There is no doubt that the domestic auto market has developed very rapidly in the past two years, because it has entered the era of electrification, so that many Chinese car companies have the opportunity to surpass overseas car companies, so now domestic consumers want to buy a new energy model with excellent quality, they must regard the models of domestic brands as the first choice. For example, with a budget of tens of thousands of dollars to buy a pure electric scooter, Wuling Binguo is a good choice, although it was just listed in March this year, but in November, Wuling Binguo's monthly sales have exceeded 340,000 units, and sales have reached 180,000 units in just eight months. But do you think it's enough to sell well in China?Domestic brands should also be recognized by users around the world like overseas car companies.
On December 15, we learned from Wuling officials that the Binguo listing event was held in Jakarta, Indonesia, which also made Wuling the first car company to launch two new energy models in the Indonesian market. Judging from more information, Wuling Binguo opened pre-sale on November 16, which has received strong attention from many consumers, and as of just one month after the new car was launched, the number of orders has exceeded 3,000 units. Maybe everyone thinks that this number is not surprising enough, because everyone does not know what the situation is in the Indonesian market, and the price of Wuling Binguo in Indonesia is 35.8 billion to 40.8 billion rupiah, about 16 yuan5-190,000 yuan, compared with the domestic price (5.98-8.880,000) doubled. And Indonesia is not the same as our side, the core target group of new energy vehicles in Indonesia is middle-class and above families, so Binguo is already a mid-to-high-end model in the local area, and in combination with the local market volume, such an order volume is a good result.
Looking at it this way, do you still think that there is nothing surprising about the order volume of Wuling Binguo?On the contrary, this achievement is very golden, because the local market is small, we believe that tens of thousands of monthly sales in China are barely considered hot products, and thousands of units are sold locally even if they are explosive, and we are familiar with Volkswagen and Honda have not achieved such results locally, which shows that they are more recognized by Chinese car companies when they buy new energy. And this is inseparable from Wuling Binguo's strong product strength, fashionable appearance, comfortable driving, leapfrog configuration, spacious space and excellent battery life and many other highlights in one, which well meets the user's requirements for new energy electric vehicles
Not only to provide a single model with excellent product strength, Wuling also actively promotes Indonesia's domestic new energy ecology, so in the Wuling Binguo listing site, Wuling in Indonesia is also in charge of cooperation with Indonesia's three largest state-owned enterprises, namely Indonesia's State Grid, Indonesia's largest state-owned telecommunications operator, Indonesia's largest state-owned bank, signed a strategic cooperation memorandum, will be in the charging infrastructure construction, Internet of Vehicles, Deepening cooperation in various aspects such as financial credit grants, so that Indonesian consumers can experience a more complete electric vehicle ecosystem. Personally, I think that it is very important to open up the ecology of electric vehicles, because everyone is very concerned about the charging network and intelligent level when buying electric vehicles, and consumers in the Indonesian market are no exception, Wuling this time it is also considered to have brought a new experience to local consumers, and at the same time, it has also successfully exported the "Chinese standard" of electric vehicles overseas, if every Chinese brand can learn and follow this model of Wuling, then in the future, Chinese brands will occupy a new highland in the field of electric vehicles.
Wuling's performance in the Indonesian market is only a microcosm of Chinese car companies, if you often pay attention to the news, especially the news of the automotive industry, you should know that China has become the world's largest car export country. Especially for markets such as Russia, Asia-Pacific and South America, Western brands are gradually retreating, but in fact, the demand for new energy models in these markets is very strong, so many industry insiders**, Chinese brands may be able to complete the milestone of more than 4 million exports this year.
Summary: On the 45th anniversary of reform and opening up, China's door to the outside world is opening wider and wider, and the pace of moving towards the world stage is becoming more and more confident and calm, especially with the continuous breakthrough of technology, Chinese car companies have created one record after another, and Chinese brands led by Wuling will continue to maintain momentum, promote Chinese cars to the world, and inject more "Chinese vitality" into the global automobile industry, and the future can be expected.