain strengthtraditionsDairy enterprisesEquity depth**, ready-made yogurt brands can reduce the cost of the first chain, but also improve the efficiency of cooperation.
Fourth, industry disputes are frequent, where will the future go?
The popularity of the freshly made yogurt industry is increasing, but it is also controversial. For one, freshly made yogurt is a selling point for health, but its health label has also weakened over time. The taste of yogurt made with no added sugar at all is often unacceptable to the vast majority of consumers. Unlike retail yogurt, freshly made yogurt drinks do not need to be labeled on the cup, and consumers often have no way of knowing what is added to them, and some people even eat it as a meal replacement. For example, Jasmine Yogurt, one of the brands that ignited the freshly made yogurt track this year, quickly opened the market with a cup of healthy avocado yogurt shake. However, after the craze dissipated, some people pointed out that the ingredient list of jasmine yogurt contains non-dairy creamer, and the high calorie of a single cup discourages many fitness people who know the "truth". Mo yogurt launched the durian series in May, a single cup ** is about 40 yuan, after the non-dairy creamer ingredients, a single cup of high calorie controversy, so that its brand label seems to deviate from the health characteristics, what should Mo yogurt rely on to support its high unit price, is one of the next problems left to the brand.
In addition, another controversial issue is whether a single yogurt drink store can be sustainably competitive. At present, as the core strains of industrial production of yogurt on the market, almost all of them are imported from abroad, subject to high-quality strain resources, strain industrialization technology and strain function research, etc., it is difficult for ready-made yogurt brands to play tricks on the raw material of yogurt, and can only add all kinds of fresh fruits and small ingredients to innovate taste, taste or appearance, including avocado, durian, Mango is the most common, the threshold is not high, can not constitute the core competitiveness of the brand, once individual brands launch innovative menus, other brands have followed suit, it is difficult to establish a "moat" of products.
When the quality problems of offline ready-made yogurt stores are frequent, the homogenization of products is serious, and it is difficult to buy people's hearts without quality, and the ready-made yogurt will eventually be just a "flash in the pan". （lzc）
Note: The above information is for reference only, please refer to the body of the report for details.
The "In-depth Analysis of the Development of China's Ready-made Yogurt Industry and Investment Prospects** Report (2023-2030)" released by Guanyan Report Network covers the latest industry data, market hotspots, policy planning, competitive intelligence, market prospects**, investment strategies and other content. It is supplemented by a large number of intuitive charts to help enterprises in the industry accurately grasp the development trend of the industry, market trends, and correctly formulate corporate competitive strategies and investment strategies. Based on authoritative data released by the National Bureau of Statistics, the General Administration of Customs and the State Information Center, this report combines the environment in which the industry is located, and conducts market research and analysis from multiple perspectives such as theory to practice, from macro to micro.
The industry report is one of the important decision-making bases for enterprises, relevant investment companies and first-class departments in the industry to accurately grasp the development trend of the industry, gain insight into the industry competition pattern, avoid business and investment risks, and formulate correct competition and investment strategy decisions. This report is an indispensable and important tool for a comprehensive understanding of the industry and for investing in the industry. Over the years, Guanyan has provided professional industry analysis reports for tens of thousands of enterprises, consulting institutions, financial institutions, industry associations, individual investors, etc., and its customers include Huawei, PetroChina, China Telecom, China Construction, HP, Disney and other leading enterprises at home and abroad, and have been widely recognized by customers.
Outline of the Table of Contents
Chapter 1 2019-2023Overview of the development of China's freshly made yogurt industry
Section 1 Overview of the development of the freshly made yogurt industry.
1. Relevant definitions of the ready-made yogurt industry.
2. Analysis of the characteristics of freshly made yogurt.
3. Introduction to the basic situation of the ready-made yogurt industry.
Fourth, the business model of the ready-made yogurt industry.
1. Production mode.
2. Procurement mode.
3. Sales and service model.
5. Analysis of the main demand of the ready-made yogurt industry
Section 2 Life Cycle Analysis of China's Ready-made Yogurt Industry.
1. Overview of the life cycle theory of the ready-made yogurt industry.
2. Life cycle analysis of the ready-made yogurt industry.
Section 3 Analysis of economic indicators of the ready-made yogurt industry.
