A few days ago, the author learned from the official ZEEKR Automobile that ZEEKR 007 will be officially launched in late December and open the interior experience, and the store test drive will be launched one after another after the listing. As the latest work of ZEEKR Automobile, ZEEKR 007 has opened pre-sale at the 2023 Guangzhou Auto Show, and the pre-sale **22Starting from 990,000 yuan, the official once said that the pre-sale order of the car exceeded 20,000 units within 48 hours.
From the point of view of the product itself, ZEEKR 007 adopts the brand's new design language, most of the front face is closed, the front bumper area is a through-type layout, and the lower edge is integrated with an integrated black shovel-shaped structure, which enhances the visual impact of the front of the car, and the popular through-type headlight group design is not absent. In addition, we can see that ZEEKR 007 will be equipped with lidar above the front windshield to support high-end intelligent driving assistance systems, but lidar is expected to only appear in high-end models or in the form of options**.
From the side, ZEEKR 007 adopts a strong and powerful waistline outline, and the lower edge of the door is added with a concave curved surface design, with a significantly expanded rear fender, giving people a sense of déjà vu of a high-performance car. In addition, the ZEEKR 007 is not equipped with door handles in the traditional sense, and the trim plate under the through-type rear taillights integrates diamond-shaped texture elements, making the rear shape look more chic and recognizable. In terms of body size, the length, width and height of ZEEKR 007 are 4865 1900 1450 mm, and the wheelbase is 2928 mm, positioning it as a medium-sized car.
In terms of interior, ZEEKR 007 adopts the minimalist design orientation used to new energy vehicles, adapting to a two-spoke steering wheel wrapped in two-tone materials, and the large-size central control screen adopts a floating layout. In addition, ZEEKR 007 will be equipped with an 8295 intelligent cockpit computing platform and a KR GPT AI large model, and it also provides a full-stack self-developed high-end intelligent driving assistance system, a 21-speaker audio system, and 335-inch AR-HUD head-up display system and other functional configurations.
In terms of power, ZEEKR 007 will be available in rear-wheel drive and four-wheel drive versions, of which the rear-wheel drive version is suitable for a drive motor with a maximum power of 310 kilowattsThe four-wheel drive version of the model adopts a front and rear dual-motor layout, of which the maximum power of the front motor is 165 kilowatts, the maximum power of the rear motor is 310 kilowatts, and the official nominal acceleration time of 0-100 kilometers per hour is the fastest 284 seconds. In addition, it is understood that the comprehensive cruising range of the ZEEKR 007 standard endurance version is 688 kilometers, and the comprehensive cruising range of the ultra-long endurance version of the CLTC working condition can reach 870 kilometers.
Based on the pre-sale**, the competitors of ZEEKR 007 will include Tesla Model 3, Xpeng P7, BYD Han EV and other pure electric vehicles, which can be a lot of market pressure, and the official also tries to reflect the popularity of ZEEKR 007 by announcing the number of pre-sale orders, but these data actually do not have too high reference value.
Nowadays, the competition in the new energy market is becoming more and more fierce, especially in the range of 200,000 to 300,000 yuan. So in this environment, let's wait and see whether ZEEKR 007 can give more sincerity in pricing and vehicle configuration.