"Dong Yuhui's small composition", the more I look at it, the more angry I become.
Workers empathize with workers, and they break the defense ruthlessly!
There are 3 points of my anger.
Also, who are you going to hold a meeting with?Still smashing the phone?
It's so reasonable to apologize, and he flattens the water, saying that Dong Yuhui also has something wrong?
Like we, the consumers, are stirring up trouble?
The workers really broke the defense!
How does this make us believe that there is no one behind him to authorize and no one to support him?
Old Yu, how can you make us believe you again?
Hey, all these grievances have to be borne by honest people after all.
A small essay, a CEO said the wrong thing, and 3 billion was gone.
You have to admit that a big IP is a big company nowadays.
This is the reality, and this is the situation in this day and age.
So we can gradually figure out the truth that when an enterprise is big, it can't be kidnapped by an IP.
So you guys think"De-glorification"., weakening his influence.
But,What you did this time is also a little too ugly!
Even if I'm not a fan or a frequent visitor to the Dongfang Selection Live Room, I'm angry!
What's more, it's someone who has absorbed spiritual power from Dong Yuhui!
Some people have suffered from depression for 6 years and can only rely on medication to maintain it, but since watching Dong Yuhui's live broadcast, she has suddenly become enlightened and can self-enlighten, and she has stopped taking medicine this year.
and when his relatives died, he spent the most difficult days by watching Dong Yuhui's live broadcast.
So you guys get it?
Dong Yuhui, he is not an anchor with goods at all, nor is he an ordinary big IP, okay?
He is socially significant, he is a spiritual force!
The same copywriting, different people to express, thousands of miles apart.
Moreover, it is not a matter of copywriting at all, what the audience likes is not copywriting at all, but him as a person.
It is his kindness, simplicity, and sincerity.
He represents the will of the people and a group of working people.
What is the fan circle culture?What cyberbullying in the name of love?
You underestimate his fans too much, you underestimate his audience too much.
What we are angry about is your attitude and behavior towards Dong Yuhui.
The audience treats him as a treasure, but you still stay in the traditional thinking, only treating him as an internal employee "shopping guide", and he can't even compare with the executives.
As the first hero, he didn't even have a ticket for the annual meeting, and if it wasn't for the boss's special invitation, he would almost not be able to enter.
What's going on?It really subverted the perception of our audience.
When we all thought that Dongfang Selection would hold Dong Yuhui in the palm of his hand to "spoil", you just "did the opposite".
Why did the copywriter dare to choke Dong Yuhui in public today?
Cognitive biases. In the internal definition of Dongfang Selection Company, Dong Yuhui is a "worker".
So the copywriting team is psychologically unbalanced:
We are all migrant workers, why is the income gap so different from yours?”
Why is it that this is what I wrote, but you alone take all the credit?”
Here it isExternal cognitionwithInternal authorityof an imbalance.
If Dongfang selects internally, establishes the authority of Dong Yuhui's big IP and big Internet celebrity, or directly gives him a high job title, then dare to "Hu reply"?
In other words, this situation of "internal imbalance" has been accumulated for a long time, and the company wants to adjust.
Some people just took advantage of this incident and borrowed their hands to beat Dong Yuhui.
It may be instructed by the top management or even the boss.
It's not impossible.
Because up to now, whether it is CEO Dongfang Xiaosun speaking or boss Yu Minhong personally coming out to express his attitude, they have not given satisfactory results to the audience.
In other words,None of them took action.
The company's market value evaporated by 3000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000
So there's no one behind it?It's really hard to believe.
If they really want to weaken Dong Yuhui's influence, then their concept is still the same as that of traditional companies, and they have not yet stood stillInfluencer economyfrom the perspective of the times.
But Lao Yu, since you have decided to cross industries and switch to "live streaming", don't you have to learn to follow the rules of the industry?
Why don't you want to think about it, is the popularity of the Dongfang Selection live broadcast room really because you have done a good job in operation and selected products well?
Or is it because you are helping farmers with your conscience?Conscience helps more agricultural products, as long as they bring agricultural products, everyone says that they are "helping farmers".
If there is no Dong Yuhui, who wants to buy things at your house!
I've seen your **, and I've bought it, in comparison, there is really no "cost-effective" advantage.
As a party, Dong Yuhui has already signed and changed his account.
Changed to the "Analects of Zihan"."Don't will, don't must, don't fix, don't me. ”
"Don't do it" means that you can't guess subjective assumptions out of thin air, but should be based on facts.
"Don't necessarily" means that things cannot be absolutely certain, and people should do their best to obey the destiny of heaven.
Don't be stubborn" means that you should not stick to your own opinions.
"Don't be self-righteous" means not to be self-righteous.
From this, we can get a glimpse of Dong Yuhui's mood, and now it is really mixed.
No way, there are many people who are popular.
There is also the saying of "high merit covers the master" throughout the ages.
This is Dong Yuhui's hurdle, this is his only way, and his practice.
In the latest development, he wrote another long article with 10 points.
It explained the truth of the copywriting, then spoke for the company, the CEO, and Yu Minhong, and then apologized twice.
Hey!I suddenly thought of a sentence from Mo Yan in "Frog":
"When a bowl of water is uneven, only by sacrificing the kindest can the wind and waves be calm. ”
Kind people are always introspecting themselves, questioning themselves, and restraining themselves with morality.
This is a choice, but also a kind of character, because they hate conflict and always want to be calm, so they can endure it, and retreat if they can.
But human nature is: if you retreat, he will enter, thinking that you are easy to handle.
So, while kindness never goes out of style,But our kindness today must be a little sharp!
If Dong Yuhui is going to leave New Oriental one day, I will be the first to support it!