1. Profitability analysis of the ready-made yogurt industry.
2. Economic cycle analysis of the ready-made yogurt industry.
3. Analysis of the improvement space of added value in the ready-made yogurt industry.
Chapter 2 2019-2023Analysis of the market development status of the global ready-made yogurt industry
Section 1 Review of the development history of the global freshly made yogurt industry.
Section 2 Market size and regional distribution of the global ready-made yogurt industry.
Section 3 Regional Market Analysis of Asian Ready-made Yogurt Industry.
1. Analysis of the market status of Asia's freshly made yogurt industry.
2. Analysis of the market size and market demand of Asia's ready-made yogurt industry.
3. Analysis of the market prospect of Asia's freshly made yogurt industry.
Section 4 Regional Market Analysis of North American Ready-made Yogurt Industry.
1. Analysis of the market status of the North American freshly made yogurt industry.
2. Analysis of the market size and market demand of the North American ready-made yogurt industry.
3. Analysis of the market prospect of the North American ready-made yogurt industry.
Section 5 Regional Market Analysis of European Ready-made Yogurt Industry.
1. Analysis of the market status of the European ready-made yogurt industry.
2. Analysis of the market size and market demand of the European ready-made yogurt industry.
3. Analysis of the market prospect of the European ready-made yogurt industry.
Section 6 Distribution trend of the world's freshly made yogurt industry from 2023 to 2030**.
Section 7 Market size of the global ready-made yogurt industry from 2023 to 2030**.
Chapter IIIAnalysis of the industrial development environment of China's ready-made yogurt industry
Section 1 Analysis of China's Macroeconomic Environment.
Section 2 Analysis of the impact of China's macroeconomic environment on the ready-made yogurt industry.
Section 3 Analysis of the policy environment of China's ready-made yogurt industry.
1. The current situation of the industry regulatory system.
Second, the main policies and regulations of the industry.
3. Main industry standards.
Section 4 Analysis of the impact of policy environment on the ready-made yogurt industry.
Section 5 Analysis of the industrial and social environment of China's ready-made yogurt industry
Chapter IVThe situation of China's freshly made yogurt industry
Section 1 Introduction to the development of China's ready-made yogurt industry.
1. Review of the development process of the industry.
2. Analysis of industry innovation.
3. Analysis of the development characteristics of the industry.
Section 2 Market size analysis of China's ready-made yogurt industry.
1. Factors affecting the market size of China's ready-made yogurt industry.
Second, the market size of China's ready-made yogurt industry.
3. Analysis of the market size of China's ready-made yogurt industry.
Section 3 Analysis of China's Freshly Made Yogurt Industry.
1. The largest scale of China's ready-made yogurt industry.
Second, the characteristics of China's ready-made yogurt industry.
Section 4 Analysis of the demand of China's ready-made yogurt industry.
1. The scale of demand in China's ready-made yogurt industry.
2. Demand characteristics of China's ready-made yogurt industry.
Section 5 Analysis of Supply and Demand Balance in China's Ready-made Yogurt Industry.
Chapter 5Analysis of the industrial chain and market segments of China's ready-made yogurt industry
Section 1 Overview of the industrial chain of China's ready-made yogurt industry.
1. Introduction to the principle of the industrial chain model.
Second, the operation mechanism of the industrial chain.
3. Ready-made yogurt industry chain**.
Section 2 Analysis of the industrial chain of China's ready-made yogurt industry.
First, the development status of upstream industries.
2. Analysis of the impact of upstream industries on the ready-made yogurt industry.
Third, the development status of downstream industries.
Fourth, the impact of downstream industries on the ready-made yogurt industry.
Section 3 Analysis of market segments of China's ready-made yogurt industry.
First, market segment one.
Second, market segment two.
Chapter 6 2019-2023Market competition analysis of China's freshly made yogurt industry
Section 1 Analysis of the current situation of competition in China's ready-made yogurt industry.
1. Analysis of the competitive landscape of China's freshly made yogurt industry.
Second, the main products of China's ready-made yogurt industry
Section 2 Analysis of the concentration of China's ready-made yogurt industry.
1. Analysis of the influencing factors of market concentration in China's ready-made yogurt industry.
2. Analysis of market concentration in China's ready-made yogurt industry.
Section 3 Analysis of the Competition Characteristics of China's Ready-made Yogurt Industry.
1. Characteristics of regional distribution of enterprises.
Second, the distribution characteristics of enterprise scale.
