People's Daily Online, Beijing, December 28 (Reporter Li Qiaochu) In recent years, with institutional advantages, market advantages, and policy and market coordination, China's new energy vehicles have successfully achieved lane change and overtaking, bringing surging power to China. Industry insiders said that driven by the wave of electrification and intelligence, the current automotive product pattern and brand class formed in the era of traditional fuel vehicles are being broken. The recent intensive release of a number of new vehicles has also boosted the acceleration of intelligent cockpits, intelligent hardware, and autonomous driving to a certain extent.
On December 27, ZEEKR Intelligent Technology released the brand's first pure electric luxury car, ZEEKR 007. As ZEEKR's first pure electric luxury car, ZEEKR 007 aims at the world's most mainstream sedan market.
Brand improvement is inseparable from products and technologies, especially the industry's leading "hard core technology". When intelligent networked vehicles appear, power batteries and autonomous driving rely more on technological innovation capabilities, and the "gold content" of automotive technology is higher.
Taking ZEEKR 007 as an example, in terms of battery life, based on the advantages of architecture and full-stack self-development of the three-electric system, the comprehensive efficiency of the electric drive system of ZEEKR 007 is as high as 925%。With an efficient thermal management system, under the 800V architecture, ZEEKR 007 equipped with a self-developed gold brick battery has a cruising range of up to 688km. In addition, based on the 800V architecture, the range of more than 800km, the most extensive layout of the 800V ultra-fast charging network, equipped with a gold brick battery ZEEKR 007 charging for 15 minutes, the cruising range increased by more than 500km.
In terms of intelligent driving, ZEEKR 007 launched the world's first "Vast Intelligent Driving" intelligent driving system, covering all scenarios of intelligent parking, high-speed and urban intelligent driving. Based on the NVIDIA Drive Orin intelligent driving chip, which is standard in all series, it has a computing power of 508 TOPS, and provides two sets of hardware solutions, "LiDAR + Visual Fusion" and "Pure Vision", with up to 31 perception hardware, bringing users an intelligent driving experience. In addition, ZEEKR 007 is equipped with 8295 intelligent cockpit chip as standard, with 30 tops of super computing power, and up to 64 apps can be resident in the background at the same time, which is ready to use and smoother human-computer interaction.
In terms of body safety, ZEEKR 007 adopts an integrated die-casting rear aluminum body, and its torsional rigidity reaches 43500N·m DEG. At the same time, ZEEKR 007 applies a new crystalline aluminum alloy material, which has higher fluidity, better consistency and toughness of the molded die castings, and more than 10% increase in yield strength. At the same time, the rear impact deformation of ZEEKR 007 has also been reduced by 16%, and the rear impact deformation has also been reduced by 16%.
With the acceleration of the launch of new models, the China Association of Automobile Manufacturers predicts that the total sales of China's auto market will reach 31 million units in 2024, a year-on-year increase of 3%. Among them, the sales of new energy vehicles will reach 11.5 million, a year-on-year increase of 20%.
According to the analysis of the Passenger Association, the later the Spring Festival, the longer the market boom period before the Spring Festival, the more it will bring about a stronger pre-holiday consumption growth in the auto market. In 2024, the growth rate will be high before and then low, and the new energy vehicle market and the mainstream fuel vehicle market will achieve strong year-on-year growth in 2024.