New formats and new scenarios drive the high quality development of the cultural industry

Mondo Culture Updated on 2024-01-28

CCTV***(News Network): In recent years, with the rapid development of digital technologies such as artificial intelligence and virtual reality, a number of new cultural formats and new scenes in China have emerged, relying on digital empowerment and artistic design to bring people a new experience of cultural consumption and promote the high-quality development of the cultural industry.

With the organic renewal of the neighborhood's commerce, Beijing's nearly 600-year-old Longfu Temple is now rejuvenated. The idle old canteen has been transformed into a cutting-edge art museum, and the abandoned old garage has been transformed into a sports living space, as well as a flying theater, an immersive theater, and a shared office. The Longfusi neighborhood now hosts more than 100 cultural performances and art exhibitions every week.

In the ancient temples of Hutong, you can enjoy dramas and watch exhibitions, and industrial relics such as Shougang Park have been transformed into cultural and science and technology ......innovation industrial parksRelying on historical and cultural buildings, Beijing has created a number of new spaces for cultural tourism experience.

Digital technology has fully empowered the cultural industry, and new cultural formats across the country have continued to grow and develop. The film and television theme block in Xi'an, Shaanxi Province, takes tourists to deeply experience the market life of the Tang Dynasty more than 1,000 years agoThe "Hakka Town" of Gankeng in Shenzhen, Guangdong Province, has landed intangible cultural heritage projects in theme hotels and cultural restaurantsThe youth theater "Cha Classmate Youth" launched by Orange Island in Changsha, Hunan Province, allows the audience to also participate in the performance and feel the power of ideals and beliefs in watching and acting in the play;In the Longmen Grottoes in Luoyang, Henan, the "Supreme Dragon Gate" immersive experience hall launched this year is almost full, this naked-eye multi-dimensional film takes the long history and culture of Luoyang as the main line, allowing the audience to be in the thousand-year-old dragon gate and experience the charm of Chinese civilization at zero distance.

Statistics show that in the first three quarters of 2023, the national enterprises above designated size in cultural and related industries achieved operating income of 9,161.9 billion yuan, a year-on-year increase of 77%。Among them, the scale of the new cultural industry continued to grow, and the proportion of operating income continued to increase. The 16 industry sub-categories with obvious characteristics of new cultural formats achieved operating income of 3,687 billion yuan, a year-on-year increase of 152%, faster than all cultural enterprises above designated size 75 percentage points.

Related Pages