3. Characteristics of the distribution of enterprise ownership.
Chapter 7 2019-2023Model analysis of China's freshly made yogurt industry
Section 1 Analysis of the Competitive Structure of China's Ready-made Yogurt Industry (Porter's Five Forces Model).
1. The principle of Porter's Five Forces Model.
Second, the bargaining power.
3. Bargaining power of buyers.
Fourth, the threat of new entrants.
5. Threat of substitutes.
Sixth, the degree of competition in the same industry.
7. Conclusion of Porter's Five Forces Model.
Section 2 SWOT analysis of China's ready-made yogurt industry.
1. Overview of the SOWT model.
Second, the analysis of industry advantages.
Third, the disadvantages of the industry.
Fourth, industry opportunities.
5. Industry threats.
6. SWOT analysis conclusion of China's freshly made yogurt industry.
Section 3 Analysis of the Competitive Environment of China's Ready-made Yogurt Industry (PEST).
1. Overview of the PEST model.
Second, policy factors.
3. Economic factors.
Fourth, social factors.
Fifth, technical factors.
6. Conclusions of PEST model analysis.
Chapter 8 2019-2023Analysis of the demand characteristics and dynamics of China's ready-made yogurt industry
Section 1 Market dynamics of China's ready-made yogurt industry.
Section 2 Analysis of the characteristics of the consumer market of China's ready-made yogurt industry.
1. Demand preference.
2. Preferences.
3. Brand preference.
4. Other preferences.
Section 3 Analysis of the cost structure of the ready-made yogurt industry.
Section 4 Analysis of influencing factors in the ready-made yogurt industry.
1. Supply and demand factors.
Second, the cost factor.
3. Other factors.
Section 5 Analysis of the current situation of China's ready-made yogurt industry.
Section 6 The average trend of China's ready-made yogurt industry.
1. Analysis of the average trend of China's ready-made yogurt industry.
2. Factors influencing the average change of China's ready-made yogurt industry.
CHAPTER IXMonitoring of the operation data of the industry to which China's ready-made yogurt industry belongs
Section 1 Analysis of the overall scale of China's ready-made yogurt industry.
1. Analysis of the number and structure of enterprises.
2. Analysis of the scale of industry assets.
Section 2 Analysis of the production, sales and cost of China's ready-made yogurt industry.
1. Current assets.
Second, sales revenue analysis.
3. Liability analysis.
Fourth, the analysis of profit scale.
5. Analysis of output value.
Section 3 Analysis of the Financial Indicators of China's Ready-made Yogurt Industry.
1. Industry profitability analysis.
2. Analysis of the solvency of the industry.
3. Analysis of industry operating capabilities.
Fourth, the analysis of industry development capabilities.
Chapter 10 2019-2023Analysis of the regional market status of China's ready-made yogurt industry
Section 1 Analysis of the regional market size of China's ready-made yogurt industry.
1. Factors affecting the regional market distribution of the ready-made yogurt industry.
2. Regional market distribution of China's ready-made yogurt industry.
Section 2 Market Analysis of Freshly Made Yogurt Industry in East China.
1. Overview of East China.
2. Analysis of the economic environment in East China.
3. Market analysis of the ready-made yogurt industry in East China.
1) The market size of the ready-made yogurt industry in East China.
2) The market status of the ready-made yogurt industry in South China.
3) The market size of the ready-made yogurt industry in East China**.
Section 3 Market Analysis in Central China.
1. Overview of Central China.
2. Analysis of the economic environment in central China.
3. Market analysis of the ready-made yogurt industry in Central China.
1) The market size of the ready-made yogurt industry in Central China.
2) The market status of the ready-made yogurt industry in central China.
3) The market size of the ready-made yogurt industry in Central China**.
Section 4 Market Analysis in South China.
1. Overview of South China.
2. Analysis of the economic environment in South China.
3. Market analysis of the ready-made yogurt industry in South China.
1) The market size of the ready-made yogurt industry in South China.
2) The market status of the ready-made yogurt industry in South China.
3) The market size of the ready-made yogurt industry in South China**.
Section 5 Market Analysis of Freshly Made Yogurt Industry in North China.
1. Overview of North China.
2. Analysis of the economic environment in North China.
3. Market analysis of the ready-made yogurt industry in North China.
1) The market size of the ready-made yogurt industry in North China.
2) The market status of the ready-made yogurt industry in North China.
3) The market size of the ready-made yogurt industry in North China**.
