Wen Pu Zhenyu.
On December 15, FAW-Volkswagen ID7 Vizzion was officially released in Foshan MEB Smart Factory. id.The 7 Vizzion is available in four variants, the Air version 2277.77 million yuan, pro version 2377.77 million yuan, prime version 2627.77 million yuan, the first version 2307.77 million yuan. id.The 7 Vizzion is an iconic product that means FAW-Volkswagen IDThe family's product layout began to cover the two mainstream markets of SUVs and sedans.
FAW-Volkswagen will start to land ID. in 2021Products. November 2022, ID4 Crozz and IDThe two SUVs of the 6 CROZZ make FAW-Volkswagen the first joint venture brand to cross the threshold of 100,000 new energy vehicles. id.The 7 Vizzion is the world's first all-electric flagship sedan of the Volkswagen brand, derived from the IDThe Vizzion Concept, which was first introduced by FAW-Volkswagen, has become an important milestone in FAW-Volkswagen's electrification transformation.
In the gasoline-powered mid-size car market, FAW-Volkswagen Magotan is one of the best-selling models. However, at present, there are no real success cases of joint venture brands in the pure electric mid-size car market. As idThe flagship sedan of the series, IDThe 7 Vizzion not only has the mission of driving the overall sales of the series to hit the threshold of 10,000 units, but also has the important task of anchoring FAW-Volkswagen's first-class system in the pure electric car market.
Hence the id7 Vizzion is priced significantly lower than the overseas version in the domestic car market, where the war is intensifying, but it is not aggressive. At present, the Yadihan EV and Tesla Model 3 are the best-selling pure electric mid-size cars in the domestic market, and the monthly sales of the two models have basically reached the level of 10,000 units, and the starting price is 20980,000 yuan, 26140,000 yuan, idThe starting price of the 7 Vizzion is somewhere in between.
From the point of view of market positioning, ID7 Vizzion hopes to win the favor of pragmatic and rational consumers, and while strengthening its competitiveness in the dimensions of intelligence and electrification, it also emphasizes the traditional value of automobiles such as safety and handling.
In terms of intelligence, IDThe 7 Vizzion is the first to adopt a number of Volkswagen brand technologies, including a 15-inch intelligent 2K floating screen, and the first to adopt the new generation of Volkswagen brand's in-vehicle operating system, ID os 2.0, which has a built-in IDMate AI intelligent butler and iFLYTEK voice interaction system. Different from ordinary HUD, the new car is equipped with AR HUD intelligent guidance as standard, which superimposes navigation information with real road surface through double-layer visual information.
According to the presentation, idTR**EL Assist 3 with 7 Vizzion0 Full Journey Intelligent Assisted Driving System, with a new interactive lane change assistance function, when the driver toggles the steering lever, the system will choose the opportunity to complete the lane change action on the premise of judging the safety of the road environment. In addition, the new car also has 21 active safety features, covering the whole journey scenario.
Security-wise, idThe 7 Vizzion underwent 73 crash tests and 32 new vehicles were tested in the entire process. id.The 7 Vizzion adopts a high-strength steel-aluminum hybrid body, with high-strength and ultra-high-strength steel accounting for 81%, and the torsional rigidity of the body exceeds 46,100N·m deg, and has a unique "sandwich" sill structure and two reinforced beams made of aircraft carrier-grade materials.
For the safety of the three electrics, ID7 Vizzion monitors 100% of each cell, with more than 6,800 control parameters for a single cell, and each parameter is at least 10% higher than the industry standard. The new car adopts the "armor battery" shell mechanism, which can resist the impact from the outside world while isolating the best risk from the inside of the battery.
It is worth noting that at the press conference, Nie Qiang, deputy general manager of FAW-Volkswagen's first commercial department, reiterated FAW-Volkswagen's strategy of "oil and electricity together".
At present, fuel models still account for more than ninety percent of FAW-Volkswagen's sales. In terms of Volkswagen brand models, the SUV family represented by the Tanyue, Lancun and Lanjing, and the sedan family represented by the Sutar, Magotan and Golf are still in a leading position in their respective fuel vehicle segments.
This year, FAW-Volkswagen's fuel vehicle products are still upgrading quite frequently, and new models have been launched for Bora, Suteng, Lanjing, Tanying and other products, covering the SUV and sedan markets. According to the data of the passenger association, FAW-Volkswagen's retail sales in October increased by 12% year-on-year3%, and the overall sales volume from January to October also continued to rank first among joint venture car companies, reaching 14660,000 units, which is the only joint venture car company whose sales exceeded the million mark in the same period.