The movie "Twinkle Twinkle Twinkle Star", since it was set, has received a lot of attention, and the box office is 6About 500 million. The pre-sale of the film started on December 5, and it is reported that the number of people who want to watch it on the day of pre-sale increased by more than 190,000.
So far, the advance box office of "Twinkle Twinkle Twinkle Star" has broken 18.8 billion. Its pre-sale box office actually surpassed the box office of "Goodbye, Li Kele", which was officially released on December 1 and starring Tan Songyun and Yan Ni and Wu Jing!Ranked second in the Lunar New Year stalls!
In the case that the drama version of "Twinkle Twinkle Twinkle Star" has been broadcast, why does the movie version created by the original team still have such a large number of pre-sales?
After the drama version of "Twinkle Twinkle Twinkle Star" was broadcast, Douban scored 68 points, which doesn't seem too high. The audience has mixed reviews for this drama, and there are many negative reviews.
Some netizens commented: The screenwriter doesn't know what's going on, as if as long as it's an idol drama, he doesn't need to bring his brains and treat the audience as fools. The whole logic doesn't make sense!I really begged, at least make an idol drama with self-consistent logic!
There are also viewers who think: The plot of the show is not very good-looking, the heroine is normal in the first few episodes, and she is babbling later, and her IQ is not very high. The male protagonist's crush is also really strong.,Just because I was a child for less than a few hours.,I liked it for so long.,It's really not credible.。
Actually, isn't that what idol film and television scripts come from, otherwise can it still be called an idol drama?If every audience is highly sober and absolutely rational, there will be no idol dramas and no idol stars in this world.
Idol dramas are a dream of the audience.
Compared to the drama version,The movie version of "Twinkle and Twinkle Star" is directed and starred by the original team, and the directors are still Chen Xiaoming, Zhang Pan, or Qu Chuxiao, Zhang Jianing starring, Fu Jing and Jiang Yunlin starring.
is still in the pre-sale stage, and there are so many viewers who are sought after, and the pre-sale has broken through to 18.8 billion, what is the attraction of this movie?
There is a saying on the Internet that the pre-sale model of more than 100 million yuan is just an old routine of film marketing, and it is not new. The statement believes that the high pre-sale box office can create the impression that the movie is a big hit and attract more young fans to pay attention**. And this trend following effect is most obvious on New Year's Eve.
Because this time period is set for young people, especially young people in love, because they value the sense of ceremony, they will pay attention to Chinese New Year's Eve.
It should be this group of people who want to watch this movie, why does this movie attract them?
First: Romance. This movie is all about romance, and the audience is romantic and sensual at heart, and it is difficult to refuse this movie.
Second: love. Love is an eternal topic, in the eyes of those who have not experienced it, love is full of mystery and beauty, and love is so fascinating.
Third: idols. Zhang Jianing and Qu Chuxiao are the idols of many fans.
Although the audience has mixed reviews for the drama version of "Twinkle Twinkle Twinkle Star", the two leading actors Zhang Jianing and Qu Chuxiao performed well in the drama version and attracted many fans. The characteristic of fans is to follow their idols, even if they have watched the drama version, for the movie version, they still have to chase it.
Fourth: Fantasy Travel. The film and television drama itself is a dream, and the boys and girls who are eager for their omnipotence are especially obsessed with the time travel drama.
Twinkle Twinkle Twinkle Star", including time travel and fantasy, boys and girls can project their dreams onto it, and when watching the movie, they seem to have become idols, which should be the biggest charm of the film.
Most of the people who want to watch "Twinkle Twinkle Twinkle Star" should be high school and college students, or people who have just started to fall in love after joining the work. In addition to traveling and eating, is there a better choice for young couples than watching romantic fantasy movies together?
All of the above are the usual attraction points of romantic moviesAnd the biggest selling point of this "Twinkle Twinkle Twinkle Star" is actually:"Snow Field" creates a sense of precision and atmosphere with a sense of ceremony and atmosphere
1314", homonym "for a lifetime", is one of the favorite numbers of young couples. The filmmaker carefully selected 1,314 theaters, and selected a 13:14 show to artificially "snow" in a specific theater hall.
The fluttering snowflakes themselves give people a romantic feeling, not to mention, "Zhang Wansen, it's snowing" is still a classic line and scene in this movie, creating such a romantic atmosphere together in and out of the play, plus it is Chinese New Year's Eve, naturally, it will cause young couples to seek after!
I have to say that the filmmaker's creative pre-sale model is an out-and-out full score operation!
I heard that because of this movie, many merchants who sell snow guns and snow cans have made a lot of money.
Because there are many theaters, seeing the explosion of "1314 Snow Resort", they have spontaneously joined the "snowmaking" army, originally they were not in the filmmaker's plan list, but they all spontaneously bought snow machines and so on, and even began to try to add bubble machines again.
Overall,The reason why the movie version of "Twinkle Twinkle Star" was able to reach such a high pre-sale box office was because it very accurately positioned its target audience and created a dream for the target audience.
However, the screening does not represent the final box office performance. If the actual quality of the film does not meet expectations after its release, the box office and ratings may also go high and low.
The movie version of "Twinkle Twinkle Twinkle Star" will be officially released on December 30, New Year's Eve reunion with viewers and fans.
Winter chapter of romance dramas