On December 14, the Hong Kong International Motor Expo (IMXPO 2023) kicked off at the AsiaWorld-Expo in Hong Kong. The theme of the four-day exhibition is "Mobility+". The total area of the exhibition hall reached 21,000 square meters, and more than 100 exhibitors participated in the exhibition.
Electrification and intelligence of automobiles are sweeping the world, and the auto show also created the Chinese mainland electric vehicle pavilion for the first time. More than 10 Chinese car companies that have changed lanes and overtaken on the new energy track have collectively appeared, and the subversive new energy models and technology demonstrations are believed to bring a refreshing new experience to the audience and become the biggest highlight of the exhibition.
Mobility+" The new future of mobility, the new energy leader BYD debuted with its four hot-selling models, showing the extraordinary product power of BYD Auto's multi-brand strategy in an all-round way. Among them, BYD SEAL (seal) has been listed in Hong Kong in October, and the speed encounter has gained a good reputation. In addition, the three star models of BYD ATTO3 (Yuan Plus), BYD Dolphin (Dolphin) and DENZA D9 (DENZA D9) jointly debuted and became the focus of the audience.
The DENZA D9 is the flagship pure electric luxury seven-seater EMPV of the luxury new energy vehicle brand DENZA. At the same time, it is also the first model of the DENZA brand, which has been the top luxury MPV sales of more than 300,000 for 11 consecutive months in China, and has been favored by 100,000+ users, becoming the pinnacle of breaking the situation of medium and large high-end new energy MPVs. "It's better to see than to hear", many visitors came to BYD's booth to see the style of DENZA D9.
Design, ride, intelligence, driving, and safety, the Denza D9, which made its debut in Hong Kong, has received rave reviews for its excellent performance and all-scene driving experience. In particular, the length of 620 kilometers is even more amazing to the audience. It is understood that the blind booking of the DNZA D9 has been opened, and it will be officially released in 2024, which is believed to bring an epoch-making new luxury experience to Hong Kong users.
Technology is king, innovation is the foundation" at IMXPO2023 once again confirmed BYD's industry leadership in global new energy core technologies. It also further consolidated the brand's influence in the Hong Kong market. With the deepening of BYD's global layout, it is believed that more new models will be unveiled in Hong Kong, bringing greener, smarter and more diverse travel options to local users.