Interface News Reporter |Peng Xin.On December 12th, according to a report from ** New Wrist, the four short dramas produced by the Mimeng short drama team Tingh Island have all been removed from the shelves or banned from being cast on the whole network (information flow delivery), including "When I am a stand-in, my monthly salary is million", "Black Maid", "Li Tezhu is so delicate" and "Black Lotus Upper Manual". Among them, "When I am a stand-in, my monthly salary is million" is 1400 million times, was banned from streaming on December 11, and the three short dramas "Black Maid", "Li Tezhu So Many Jiao" and "Black Lotus Upper Manual" have been removed from Douyin and cannot be **.Interface News Editor |
Previously, "Black Lotus Upper Manual" had a certain reputation in the industry, and it was previously rumored that the short drama "Black Lotus Upper Manual" produced by Mimeng broke 20 million yuan in 24 hours. However, on November 18, with the removal of the micro-short drama "Black Lotus Upper Manual" from multiple platforms, it was said that the show exaggerated the bad values of extreme revenge and countering violence with violence, confusing the concept of right and wrong. "Black Lotus Superior Handbook" has become a typical case of being affected by the tightening of supervision since the outbreak of the short drama capital boom. In addition, the new wrist reported that short drama practitioners believe that Mimeng's entry into short dramas has raised the ceiling of short drama creation on the one hand, and lowered the lower limit of the short drama industry on the other hand.
As a single episode of about one minute "vertical screen drama", the short drama is popular on the short ** platform, and recently, with the live-action interactive game "Finished! I'm surrounded by beautiful women! It is a hot seller on the Steam platform, topping the best-selling list in the country, and players choose the plot from the first perspective, which can lead to different endings, and the form is similar to the short drama. Driven by this, since November, the "short drama concept stocks" in the A** field have been active, and a number of film and television companies and online text companies that have a layout in the short drama business have seen a rising tide.
However, the content of the short drama is mixed, some of which contain pornographic vulgarity, bloody violence, low style, aesthetic vulgarity and other illegal content, and the business model is also chaotic. With the savage development of short dramas, it has attracted the attention of regulators. On November 15, the China Network Audiovisual Program Service Association issued a document stating that since March 2023, the State Administration of Radio and Television has supervised platforms such as Douyin, Kuaishou, Tencent, Bilibili, Xiaohongshu, and Haokan** to clean up more than 350,000 episodes of vulgar and harmful online micro-short dramas (more than 10,000 minutes; 429 "Mini Programs" and 2,988 accounts were handled at different levels for the dissemination of vulgar and harmful online micro-short dramas.
On December 12, the Cyberspace Administration of China issued a notice on carrying out the special action of "Clear and Rectification of Bad Information Content Orientation", in accordance with the arrangement of the 2023 "Clear and Clear" series of special actions, the Cyberspace Administration of China will carry out a one-month special action of "Clear and Rectify Poor Information Content Orientation" from now on, focusing on rectifying three prominent problems of disseminating false information, displaying inappropriate behaviors, and spreading wrong ideas, including spreading wrong views on marriage and love, and deliberately creating gender antagonism, and the dissemination of erroneous values such as flaunting wealth and worshipping money, and indulging in extravagant pleasures.