Bally is a Swiss luxury brand founded in 1856. Bally is known for its classic horseshoe shoes, leather goods, clothing and other products. Bally's product positioning is between light luxury and high luxury, ** is relatively high, but the cost performance is also relatively high.
Is bally a light luxury or a high luxury?
There is no one standard answer to this question. Generally speaking, the ** of light luxury brands is between 1000-5000 yuan, and the ** of high luxury brands is more than 5000 yuan. Bally's products are generally between 2,000-10,000 yuan, so it can be said that Bally's product positioning is between light luxury and high luxury.
Product Features of Bally:
Bally's products are known for their classic design and premium quality. Bally's horseshoe shoes are its most iconic products, with a simple and elegant design and a horseshoe-shaped pattern on the sole, which is highly recognizable. Bally's leather goods are also excellent, with the finest leathers and the highest quality. Bally's clothing is also very stylish, with a simple and elegant design that is suitable for people of all ages.
bally's consumer group
Bally's products are primarily aimed at middle- and high-income consumers. Bally's products** are relatively high, but they are also relatively cost-effective, so they are favored by many consumers. Bally's consumer groups mainly include business people, white-collar workers, fashionistas, etc.
Bally's product positioning is somewhere between light luxury and high luxury, and its products are known for their classic design and premium quality. Bally's products are primarily aimed at middle- and high-income consumers.