Recently, La Liga giants FC Barcelona received a windfall. Barcelona will reportedly travel to Dallas, USA next month for a friendly match. Surprisingly, this seemingly ordinary friendly match brought Barcelona a generous prize money of up to 5 million euros.
The Barcelona players were reluctant to travel to another country to play friendly matches, but when they heard that the participation fee was so substantial, they immediately changed their minds. This windfall has undoubtedly brought timely rain to Barça's increasingly strapped coffers. The club's vice-president admitted that the money has played a crucial role in Barça's response to the current economic crisis and maintaining the normal operation of the winter transfer window.
Fans may not understand why a seemingly ordinary friendly match can bring such a huge profit. But this is showing the commercial value of the sports industry. While pursuing higher income, we should also pay attention to whether friendly matches are over-commercialized and affect the charm of sports themselves. In any case, this unexpected income gave hope to Barcelona in difficulty, and also allowed people to witness the infinite possibilities of sports again.
*And data** on the Internet, please verify the theory yourself, this article does not represent the author's point of view, if there is any infringement, please contact to delete).