Section 6 Market Analysis in Northeast China.
1. Overview of the Northeast region.
2. Analysis of the economic environment in Northeast China.
3. Market analysis of the ready-made yogurt industry in Northeast China.
1) The market size of the ready-made yogurt industry in Northeast China.
2) The market status of the ready-made yogurt industry in Northeast China.
3) The market size of the ready-made yogurt industry in Northeast China**.
Section 7 Market Analysis in Southwest China.
1. Overview of the Southwest Region.
2. Analysis of the economic environment in southwest China.
3. Market analysis of the ready-made yogurt industry in southwest China.
1) The market size of the ready-made yogurt industry in southwest China.
2) The market status of the ready-made yogurt industry in Southwest China.
3) The market size of the ready-made yogurt industry in southwest China**.
Section 8 Market Analysis in Northwest China.
1. Overview of the Northwest Territories.
2. Analysis of the economic environment in Northwest China.
3. Market analysis of the ready-made yogurt industry in Northwest China.
1) The market size of the ready-made yogurt industry in Northwest China.
2) The market status of the ready-made yogurt industry in Northwest China.
3) The market size of the ready-made yogurt industry in Northwest China**.
Chapter XIAnalysis of companies in the ready-made yogurt industry (subject to change as data is updated).
Section 1 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
1. Main economic indicators.
2. Analysis of corporate profitability.
3. Analysis of corporate solvency.
4. Analysis of enterprise operation capabilities.
5. Analysis of enterprise growth ability.
Fourth, the company's advantages analysis.
Section 2: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages and disadvantages analysis.
Section 3: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 4 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 5 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 6 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 7: Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 8 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 9 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Section 10 Enterprises.
First, the company profile.
Second, the main products.
3. Operation.
Fourth, the company's advantages analysis.
Chapter 12 2023-2030Analysis of the development prospects of China's freshly made yogurt industry and **
Section 1 Analysis of the future development prospects of China's ready-made yogurt industry.
1. Analysis of the domestic investment environment of the ready-made yogurt industry.
2. Market opportunity analysis of China's ready-made yogurt industry.
3. Investment growth rate in China's ready-made yogurt industry**.
Section 2 Future Development Trend of China's Ready-made Yogurt Industry**.
Section 3 Scale Development of China's Ready-made Yogurt Industry**.
1. The market size of China's ready-made yogurt industry.
Second, the market size growth rate of China's ready-made yogurt industry**.
3. The output value of China's ready-made yogurt industry is **.
Fourth, the growth rate of the output value of China's ready-made yogurt industry**.
5. Supply and demand of China's ready-made yogurt industry**.
Section 4 Profit Trend of China's Ready-made Yogurt Industry**.
Chapter 13 2023-2030Analysis of entry barriers and investment risks in China's ready-made yogurt industry
Section 1 Analysis of Entry Barriers to China's Ready-made Yogurt Industry.
1. Analysis of capital barriers in the ready-made yogurt industry.
2. Analysis of technical barriers in the ready-made yogurt industry.
3. Analysis of talent barriers in the ready-made yogurt industry.
Fourth, the analysis of brand barriers in the ready-made yogurt industry.
5. Analysis of other barriers in the ready-made yogurt industry.
Section 2 Risk analysis of the ready-made yogurt industry.
1. Macro environmental risks in the ready-made yogurt industry.
2. Technical risks in the ready-made yogurt industry.
3. Competition risk in the ready-made yogurt industry.
Fourth, other risks in the ready-made yogurt industry.
Section 3 Problems in China's Ready-made Yogurt Industry.
Section 4 Analysis of Problem Solving Strategies in China's Freshly Made Yogurt Industry.
Chapter 14 2023-2030Research conclusions and investment suggestions on China's ready-made yogurt industry
Section 1 A review of the research on China's freshly made yogurt industry in the world.
First, the investment value of the industry.
2. Industry risk assessment.
Section 2 Analysis of the entry strategy of China's ready-made yogurt industry.
First, the target customer group of the industry.
Second, the selection of market segments.
Third, the choice of regional market.
Section 3 Analysis of marketing strategies in the ready-made yogurt industry.
1. Product strategy of the ready-made yogurt industry.
Second, the pricing strategy of the ready-made yogurt industry.
3. Channel strategy of the ready-made yogurt industry.
Fourth, the best strategy of the freshly made yogurt industry.
Section 4 Investment Advice from Analysts.