After releasing the Mate40 series of 5G phones in October 2020, Huawei is finally going to launch a new 5G mobile phone after three years, namely the nova12 series. This series of phones will be officially released on December 26, 2023, and the official certification information shows that it supports 5G networks. This also coincides with Huawei's only officially announced 5G mobile phone in the past three years, which is highly anticipated by users.
The nova 12 series will be powered by the new Kirin 5G chip, which maintains the same lineage as the Kirin 9000S series, but is slightly inferior in terms of performance. The architecture of this chip is consistent with that of the Kirin 9000s, with a combination of 1 3 4 cores, and threading technology that expands 8 cores to 12 cores. In terms of CPU, the main frequency is 1*249ghz、3*2.15ghz and 4*153ghz。Compared to the Kirin 9000s, the main frequency of the super-large core is slightly reduced by 013GHz, so it can be seen as a downclocked version of the Kirin 9000s. The GPU part uses Malooon910, although there is a slight gap in performance, but the gap is not big.
In order to differentiate itself from the Mate60 series, Huawei has chosen the Nova 12 series, which will use a different chip from it. If the Kirin 9000S chip is used, then the gap in system configuration, performance and other aspects will not be large, which may have a certain impact on the sales of the Mate60 series. Therefore, in order to highlight the differentiation, Huawei has adjusted the chip, and the performance has been slightly reduced. At the same time, the nova12 series will also launch the entry version, standard version, Pro version and Ultra version, ** positioned at 1000 yuan, 2000 yuan, 3000 yuan and 4000 yuan respectively, covering low, medium and high-end markets, and mate60 series to form a dislocation competition.
Despite this, due to the limitation of production capacity, the production capacity of Kirin 9000S chips will not be too high, so the initial amount of nova12 series will definitely not be too much, after all, Huawei still needs to balance the production capacity of the mate60 series. However, it is foreseeable that with the gradual increase in production capacity, Huawei will launch more and more mobile phones, and Kirin chips and 5G technology will fully return, which is undoubtedly a big challenge for other domestic mobile phone brands, because Huawei has a strong fan base.
The upcoming 5G mobile phones of Huawei's nova12 series have undoubtedly brought great expectations to users, the market, and the entire mobile phone industry. The following will be the significance and impact of this new product from different perspectives.
1. Improvement of user experience
With the popularization and development of 5G networks, people's demand for high-speed and stable network connections is getting higher and higher. As a 5G-enabled mobile phone, the HUAWEI nova12 series will bring users a smoother network experience and provide them with more diverse applications and services. Whether it is high-definition, game play, or big data transmission, nova12 will be able to meet the needs of users and bring them a better experience.
2. Changes in the competitive landscape
As a new masterpiece of Huawei's mobile phone, the launch of nova12 will have a certain impact on the competitive landscape of the mobile phone market. In view of Huawei's strong influence and user base in the domestic market, the nova12 series is expected to form a dislocation competition with the Mate60 series in the low, mid, and high-end markets, and further expand Huawei's share in the Chinese mobile phone market. Huawei's strong comeback is undoubtedly a big challenge for other mobile phone brands, and they need to strengthen innovation and differentiation in order to remain competitive in the fierce market competition.
3. Promote technological innovation
As a technology-driven enterprise, Huawei has always been at the forefront of technological innovation. The release of the nova12 series not only represents Huawei's comprehensive application of 5G technology, but also demonstrates Huawei's R&D capabilities in the field of mobile phone chips. nova12 will use the new Kirin 5G chip, which is a technological and product breakthrough for Huawei, and will further promote technological innovation in the mobile phone industry.
4. Diversity of user choices
With the launch of the nova12 series, users will have more opportunities to choose. The nova12 mobile phone in different grades will meet the needs of different user groups, and they can choose the right mobile phone product for themselves according to their budget and needs. This will increase the intensity of competition in the market, and will also bring more choices and purchase pleasure to consumers.
Before concluding, let's review the release of Huawei's nova12 series again: Huawei is finally going to launch a 5G mobile phone after three years, and the nova12 series will be officially released on December 26, 2023, and the official certification information shows that it supports 5G networks. The nova 12 will be equipped with the new Kirin 5G chip, although the performance is slightly inferior to the Kirin 9000S, but in order to highlight the differentiation, Huawei has adjusted the chip. The Nova 12 series will be available in entry, standard, Pro and Ultra versions, while ** will cover the low, mid and mid-to-high-end markets, forming a dislocation competition with the Mate60 series. Although the initial amount may be limited, with the gradual improvement of Huawei's production capacity, more mobile phone products will be launched in the future. For users, the nova12 series will improve the network experienceFor the market, Huawei's strong comeback will change the competitive landscapeIn terms of technological innovation, Huawei's Kirin 5G chip represents a further breakthroughFor consumers, the nova12 series will provide more choice and fun.
In this information age, the rapid development of technology has brought tremendous changes and opportunities, and Huawei, as a leading enterprise in the technology field, has been at the forefront of the application of 5G technology and innovation in the field of mobile phones. The release of the nova12 series will further promote the popularization of 5G technology and promote competition and innovation in the mobile phone industry. It is believed that the Huawei nova12 series will bring users a better user experience, bring new opportunities to the market, and inject new vitality into the entire mobile phone industry.