Cutting window flowers, garaha, dumplings, Northeast Yangge ......On the 15th, the K7041 theme carriage passenger train from Harbin to Mohe, which was carefully built in the Northeast folk style, officially set off, and the lively activities in the carriage made the passengers truly feel the charm of the Northeast folk customs.
The Northeast Folk Theme Tourist Train debuted.
The reporter learned from China Railway Harbin Bureau Group (hereinafter referred to as Harbin Bureau Group Company) that as the first Northeast folk culture theme train in Heilongjiang Province this winter, the Harbin to Mohe K7041 theme carriage passenger train will be the Northeast big flowers, traditional New Year paintings, "Northeast Kangtou" moved into the train car, focusing on presenting a warm, pyrotechnic, interactive theme form, pay more attention to atmosphere creation and cultural connotation improvement.
Create themed carriages.
The reporter saw that some of the sleeper cars and dining cars in the train were decorated with theme scenes such as "Northeast Big Flower", "Northernmost People's Home", "Welcome Harvest" and "New Year's Eve Carnival", and added immersive interactive interpretation and Northeast farmhouse elements.
Create themed carriages.
In this first immersive Northeast folk culture experience train in China, tourists can enjoy the "cat winter" life of Northeast farmers, not only can watch folk performances, but also experience the fun of dressing up with special costumes such as Northeast flower cotton jackets and dog skin hats, and taste Northeast specialties such as frozen persimmons, frozen pears, old-fashioned sugar balls, sticky bud rice, etc., as if they are in a Northeast farmhouse, immersive "touch" the scenery, and feel the flavor of the year and winter. Take the train through the vast snowfield frozen for thousands of miles, enjoy the scenery of the north all the way, swim in the Mohe River of the "North Pole of China", and experience the beautiful moment of "splashing water into ice", from "looking at the painting" to "painting people", so that tourists' sensory experience and emotional resonance can be fully satisfied.
Folk show in the car.
By combining traditional culture with modern tourism, we allow every tourist who comes to Heilongjiang to feel the strong folk customs and the enthusiasm of the Northeast people from the moment they step on the train to Mohe. Fu Qianqiu, general manager of Heilongjiang Xiangyou Holiday Travel Agency, said.
Folklore show for travelers.
There was a big Yangge twisted in the carriage, and the passengers were fascinated by it, and they did not forget to applaud. Ms. Zhuang, a tourist from Fujian, is coming to Heilongjiang for the first time and wants to go to Mohe to find the north. "I came for this Northeast folk style train, singing and dancing as if it was a New Year, and the decoration of the carriage was very nostalgic, which was really good. Ms. Zhuang said.
Qian Hong, a tourist from Henan Province who also came to Heilongjiang for the first time, told reporters that Harbin is not as cold as imagined, because people are very enthusiastic. I went to see the Hagia Sophia, visited the morning market, and now stepped on the train to Mohe, watched the performance on the car, ate frozen pears and frozen persimmons, and felt the different warmth of the Northeast.
Tourists taste the special food of Northeast China.
Fu Changhai, deputy chief of the technical section of the passenger transport department of the Harbin Bureau of China Railway, said that since the beginning of this year, the flow of people has accelerated, the demand for passenger transport is strong, and the access and operation of special tourist trains to Heilongjiang Province as the destination in the spring and summer of this year are close to 350 trains, receiving more than 120,000 tourists from all over the country, a record high. With the arrival of the ice and snow season, tourists' willingness to travel is stronger, and we try to create a theme carriage in the style of Northeast folk culture on the passenger train to Mohe for the first time according to the market and passenger needs. On the one hand, it is to inherit and promote traditional culture, and on the other hand, it is to create more cultural and tourism products that can be interacted with, continue to stimulate consumer enthusiasm, and help the cultural tourism industry strengthen confidence, increase vitality and add momentum.
In order to improve the travel experience of passengers, the railway department actively explores and tries the market-oriented operation mode of tourist trains, actively integrates into the new track of cultural and tourism integration immersive format, cultivates new growth points of cultural and entertainment tourism consumption, and incubates a number of customized brand tourist trains such as "Katyusha", "Lindu", "Snow Piercer" and "Hulunbuir", covering ice and snow tours, red tours, research tours, team building tours, health and wellness tours and other categories, which can provide tourism enterprise group customers with fixed conditions in terms of car body, train number, route, time, etc and strive to meet the personalized travel needs of tourists. This winter, according to the needs of the market and tourists, it is planned to launch customized check-in trains, Northeast folk customs, ice and snow winds and other special theme carriages, connecting the high-quality tourism resources of Heilongjiang Province, vividly showing the snowy beauty and cultural connotation of Longjiang's good ice and snow scenery, and promoting the high-quality development of ice and snow tourism.
Reporter: Wang Di;Photo: Yuan Yong;**Wang Di.