After Luckin Coffee lost a trademark infringement case in Thailand, it caused many concerns and questions from Chinese tourists. Many Chinese tourists who go to Thailand because they don't know it, think it's Luckin Coffee and buy it, but if the taste is not right, or if there is something wrong with the drink, they may go to Luckin to take the responsibility. So, as an ordinary consumer, how should we distinguish real coffee from fake?Is there any simple and effective way to do this?Today, we're going to share some tips to help you enjoy a safe and delicious cup of coffee in Thailand.
This is the most intuitive and important point. Although the trademarks of Luckin Coffee and Royal Thai 50R Group are very similar in appearance, they are still very different in details. The logo of Luckin Coffee is a circular pattern consisting of the letters of Luckin Coffee, while the logo of the Royal Thai 50R Group is a circular pattern consisting of 50R letters. In addition to the different letters, the other colors, fonts and styles of the two trademarks are almost the same, which is easy to cause confusion and misidentification among consumers. Therefore, when we buy coffee, we must carefully look at the logo to see if it is the brand we want.
This is a relatively simple and practical method. Luckin Coffee's positioning is a low-cost and efficient coffee brand, and its coffee is generally about 10 yuan, while the coffee of Royal Thai 50R Group is a high-end coffee brand, and its coffee is generally around 30 yuan. Therefore, when we buy coffee, we can first ask**, if it is too high or too low, we should be vigilant, it may be counterfeit coffee.
This is a more subjective and difficult method. There is also a big difference in taste between Luckin Coffee and Royal Thai 50R Group coffee. Luckin coffee is generally rich, bitter, and pungent in taste, while Royal Thai 50R Group's coffee is lighter, sweeter, and smoother. Of course, it also depends on personal preferences and Xi, some people may like the taste of Luckin coffee, and some people may like the taste of Royal Thai 50R Group. Therefore, when we taste coffee, we should judge whether it is real Luckin coffee according to our own preferences and experience.
This is a more formal and reliable method. There is also a big difference between Luckin Coffee and Royal Thai 50R Group's coffee on the invoice. Luckin Coffee's invoices will show its company name and trademark, while Royal Thai 50R Group's invoices will show its company name and trademark. Therefore, when we buy coffee, we can ask to see the invoice to see if it is the brand we want.
The above are some of the methods we have introduced to you to distinguish real coffee from fake, I hope it will be helpful to you. Of course, we don't mean to say that Royal Thai 50R Group's coffee is necessarily bad, but to remind everyone that as consumers, we have the right to choose our favorite brands, and we also have the responsibility to protect our own interests and not be deceived and damaged by some unscrupulous merchants. We believe that as long as we are a little more vigilant and a little more wise, we can enjoy a cup of real Luckin Coffee in Thailand and call for the overseas development of Luckin Coffee.
Luckin sued Thailand against Luckin and lost the lawsuit