This article**: People**Overseas Edition.
The Ministry of Commerce, the state and other 12 departments jointly issued the guiding opinions
Promote the digital transformation and upgrading of the life service industry (Rui Finance).
Reporter Wang Junling.
People** Overseas Edition (December 23, 2023 Edition 03).
A few days ago, 12 departments, including the Ministry of Commerce, the National Development and Reform Commission, the Ministry of Education, and the Ministry of Industry and Information Technology, jointly issued the "Guiding Opinions on Accelerating the Digital Empowerment of Life Services" (hereinafter referred to as the "Opinions") to promote the integration of the digital economy and the real economy, promote the high-quality development of the life service industry through digital empowerment, and help form a strong domestic market.
The relevant person in charge of the Ministry of Commerce said that it will promote the digital transformation and upgrading of the life service industry, achieve high-quality development, give full play to the important role of the life service industry in promoting consumption, benefiting people's livelihood and stabilizing employment, and better serve the construction of a new development pattern.
19 specific tasks and initiatives were proposed.
According to the relevant person in charge of the Department of Trade in Services of the Ministry of Commerce, in recent years, with the wide application of a new generation of information technology represented by big data, cloud computing, blockchain, etc., new formats and models of the life service industry have been emerging, and the trend of digital transformation and upgrading is obvious. At the same time, there are still some problems and shortcomings in the digital development of life services, such as the uneven level of digital development between industries, regions, and the upstream and downstream of the industrial chain, and the lack of support for technology and talent elements for digital transformation and upgrading. To this end, the "Opinions" put forward 19 specific tasks and measures in five aspects: enriching the digital application scenarios of life services, making up for the shortcomings of the digital development of life services, and stimulating the momentum of the digital development of life services.
In terms of improving the digital level of the business service industry, we will guide traditional life service enterprises such as catering, retail, accommodation, housekeeping, laundry and dyeing, home appliance maintenance, and portrait photography to carry out digital and intelligent upgrading, and use information technology to improve market analysis and customer acquisition capabilitiesIn terms of strengthening the application of big data in the field of transportation, we will promote the digital and intelligent transformation and upgrading of transportation infrastructure, and accelerate the construction of intelligent railways, smart highways, smart ports, smart waterways, and smart civil aviationIn terms of strengthening the construction of digital infrastructure for life services, we will improve the integrated warehousing and distribution system in urban and rural areas, and support the laying and layout of intelligent logistics facilities such as three-dimensional warehouses, sorting robots, unmanned vehicles, drones, and delivery containersIn terms of improving digital applications and services for the elderly and the disabled, we will promote the transformation of mobile phones, smart TVs, smart assistive devices and other suitable for the elderly and the construction of information barrier-free, and develop intelligent terminal products suitable for the elderly and the disabled.
Build a "digital + life service" ecosystem.
The "Opinions" proposes that by 2025, the "digital + life service" ecosystem will be initially built, a number of mature digital application achievements will be formed, new formats and new models will flourish, and the digital, networked and intelligent level of life services will be further improved. By 2030, the digital infrastructure of life services will be deeply integrated into residents' lives, and the digital application scenarios will be more abundant, and the digitalization of life services will be basically realized, forming an intelligent, accurate, fair and inclusive, mature and complete life service system.
According to the person in charge of the Department of Trade in Services of the Ministry of Commerce, highlighting innovation-driven, focusing on people's livelihood and well-being, and striving to make up for shortcomings are the main features of the "Opinions". "Through the construction of a digital empowerment center for life services and the cultivation of digital platforms for life services, we will provide digital scenario support for the transformation and upgrading of traditional life service enterprises. The person in charge gave an example.
Hong Yong, an associate researcher at the Institute of E-commerce of the International Academy of Economic Cooperation of the Ministry of Commerce, said in an interview with this reporter that in recent years, digital technology has developed rapidly and is increasingly integrated into the whole process of economic and social development. From the specific content point of view, the "Opinions" promote the transformation and upgrading of the life service industry through a series of digital empowerment measures, and build a "digital + life service" ecosystem, which will help optimize the supply structure of the service industry, achieve faster response and better service, and improve the life service experience of the people.
Whether it is the use of digital means to organize the national online New Year goods festival, the digital life service consumption season, or to promote the timely release of real-time information such as meteorological warnings, road traffic, and tourist reception in cultural and tourism venues, the measures in the "Opinions" reflect strong pertinence and operability. Its focus is to promote the integrated development of the digital economy and the real economy, so that the digital achievements can better benefit the lives of residents. Hong Yong said.
Promote the coordinated development of online and offline consumption.
Efforts should be made to break down the institutional and institutional obstacles that restrict the development of the digital transformation of life services, and support the development of new technologies, new formats, and new models for the digitalization of life services, which is conducive to stimulating market vitality to the greatest extent. In the view of industry insiders, the implementation of the "Opinions" will help to continuously optimize the allocation of resources, cultivate and expand business entities, and promote the coordinated development of online and offline consumption and different consumption formats.
Shu Jueting, spokesperson of the Ministry of Commerce, said that the Ministry of Commerce, the National Development and Reform Commission, and the Ministry of Industry and Information Technology will take the lead in establishing a cross-departmental working mechanism to coordinate and promote the digitalization of life services, solve problems in the process of policy implementation, and summarize experience and practices in a timely manner and promote them to the whole country. Focusing on key areas such as business and trade services, transportation, cultural tourism, education, and medical and health care, we will strengthen the application of digital technology, digital financial support, and the cultivation of digital professionals, establish a digital standard system for life services, cultivate backbone enterprises, strengthen the promotion of high-quality brands, and play a leading role in demonstration. Promote the digital transformation of traditional life service enterprises, encourage the construction of digital life service characteristic blocks in places where conditions permit, create a number of vibrant blocks such as boutique streets, creative parks, and urban living rooms, and build new platforms for service consumption.
Accelerating the digital empowerment of life services is conducive to promoting enterprises to reduce costs and increase efficiency, optimize service quality, expand the scope of services, and provide people with accessible, affordable and well-used services, so as to better meet the people's growing needs for a better life. Shu Jueting said.