BMW i3, as a representative of BMW new energy, relies on 35No one asks about the starting price of 390,000 yuan, and now individual dealers** have reached 240,000 yuan. So far, the sales volume has come directly to 6,000 in November, and 6,000 is really a lot, but it is definitely not for the cost performance, it is completely for the influence of the BMW brand, because it can directly tell you that even the 240,000 BMW i3 is vulnerable in the new energy of the same level.
As a model of oil to electricity, BMW i3 is larger than the BMW 3 series, the length, width and height are 4872x1846x1481mm, the wheelbase has reached 2966mm, and the acceleration of 100 kilometers is nearly three seconds longer than the BMW 3 series, and the pure electric BMW i3 has two versions of 526 and 592km of battery life.
At present, the average monthly sales can reach about 5,000 units, and the BMW 3 Series will almost exceed 10,000 units every month, so the BMW 3 Series is not as good as the i3 in many aspects, why the i3 is not only disliked by BMW 3 Series owners, but also disliked by the same level of new energy.
First of all, BMW 3 Series owners need to spend more expensive ** to experience more general acceleration, just for this point of value retention rate and convenience of supplementing battery life, of course, the i3 is not eye-catching.
And what are the advantages of the BMW i3?
First of all, the chassis of the BMW i3 is softer and the steering wheel is lighter. The handling is still commendable, and continues the traditional design, including physical buttons, sunshades, which allow the owners of oil trucks to change to new energy will not have too much Xi learning cost, it can be said that it is no different from oil cars, but the way of driving has changed from oil to electricity.
And up to 35The 390,000 BMW i3 scares away most of the users, and the actual owner goes to the store to ask, and 240,000 can land, a difference of nearly 110,000. If it's 350,000, you can buy a larger, more luxurious, more comfortable chassis, higher configuration, better intelligent driving, and a longer battery life pure electric model, if it's 350,000 to buy a fuel car, you can almost buy a BMW X3.
But 240,000 landing is different, spelling BYD Han, Nezha S, Buick E5 and other models, such a comparison, BMW i3 is not still to be considered, of course, as a pure electric car BMW i3 slots are also a lot, for example, the rear bulge, as a medium-sized sedan, let alone sit five people, even if it is four people, it still feels very crowded, and in the case of such a crowded car space, the trunk space has not increased, and the trunk is still very small.
In addition, people in China are pursuing. When the luxury configuration, the BMW i3 top configuration does not even have seat ventilation and heating, this configuration is not a little bit low, and the whole system of L2 level of auxiliary driving must be selected, even the electric rear tailgate is also optional, not to mention its own car machine system, the crotch is not good, but it is equipped with a carplay function as standard.
From the sensory point of view of the interior, it is indeed too aggrieved to choose the BMW i3. It is understandable to choose any model of the same level, of course, as a century-old Huahua brand, 240,000 to buy a BMW, and there is no maintenance cost in the later stage, and there is no need to consider refueling, according to this point of view, you definitely have earned.